A seemingly innocuous illustration titled "Plant These to Help Save Bees" has become the center of a copyright infringement lawsuit that could cost cross-border e-commerce sellers millions. Case No. 26-CV-00341, filed by artist Hannah Mae Rosengren through Keith law firm, is rapidly affecting online merchants across international marketplaces.
The lawsuit alleges unauthorized use of Rosengren's copyrighted work (Registration No. VA 1-931-778), which received U.S. copyright protection in 2014. Legal experts warn that even incorporating isolated elements from the artwork may constitute infringement.
Substantial Copyright Risks Emerge
Rosengren, an environmentally conscious artist, holds nine registered copyrights in the United States, all focused on nature conservation themes. The current litigation names 70 defendants, serving as a stark warning to cross-border merchants about intellectual property compliance.
Hannah Mae Rosengren: Artist and Environmental Advocate
Since 2013, Rosengren has worked as a freelance illustrator drawing inspiration from native wildlife. Her distinctive style incorporates hand-drawn lettering elements to promote ecological awareness. Beyond her artistic practice, she holds both a BFA in Illustration and a Master's in Integrated Studies in Education, currently teaching illustration at a community college.
Her debut children's book, "Wild Verses of the Pine Tree State," published in 2023, received critical acclaim. Rosengren's commercial collaborations include projects with Bard Coffee, The Press Hotel, Greenpeace, Taproot Magazine, American Bee Journal, and ELLE Sweden's decor column.
Legal Developments and Merchant Responses
The lawsuit, initially filed on January 13, 2026 (Case No. 2026-cv-00341), represents growing legal scrutiny over intellectual property rights in cross-border e-commerce. Merchants face potential asset freezes and substantial penalties if found liable for infringement.
Legal analysts note that while settlement remains one option, defendants should carefully evaluate their position based on multiple factors including sales volume, jurisdiction, and the specific nature of the alleged infringement before determining their response strategy.
Broader Implications for E-Commerce
This case highlights increasing legal risks in the global e-commerce marketplace, particularly concerning visual content. Industry observers suggest merchants implement more rigorous copyright clearance processes and consider professional legal consultation when using third-party creative works.