Guide to Optimizing Bing Shopping Campaigns

Guide to Optimizing Bing Shopping Campaigns

This article details the steps to add products to your Bing Shopping Ads campaign. It covers key aspects such as logging into the platform, selecting the campaign, editing product groups, selecting new products, and setting bids. This guide helps advertisers flexibly adjust their targeting strategies and capitalize on sales opportunities by adding specific products to their Bing Shopping Ads campaigns. The process allows for granular control over product visibility and budget allocation within the Bing Ads ecosystem.

12/30/2025 Logistics Encyclopedia
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Amazon Ads Launches Expanded Targeting to Boost Sales

Amazon Ads Launches Expanded Targeting to Boost Sales

Amazon Advertising introduces 'Expanded Targeting,' a new feature within Sponsored Products' manual ad product targeting. Similar to broad keyword matching, it expands product targeting to related items. Key features include high relevance, limited quantity, rapid data updates, and negative targeting options. This feature is recommended for sellers experiencing underperformance. It allows for broader reach within the Amazon marketplace by identifying and targeting products that are closely associated with the products you are already advertising, potentially increasing sales and visibility.

12/30/2025 Logistics Industry Insights
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HS Codes for Bamboo and Rattan Trade Key Guidelines

HS Codes for Bamboo and Rattan Trade Key Guidelines

This article provides a comprehensive analysis of the HS codes for bamboo and rattan products, covering bamboo, rattan, and other parts and materials from these plants. It aims to help exporters understand market demands and regulatory requirements, ensuring smooth customs clearance for their products.

08/06/2025 HS Code Query
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Furniture Industry Eyes Growth in HS Code 94 Market

Furniture Industry Eyes Growth in HS Code 94 Market

The HS code series 94 covers a variety of furniture products, including children's car seats and medical chairs, highlighting the potential and trade opportunities in niche markets. The export tax rebate rates for different products provide market guidance, creating conditions for businesses to assess and choose accordingly.

08/05/2025 HS Code Query
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HS Code 83 Guide Key Export Regulations for Metal Goods

HS Code 83 Guide Key Export Regulations for Metal Goods

This article provides a detailed interpretation of the HS codes for category 83 products, covering definitions and export regulations for various goods, including office supplies, decorative items, and metal accessories. All products are subject to a 13% export tax rebate, offering significant compliance references for international trade.

08/05/2025 HS Code Query
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Guide to Exporting Silk HS Code 50 Series Explained

Guide to Exporting Silk HS Code 50 Series Explained

The HS Code series 50 includes various products suitable for silk reeling, such as raw silk cocoons and untwisted silkworm silk, providing a clear classification for silk export trade. Understanding these codes helps merchants choose silk products wisely, improves trade efficiency, and ensures compliance and profit margins.

08/05/2025 HS Code Query
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Body Sprays and Perfumes Face Export Compliance Scrutiny

Body Sprays and Perfumes Face Export Compliance Scrutiny

Exporting body sprays, perfumes, and similar products requires careful consideration as they may be classified as dangerous goods. This article uses case studies to highlight the risks associated with failing to declare these products properly. It provides practical advice to help exporters avoid compliance pitfalls and ensure they operate within legal regulations. Understanding the potential for these seemingly harmless products to be considered hazardous is crucial for smooth export processes and avoiding penalties. This guidance aims to assist exporters in navigating the complexities of dangerous goods regulations.

08/23/2025 Customs Knowledge
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Amazon Sellers Urged to Capitalize on Fleeting Category Gaps

Amazon Sellers Urged to Capitalize on Fleeting Category Gaps

Breaking through with new products on Amazon is challenging, making it crucial to seize intermittent category opportunities. This article highlights that even in mature categories, new product demands constantly emerge. Sellers should leverage tools like opportunity finders, combined with their own strengths, to predict trends and gain a first-mover advantage. This approach enhances the success rate of new products and ultimately drives profitable growth. Identifying and capitalizing on these niche opportunities is key for sellers looking to launch successful products in competitive markets.

12/29/2025 Logistics Industry Insights
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Black Friday Retailers Shift Focus to Niche Markets

Black Friday Retailers Shift Focus to Niche Markets

This article analyzes the sales performance of last year's Black Friday "hit" products this year, highlighting the main challenges faced by sellers: head monopoly and market capacity contraction. It suggests that sellers shift their thinking by exploring the long-tail market, differentiating products, and implementing refined operations. This approach aims to achieve sustainable growth in the highly competitive e-commerce environment and ultimately succeed during the Black Friday promotion. Focusing on niche products and data-driven decisions are crucial for overcoming current market obstacles and maximizing sales.

12/30/2025 Logistics Industry Insights
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Queens Death Spurs Amazon Sales Surge Amid Trend Risks

Queens Death Spurs Amazon Sales Surge Amid Trend Risks

This article analyzes the phenomenon of Amazon sellers leveraging the "Queen's Death" event to sell related products, pointing out the problems of this "spectator-style product selection," including its time-sensitivity, legal risks, and unpredictability. It advises sellers to remain rational, select products cautiously, and operate in compliance with regulations. The article also emphasizes the importance of choosing the right products and logistics in preparation for the peak season, suggesting a more sustainable and ethical approach to product selection beyond capitalizing on fleeting trends.

12/30/2025 Logistics Industry Insights
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