Amazon Adds Store Links to Brand Video Ads for Better Engagement

Amazon Adds Store Links to Brand Video Ads for Better Engagement

Amazon is upgrading its video ads, allowing direct links to brand stores and sub-pages. This update aims to help sellers refine their operations, improve brand awareness, and boost sales. By enabling direct navigation to specific product pages or brand sections, Amazon empowers sellers to create more targeted and effective campaigns. This enhancement facilitates a more seamless shopping experience for customers and provides sellers with greater control over their brand presence and marketing strategies within the Amazon ecosystem.

01/05/2026 Logistics Industry Insights
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New IATA System Streamlines Airport Billing Globally

New IATA System Streamlines Airport Billing Globally

The IATA Billing Data Gateway (BDG) helps airports collect payments from airline customers faster and more smoothly by eliminating data inconsistencies and improving invoice quality. It offers features such as data validation, standardization, monitoring, and automation. This enhances billing efficiency, reduces costs, improves cash flow, and fosters harmonious relationships between airports and airlines. The BDG streamlines the entire billing process, ensuring accuracy and transparency, ultimately leading to quicker revenue collection and improved financial performance for airports.

01/05/2026 Logistics Industry Insights
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Baiyun Tech Standardizes Payment Accounts for Enhanced Security

Baiyun Tech Standardizes Payment Accounts for Enhanced Security

BestRun Tech has issued an important notice specifying designated receiving account information, emphasizing the invalidity of unauthorized receipts, and standardizing payer requirements. A notification mechanism for account changes has been established to ensure customer fund security, regulate financial transaction processes, and improve service efficiency and quality. Customers should make payments through the designated corporate account to avoid third-party payments and pay attention to official account change notifications. This aims to protect customer assets and ensure compliant financial operations.

01/05/2026 Logistics
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Ebay Sellers Adopt New Strategies to Boost Slumping Sales

Ebay Sellers Adopt New Strategies to Boost Slumping Sales

This article addresses the challenge of maintaining consistent order flow for cross-border e-commerce eBay stores. It proposes seven key strategies including auction strategies, SKU and category strategies, listing time optimization, positive feedback management, Listing optimization, pricing strategies, and continuous learning and adjustment. The aim is to help sellers overcome the "traffic bottleneck," enhance store competitiveness, and achieve sales growth. By implementing these strategies, sellers can improve visibility, attract more customers, and ultimately boost their eBay store's performance.

01/06/2026 Logistics Industry Insights
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Ebay Guide Simplifies Crossborder Ecommerce Success

Ebay Guide Simplifies Crossborder Ecommerce Success

This article delves into the development prospects and practical techniques of eBay operations. It offers comprehensive guidance for novice sellers, covering aspects from building a shop image, developing pricing strategies, boosting basic sales, to optimizing operational strategies. It emphasizes the importance of continuous learning and adapting to market changes, helping sellers succeed on the eBay platform. The guide provides actionable insights to improve visibility, attract customers, and ultimately drive sales growth within the competitive eBay marketplace.

01/06/2026 Logistics Industry Insights
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Offplatform Blogging Boosts Amazon Sales Growth

Offplatform Blogging Boosts Amazon Sales Growth

In the highly competitive Amazon marketplace, off-site blog promotion is emerging as a new growth opportunity for sellers. By building brand trust, increasing product visibility, suppressing negative information, and educating the target market, blog promotion can effectively boost product sales, achieve revenue growth, and build a sustainable competitive advantage. It allows sellers to connect with potential customers outside of the Amazon platform, driving traffic and conversions through valuable content and establishing a stronger brand presence.

01/06/2026 Logistics Industry Insights
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Shopify Expands shop Promise to Improve Delivery Speeds

Shopify Expands shop Promise to Improve Delivery Speeds

Shopify is expanding its 'Delivery Promise' feature to merchants in the US, aiming to boost conversion rates. This move is part of its broader logistics strategy, focused on optimizing supply chains and providing reliable delivery dates to customers. By offering transparent and accurate delivery estimates, Shopify aims to increase buyer confidence and reduce cart abandonment, ultimately driving more sales for its merchants. The 'Delivery Promise' initiative reflects Shopify's commitment to providing a seamless and trustworthy e-commerce experience.

01/16/2026 Logistics
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GLS Expands Automated Sorting in Western US to Meet Ecommerce Demand

GLS Expands Automated Sorting in Western US to Meet Ecommerce Demand

GLS has upgraded its Las Vegas and Ontario hubs with automated sorting systems to handle the surge in e-commerce parcels. This upgrade aims to improve efficiency, reduce costs, and optimize space within the facilities. The implementation of automated sorting is a strategic move to prepare for peak logistics seasons and ensure smooth operations amidst increasing volumes. By streamlining the sorting process, GLS expects to enhance its overall throughput and maintain high service levels for its customers.

01/16/2026 Logistics
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SHEIN Opens First Permanent Store in Tokyos Harajuku

SHEIN Opens First Permanent Store in Tokyos Harajuku

SHEIN is accelerating its penetration into the Japanese market by opening its first permanent event space in Harajuku. This physical store focuses on interactive experiences, allowing customers to browse and try on items, then scan QR codes to purchase online. This follows previous pop-up store trials. This move aims to enhance user experience, strengthen brand awareness through a combination of online and offline channels, and leverage the Japanese market's fashion sensitivity and purchasing power for further growth.

01/16/2026 Logistics Industry Insights
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Ecommerce Sites Boost Sales with Strategic Web Design

Ecommerce Sites Boost Sales with Strategic Web Design

This article delves into how cross-border e-commerce independent websites can improve inquiry conversion rates through sophisticated web design. It provides practical strategies from aspects such as banner design, user experience optimization, strength display, marketing bait setting, and technical support. The aim is to help foreign trade enterprises build efficient marketing-oriented independent websites that attract and convert potential customers. The article offers actionable insights to optimize website elements for higher engagement and ultimately, increased inquiries.

01/16/2026 Logistics Industry Insights
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