Amazon Sellers Boost Sales with Influencer Video Marketing

Amazon Sellers Boost Sales with Influencer Video Marketing

Amazon sellers can boost product visibility and sales by collaborating with influencers, leveraging associated videos and main image videos. Key strategies include selecting suitable influencers, customizing content, optimizing video quality, monitoring data, actively engaging with the audience, and utilizing the Inspire feature. As short videos and live-stream e-commerce become more prevalent, the importance of branded promotional videos will continue to grow. This approach allows sellers to reach a wider audience, build trust, and ultimately drive conversions on the Amazon platform.

01/05/2026 Logistics Industry Insights
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Shipping Industry Adopts New Pricing Models for Resilience

Shipping Industry Adopts New Pricing Models for Resilience

The ocean freight industry urgently needs transformation to build a more resilient global shipping system. Industry leaders discussed performance-based pricing models and product differentiation strategies, emphasizing technological innovation, business model reshaping, and relationship management optimization. By improving service quality, reducing transportation costs, and building trust, the industry can collectively promote transformation and upgrading. This includes exploring innovative pricing structures that reflect actual performance and differentiating services to cater to specific client needs, ultimately leading to a more efficient and customer-centric industry.

01/05/2026 Logistics Industry Insights
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Walmart Seller Account Suspensions Spike During Peak Season

Walmart Seller Account Suspensions Spike During Peak Season

Walmart sellers are experiencing a sudden wave of account suspensions during peak season! This article delves into the reasons behind these suspensions, focusing on three key areas: operational performance, trust and safety, and policy violations. We provide self-assessment and appeal suggestions to help sellers recover their accounts and minimize losses. The importance of compliant operation is emphasized to avoid recurrence and achieve long-term sustainable growth on the platform. Stay informed and operate within Walmart's guidelines to ensure your business thrives.

01/06/2026 Logistics Industry Insights
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Amazon Sellers Adapt to Zeroreview Product Challenges

Amazon Sellers Adapt to Zeroreview Product Challenges

Amazon's review policy changes present a 'zero review' challenge for new products, significantly impacting conversion rates. Sellers need to actively respond by optimizing listings, leveraging social media marketing, providing excellent customer service, and ensuring compliant reviews. These strategies can help break the 'zero review' curse and achieve sales growth. Overcoming this hurdle is crucial for new products to gain traction and succeed in the competitive Amazon marketplace. Focusing on building trust and credibility is key to driving sales even without initial reviews.

01/06/2026 Logistics Industry Insights
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Amazons Unified Supply Chain Boon or Risk for Sellers

Amazons Unified Supply Chain Boon or Risk for Sellers

Amazon's comprehensive supply chain management service aims to simplify logistics for third-party sellers. While its robust logistics capabilities are appealing, seller concerns about data security and the service's suitability for businesses of varying sizes are critical factors for its success. Whether Amazon can gain seller trust and continuously improve the service will determine its position in the supply chain domain. The future hinges on addressing these concerns and tailoring the service to meet the diverse needs of its seller base.

01/16/2026 Logistics Industry Insights
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Businesses Customs Collaborate to Strengthen Supply Chains

Businesses Customs Collaborate to Strengthen Supply Chains

The World Customs Organization (WCO) has adopted a resolution aimed at strengthening customs-business partnerships and enhancing global supply chain resilience. The resolution emphasizes strategic prioritization, innovative partnerships, digital transformation, data sharing, and capacity building. The WCO will support its implementation. Businesses can actively participate through AEO certification, enhanced communication, embracing digitalization, and strengthened risk management, collectively building a secure and efficient trade environment. This collaborative approach fosters greater trust and predictability within the international trade landscape, ultimately bolstering supply chain stability.

01/20/2026 Customs Knowledge
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CACC Cargolinx Earns IATA Accreditation Boosting Egypts Air Cargo Training

CACC Cargolinx Earns IATA Accreditation Boosting Egypts Air Cargo Training

CACC Cargolinx's IATA certification standardizes ULD operations and dangerous goods handling training, improving training efficiency and employee competence. This reduces safety incidents, earns customer trust, and creates broader development prospects for the company. IATA certification is an effective way for air cargo companies to enhance their competitiveness. It demonstrates a commitment to global standards and best practices, assuring customers of safe and reliable handling of their shipments. Implementing CBTA methodologies further optimizes the training process and ensures competency-based skill development.

01/20/2026 Logistics Industry Insights
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Biometrics and Digital ID Transform Air Travel Industry

Biometrics and Digital ID Transform Air Travel Industry

The IATA Digital Identity and Biometrics Foundations Handbook aims to help the aviation industry understand and implement digital identity and biometrics technologies to improve passenger travel efficiency and security. The handbook covers technical principles, privacy protection, and trust establishment, providing practical guidance for airlines, airports, and other stakeholders. It facilitates the construction of a more convenient and secure future air travel experience by outlining key considerations and best practices for implementing these technologies responsibly and effectively within the aviation ecosystem.

01/20/2026 Logistics Industry Insights
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Transparency Key to Sustainable Organizational Growth

Transparency Key to Sustainable Organizational Growth

The Transparency Initiative aims to enhance the openness and visibility of organizational operations. Through strategies like information disclosure, public participation, technology application, internal governance, and external collaboration, it seeks to build trust, improve brand image, and promote social progress. Implementation faces challenges such as costs, security, information overload, standard differences, and internal resistance. Organizations need to continuously optimize design and execution to collectively build an open, responsible, and trustworthy future. This initiative promotes accountability and fosters stronger relationships with stakeholders.

01/15/2026 Logistics Industry Insights
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Businesses Adapt Strategies to Mitigate Supply Chain Disruptions

Businesses Adapt Strategies to Mitigate Supply Chain Disruptions

The global supply chain is suffering from the "Bullwhip Effect." Companies need to optimize inventory, streamline product lines, and flexibly adjust orders. Strengthening trust and cooperation with suppliers and sharing information are crucial. Improving operational efficiency and using real-time information for rapid response are key to taming the "Bullwhip Effect." This enhances supply chain resilience and secures a competitive advantage. By implementing these strategies, businesses can mitigate the negative consequences of demand fluctuations and maintain a stable and efficient supply chain.

01/19/2026 Logistics Industry Insights
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