The Involution Phenomenon in the Logistics Industry and Its Countermeasures

The Involution Phenomenon in the Logistics Industry and Its Countermeasures

This paper discusses the involution phenomenon faced by the logistics industry and the resulting industry problems. It proposes a four-step strategy involving customer industrialization, industry solution formulation, solution productization, and product modularization to address competition and enhance service quality. Through case analysis, it clarifies how logistics companies can ensure profitability while achieving healthy and sustainable development, ultimately finding their niche in the market.

Exploring Málaga Airport: The Gateway to the Costa Del Sol

Exploring Málaga Airport: The Gateway to the Costa Del Sol

Malaga Airport, located in southern Spain, is a vital air hub connecting the city of Malaga to the outside world. Established in 1919, it is now the fourth busiest airport in Spain, featuring three passenger terminals and cargo facilities, with a significant annual increase in passenger traffic. The airport primarily operates domestic and international flights, offering convenient travel options for tourists and serving as the gateway to the Costa del Sol.