Amazon Launches Shortvideo Shopping Feature inspire

Amazon Launches Shortvideo Shopping Feature inspire

Amazon quietly launched "Inspire," a short video app embedded within its main app, aiming to create a "browse-and-buy" shopping experience. This move has sparked industry-wide reflection on the traffic allocation mechanisms of e-commerce platforms. Whether Amazon can strike a balance between user experience, seller interests, and platform development will determine its success in pioneering a new era of short video e-commerce. The key lies in optimizing the algorithm to ensure fair exposure and engaging content that drives conversions.

12/29/2025 Logistics Industry Insights
Read More
Vietnams Digital Media Boom Driven by Pandemic Gen Z

Vietnams Digital Media Boom Driven by Pandemic Gen Z

A YouGov report indicates that the pandemic has accelerated digital media consumption growth in Vietnam, with significant increases in social media engagement and streaming usage. Gen Z dominates music streaming, while Baby Boomers prefer video-on-demand. Radio, podcasts, and streaming video hold immense potential. Businesses need to pay attention to user differences, address the challenge of fake news, and seize market opportunities. The report highlights the evolving digital landscape and the need for tailored strategies to effectively reach diverse consumer segments in Vietnam.

01/16/2026 Logistics Industry Insights
Read More
Tiktok and Douyin Revenue Hits 31B Up 80 in August

Tiktok and Douyin Revenue Hits 31B Up 80 in August

Sensor Tower reports that TikTok's global revenue, including Douyin in China, exceeded $306 million in August, an 80% year-over-year increase, marking four consecutive months of growth. China accounted for nearly half of the revenue, followed by the United States. TikTok remained the most downloaded app worldwide. The continued growth in non-game mobile app revenue highlights the significant potential of the short video market. The platform's monetization strategy appears to be highly effective, driving substantial revenue growth and solidifying its position as a leading short-form video platform.

01/06/2026 Logistics Industry Insights
Read More
Guide to Optimizing Facebook Ad Specs for Traffic Growth

Guide to Optimizing Facebook Ad Specs for Traffic Growth

This article provides a detailed analysis of Facebook's four main ad types (Image, Video, Carousel, and Collection) covering design recommendations, text requirements, technical specifications, and suitable advertising objectives. It aims to help marketers master the best advertising strategies, create more engaging ads, and precisely drive traffic to ultimately achieve their marketing goals.

01/06/2026 Logistics Encyclopedia
Read More
Amazon Sellers Use Youtube to Drive Traffic

Amazon Sellers Use Youtube to Drive Traffic

This article delves into how Amazon sellers can leverage YouTube for content marketing and drive off-site traffic. It details key aspects such as content strategy, video optimization, monetization models, and risk mitigation. Through case study analysis, the article provides a practical guide to YouTube traffic generation for Amazon sellers, offering actionable strategies for implementation.

01/06/2026 Logistics Industry Insights
Read More
Strategies to Overcome Stagnant Amazon Ad Performance

Strategies to Overcome Stagnant Amazon Ad Performance

Poor Amazon advertising performance is a common problem for sellers. This article provides multi-dimensional solutions, including expanding ad types (product targeting, brand, video ads), precisely targeting competitors, optimizing keyword selection, flexibly adjusting bidding strategies (such as rule-based bidding), and continuous data analysis and optimization. These strategies help sellers overcome advertising challenges and increase product sales.

12/29/2025 Logistics Industry Insights
Read More
Ebay Sellers Adapt to New Limits Amid Growth Challenges

Ebay Sellers Adapt to New Limits Amid Growth Challenges

New eBay stores often face selling limits. This article provides strategies for increasing those limits, focusing on the video verification process. It emphasizes the relationship between sales and visibility, along with order generation techniques such as product selection, listing optimization, promotions, and customer service. Patience and persistence are key to overcoming selling limits and achieving sales growth on eBay.

12/29/2025 Logistics Encyclopedia
Read More
Tiktok Monetization Key Strategies and Pitfalls to Avoid

Tiktok Monetization Key Strategies and Pitfalls to Avoid

This article delves into common pitfalls in Douyin (TikTok) operation and provides a practical guide to avoid them. It covers aspects like goal setting, content selection, search techniques, viral video analysis, inspiration methods, update frequency, posting time, and trending topic tracking. The aim is to help readers minimize mistakes, quickly master Douyin operation skills, and ultimately achieve content monetization.

12/30/2025 Logistics Industry Insights
Read More
Unilever Adopts AI Platform to Enhance Digital Marketing

Unilever Adopts AI Platform to Enhance Digital Marketing

Kuaizi Technology's AI creative platform empowers Unilever's digital marketing upgrade by enabling intelligent creative production and real-time optimization through the Unilever Creative Data Center. The Creative DMP provides quantitative insights for creative strategies, guiding brand strategy. Intelligent video diversification and batch generation of personalized videos enhance efficiency. Kuaizi Technology continues to innovate, enabling brands' digital transformation.

01/26/2026 Logistics Industry Insights
Read More
Youtube Shorts Tests Product Tagging for Creator Monetization

Youtube Shorts Tests Product Tagging for Creator Monetization

YouTube is internally testing a product tagging feature for Shorts, aiming to provide creators with new ecommerce monetization opportunities. This move, along with extended music usage duration, signifies YouTube's accelerated push into short-video ecommerce, responding to competition from platforms like TikTok. Product tagging has the potential to break through the monetization bottleneck in short videos, bringing more revenue to creators.

01/04/2026 Logistics Industry Insights
Read More