Tiktoks Live Shopping Algorithm Drives Sales Growth

Tiktoks Live Shopping Algorithm Drives Sales Growth

This paper delves into the underlying logic of TikTok's live streaming e-commerce, focusing on the platform's horse racing mechanism. It analyzes its operational principles from both horizontal and vertical perspectives. The paper provides actionable strategies for building successful live streaming studios, including horizontal optimization of people, products, and scenes, as well as vertical spiral growth strategies for account bootstrapping. These practical techniques aim to help streamers leverage traffic and improve performance. It also addresses the question of choosing between semi-closed-loop small shops and central shops in the US market.

12/29/2025 Logistics Industry Insights
Read More
Amazon Sellers Adapt Strategies for Early Black Friday Surge

Amazon Sellers Adapt Strategies for Early Black Friday Surge

This article analyzes the reasons behind the small-scale sales surge experienced by Amazon sellers before Black Friday. It explains the differences in consumer culture between Black Friday and Cyber Monday in the US and discusses challenges faced by sellers, such as listing timeliness and out-of-stock risks. Furthermore, it proposes product selection strategies based on American consumer habits and offers advice on coping with the combined impact of the World Cup and the year-end shopping season. The aim is to help sellers approach the situation rationally and seize opportunities.

12/31/2025 Logistics Industry Insights
Read More
Printondemand Growth Boosts Independent Online Stores

Printondemand Growth Boosts Independent Online Stores

This article provides an in-depth analysis of the POD (Print-on-Demand) independent e-commerce website model, covering its operational mechanism, advantages and disadvantages, product selection strategies, and traffic acquisition techniques. It emphasizes the advantages of the POD model in meeting personalized needs and reducing inventory risks, and offers product selection suggestions for the US market and specific audiences. Furthermore, it details methods for precise traffic acquisition using search engines and social media, aiming to help cross-border e-commerce sellers seize the growth opportunities offered by the POD model.

12/30/2025 Logistics Industry Insights
Read More
Diesel Prices Drop Easing Costs for Logistics Firms

Diesel Prices Drop Easing Costs for Logistics Firms

US diesel prices have experienced their largest drop in nearly a year, offering a respite for logistics companies. This analysis examines the drivers behind this price decrease, reviews price fluctuations over recent months, and explores the impact on the logistics industry, including future opportunities. It emphasizes the need for companies to strengthen cost control, expand business scope, improve service quality, and enhance risk management to navigate future challenges. The diesel price reduction provides a temporary relief but proactive strategies are crucial for long-term success in the evolving logistics landscape.

01/07/2026 Logistics
Read More
Indonesia Boosts Trade Security with Wcobacked AEO Program

Indonesia Boosts Trade Security with Wcobacked AEO Program

Indonesia is expanding its Authorized Economic Operator (AEO) program with support from the World Customs Organization (WCO). A seminar was held in Jakarta, sharing experiences from the EU, US, and Japan. The program aims to enhance supply chain security by certifying businesses, granting them benefits such as streamlined customs clearance and reduced risk. Future plans include integrating the AEO program with aviation security. The WCO has pledged continued collaboration to promote trade facilitation, attract investment, and improve Indonesia's international competitiveness. The AEO program is crucial for Indonesia's economic growth and global trade integration.

01/07/2026 Customs Knowledge
Read More
Amazon Program Protects Sellers from Account Suspensions

Amazon Program Protects Sellers from Account Suspensions

Amazon has launched the Account Health Assurance (AHA) program to help sellers with good account health avoid account deactivation due to minor issues. By joining the AHA program, sellers who cooperate with Amazon to resolve issues within 72 hours can prevent account suspension. The program has already been implemented in the US and Canadian marketplaces and will be expanded to more marketplaces in the future. Sellers need to meet certain criteria, including an Account Health Rating, emergency contact information, and eligibility for priority shipping, to join the program.

01/05/2026 Logistics Industry Insights
Read More
Amazon Sellers Face Postholiday Return Surge Profit Pressures

Amazon Sellers Face Postholiday Return Surge Profit Pressures

US Amazon sellers are facing a severe challenge of return waves after the holiday season. High return rates not only erode profits but also cause environmental problems. Sellers need to optimize return policies, strictly control quality, improve logistics, strengthen after-sales service, and utilize technology to analyze data. The platform should also take responsibility, improve the return process, and combat malicious returns to jointly build a healthy e-commerce ecosystem and help sellers overcome difficulties. This collaborative approach is crucial for mitigating the financial and environmental impact of returns.

01/05/2026 Logistics Industry Insights
Read More
Temu Adjusts Ad Strategy As Ecommerce Sellers Adapt

Temu Adjusts Ad Strategy As Ecommerce Sellers Adapt

Temu is adjusting its global strategic layout, shifting its traffic investment budget towards emerging markets like Europe, Asia, and the Middle East. Sellers should avoid direct competition in the US and European markets and instead focus on these new opportunities. Strategies include using the fully managed model for product testing and the semi-managed model for profit generation. Data-driven, refined operations are crucial. Sellers should also closely monitor platform policy changes and market trends to adapt their business strategies accordingly and achieve business growth in the new market environment.

01/05/2026 Logistics Industry Insights
Read More
Amazon Ends Brand Authorization Disrupts Seller Operations

Amazon Ends Brand Authorization Disrupts Seller Operations

Amazon has announced the termination of its Authorized Brands program for third-party sellers, impacting sellers in the US, Europe, and Japan. This decision may be related to Amazon's losses and antitrust investigations, aiming to reduce unequal support for specific brands. Affected sellers are actively defending their rights. Amazon states it will take measures to protect seller interests. This event serves as a reminder for sellers to prioritize brand building and risk management. The program's removal is expected to affect a significant number of sellers who relied on it for brand protection and visibility.

01/06/2026 Logistics Industry Insights
Read More
Old Dominion Freight Line Names Kevin Freeman As New CEO

Old Dominion Freight Line Names Kevin Freeman As New CEO

ODFL, a leading LTL carrier in the US, announced a leadership change with Kevin M. Freeman succeeding Greg C. Gantt as President and CEO. Gantt will remain on the Board of Directors, ensuring a smooth strategic transition and continued growth. This announcement coincides with ODFL's strong Q4 earnings report, demonstrating solid revenue and profit growth. These results highlight ODFL's exceptional operational capabilities and commitment to customer service. The leadership change is designed to maintain the company's momentum and build upon its established success in the competitive LTL market.

01/16/2026 Logistics
Read More