Amazon Offers 1700 Ad Credits to Sellers in Seven Markets

Amazon Offers 1700 Ad Credits to Sellers in Seven Markets

Amazon is offering advertising vouchers, providing eligible sellers with up to $1400 in advertising benefits across seven marketplaces. Claiming the vouchers requires meeting specific criteria related to timing, ad setup, ASIN release date, and ad type. Sellers are advised to carefully select new products, precisely target their audience, and continuously optimize their campaigns to maximize the impact of the advertising vouchers and boost sales. This promotion is designed to help sellers effectively promote new products and drive growth on the Amazon platform.

Amazon Ad Attribution Reports Key to Strategic Optimization

Amazon Ad Attribution Reports Key to Strategic Optimization

This article provides an in-depth analysis of the Amazon Sponsored Brands advertising attribution purchase report, guiding sellers on how to use it to evaluate ad performance. It explains how to differentiate between orders driven by advertising and those resulting from brand halo effects. The article also offers strategies for optimizing advertising campaigns, including adjusting ASIN targeting, leveraging brand halo, acquiring new customers, and controlling TACoS (Total Advertising Cost of Sales). Ultimately, the goal is to improve the return on advertising investment (ROAS) for Amazon sellers.

Amazon Error 8541 Causes and Fixes for Sellers

Amazon Error 8541 Causes and Fixes for Sellers

This article delves into the causes of Amazon Error 8541, including ASIN data fixation and cross-site data inconsistencies. It provides solutions such as step-by-step attribute adjustments, inventory file deletion and re-upload, seeking customer service support, and cross-site synchronized modifications. The aim is to help sellers effectively resolve Listing modification difficulties and regain operational control. By understanding the root causes and implementing the suggested solutions, sellers can overcome this common obstacle and optimize their product listings for better performance on the Amazon marketplace.

Amazon Seller Surges 300 in Niche Category Sales

Amazon Seller Surges 300 in Niche Category Sales

This paper analyzes a case study of doubling sales for low-priced, non-standard products on Amazon. It reveals strategies for significant ranking improvement in niche categories through refined advertising operations. Key tactics include keyword expansion and ASIN targeting for Sponsored Products (SP) ads, synchronized deployment of Sponsored Brands (SB) and Sponsored Display (SD) ads, and the creation of a traffic loop based on RES-PER analysis. The study emphasizes the importance of continuous optimization and data-driven decision-making in non-standard product operations on Amazon.

Emergency Notice Significant Increase in Shipping Fees Get Informed About the New Policy

Emergency Notice Significant Increase in Shipping Fees Get Informed About the New Policy

Hapag-Lloyd announced that starting August 28, 2024, the GRI fees for shipping from Asia to South America and the West Coast will increase by $2,000. Additionally, a peak season surcharge will be imposed on container cargo from the Far East to Australia. This adjustment in policy occurs amidst frequent fluctuations in current market freight rates and has garnered widespread attention.

08/26/2024 Logistics
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Truck Drivers Must Read An Analysis of The National Three Vehicle Scrappage Policy

Truck Drivers Must Read An Analysis of The National Three Vehicle Scrappage Policy

With the strict implementation of the National III vehicle elimination policy, truck drivers need to understand the details of the guiding scrapping measures, including administrative and economic guidance, to avoid the risk of mandatory scrapping. This article analyzes the strategies of administrative restrictions and economic subsidies, aiming to assist drivers in coping with these challenges.

07/23/2025 Logistics
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Transportation Ministry Releases New Policy Optimizing Coastal Interprovincial Bulk Liquid Hazardous Goods Shipping Market

Transportation Ministry Releases New Policy Optimizing Coastal Interprovincial Bulk Liquid Hazardous Goods Shipping Market

Recently, the Ministry of Transport announced adjustments to the macro-control policy for the transportation market of bulk liquid hazardous goods in coastal provincial routes. The new policy emphasizes principles of openness and fairness, aiming to optimize market entry and improve transportation efficiency through overall control and selection mechanisms, thereby promoting sustainable development in the industry.

07/24/2025 Logistics
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Amazon Removes 450000 Meltable Product Listings

Amazon Removes 450000 Meltable Product Listings

Amazon US announced the removal of all 'meltable' ASINs and will charge removal fees, impacting approximately 450,000 products. Sellers need to self-inspect their products, adjust strategies promptly, monitor policy changes, and improve packaging to comply with the new regulations and avoid losses. This policy change requires sellers to proactively manage their inventory and adapt to Amazon's evolving requirements for temperature-sensitive items.

01/06/2026 Logistics
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Freight Industry New Policy: Driver Age Limit Extended to 63 Years, Opportunities and Challenges Ahead!

Freight Industry New Policy: Driver Age Limit Extended to 63 Years, Opportunities and Challenges Ahead!

The Ministry of Public Security has extended the age limit for applying for a medium and large passenger and freight vehicle driving license from 60 to 63 years, aiming to address the aging crisis among freight drivers. The policy also allows drivers meeting certain conditions to extend the age limit to 66 years. This brings new job opportunities but raises concerns about employment for younger drivers.

12/01/2024 Logistics
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Amazon Adjusts Storage Fees Urges Sellers to Adapt

Amazon Adjusts Storage Fees Urges Sellers to Adapt

Amazon's storage policy may undergo significant changes, with paid storage becoming a reality. Sellers facing storage limitations and expansion difficulties are exploring overseas warehouses and AWD solutions. In response to the new policy, sellers should closely monitor policy trends, optimize inventory management, improve IPI scores, effectively utilize overseas warehouses and AWD, refine operations, actively participate in bidding, and diversify their development to meet the challenges. They need to pay close attention to the details of the policy and adjust their strategies accordingly to maintain profitability and competitiveness.

12/30/2025 Warehousing
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