Amazon Ads Launches Invalid Traffic Report to Safeguard Budgets

Amazon Ads Launches Invalid Traffic Report to Safeguard Budgets

Amazon Advertising Console introduces the 'Total Traffic and Invalid Traffic Report' to help sellers identify and filter invalid traffic, improving advertising efficiency. The report provides key metrics such as total impressions, invalid impressions, invalid impression rate, total clicks, invalid clicks, and invalid click rate. This empowers sellers to optimize advertising campaigns and avoid wasted budget by providing visibility into potentially fraudulent or non-genuine traffic sources. By understanding these metrics, advertisers can refine their targeting and bidding strategies for better ROI.

12/30/2025 Logistics Industry Insights
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WCO Group Targets Doubled Customs Efficiency with Inspection Tech

WCO Group Targets Doubled Customs Efficiency with Inspection Tech

The 8th meeting of the World Customs Organization's Technical Expert Group on Non-Intrusive Inspection (TEG-NII) focused on the development of the Unified File Format (UFF) and NII-related matters, aiming to enhance customs supervision efficiency. The meeting emphasized the application of technologies such as big data and artificial intelligence, and discussed topics including radiation detection, data analysis, and centralized image analysis. The goal is to promote the modernization of global customs supervision and facilitate trade security and facilitation.

12/30/2025 Customs Knowledge
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WCO Boosts Nicaraguas Trade and Security Through Customs Reform

WCO Boosts Nicaraguas Trade and Security Through Customs Reform

The World Customs Organization (WCO) Deputy Secretary General visited Nicaraguan Customs to support its modernization efforts. Nicaragua is enhancing its national competitiveness and integrating into the global trade system through initiatives like implementing the AEO program, introducing non-intrusive inspection technologies, and participating in Central American customs integration. Dialogue with the private sector is also crucial for building a mutually beneficial and trustworthy partnership. Nicaragua's case offers valuable lessons for other developing countries seeking to modernize their customs procedures and facilitate trade.

12/30/2025 Customs Knowledge
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Amazon Launches Sellers Shield to Counter IP Claims

Amazon Launches Sellers Shield to Counter IP Claims

Facing an Amazon infringement complaint? Don't panic! A Non-Infringement Report, prepared by US and European lawyers, provides a professional legal analysis assessing the infringement risk of your product. This serves as strong evidence in your appeal, helping you counter malicious complaints and regain market share. Our team of US and European lawyers offers professional and efficient services, significantly increasing your chances of a successful appeal. We help you fight back against false claims and protect your business on Amazon.

12/30/2025 Customs Knowledge
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Shipping Price Overview and Flight Information from Shenzhen to Louisville

Shipping Price Overview and Flight Information from Shenzhen to Louisville

This article discusses the air freight prices and flight information from Shenzhen to Louisville, highlighting that rates may fluctuate due to market conditions. The standard freight rate is 95.0 CNY/kg, with a transfer fee of 320 CNY. The detailed route includes a transfer in Shanghai to Chicago, followed by truck transport to Louisville. It also reminds customers to confirm all related fees in advance, providing effective guidance for their shipping needs.

07/22/2025 Logistics
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Guide to African Currencies for Global Trade

Guide to African Currencies for Global Trade

This article provides a comprehensive currency reference guide for logistics professionals and businesses engaged in African trade. It covers the currency names, symbols, former symbols, standard symbols, and subunit denominations of major African countries. This guide aims to help businesses efficiently and conveniently complete cross-border payments and settlements, and avoid potential financial risks. It serves as a valuable tool for navigating the complexities of African currencies in the context of international trade and logistics.

08/21/2025 Exchange Rate Query
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Common Issues And Solutions In The Consolidation Industry

Common Issues And Solutions In The Consolidation Industry

This presentation delves into common issues in the consolidation industry and their solutions, with a particular focus on the safe handling of dangerous goods in LCL shipments and the standard procedures for maritime exports. It emphasizes the importance of market demand, cost estimation, and the selection of transportation methods, as well as the role of digital tools in enhancing transportation efficiency, aiming to improve the professionalism and service quality of industry practitioners.

07/18/2025 Logistics Encyclopedia
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The Unsung Heroes of Cold Chain Trade An In-depth Analysis of Refrigerated Cargo Transportation

The Unsung Heroes of Cold Chain Trade An In-depth Analysis of Refrigerated Cargo Transportation

Refrigerated containers are essential elements in global trade, primarily used for transporting fresh agricultural products, meat, seafood, dairy products, and pharmaceuticals. They ensure the quality and safety of goods during transportation by precisely controlling temperature and humidity. Each type of shipment has specific requirements, and the cold chain logistics system provides robust support to maintain the freshness and efficacy of these products.

07/22/2025 Logistics
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Port Delays How to Rebook Containers and Avoid Shipping Delays

Port Delays How to Rebook Containers and Avoid Shipping Delays

This article focuses on the situation where cargo containers are delayed due to inspection, preventing them from being loaded onto the ship on time. It details the specific re-allocation process at Waigaoqiao and Yangshan ports, including applying for a non-loading certificate, canceling the customs declaration form, and modifying port area information. The aim is to help foreign traders cope with unexpected situations and minimize losses caused by cargo delays. It provides a practical guide to navigate the re-allocation procedures in these specific port locations.

08/22/2025 Logistics Encyclopedia
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Bouna Airport Opens As Key Logistics Hub in Cte Divoire

Bouna Airport Opens As Key Logistics Hub in Cte Divoire

This article delves into the role of Bouna Airport (BQO) in Côte d'Ivoire within air freight logistics. It provides a detailed overview of the airport's basic information, instructions on using the IATA code lookup system, and important considerations for customs clearance at non-customs airports. Furthermore, it recommends practical air freight tools offered by West Coast Cargo Network, aiming to assist professionals in optimizing air freight solutions and enhancing transportation efficiency. This resource helps streamline the air cargo process and navigate the specifics of Bouna Airport.

09/29/2025 Airport Codes
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