Amazon Sellers Adapt Strategies for Peak Season Survival

Amazon Sellers Adapt Strategies for Peak Season Survival

This article analyzes the challenges and opportunities faced by Amazon sellers on the eve of the peak season. It identifies four types of sellers likely to be eliminated from the market: those with persistent losses, overconfidence, blind expansion, and failure to cut losses in time. The article emphasizes the importance of professional and refined operations. It proposes strategies such as rational pricing, optimized CPC bidding, diligent inventory management, and improved service quality. The aim is to help sellers develop steadily in a highly competitive market and avoid common pitfalls that lead to failure during the crucial peak season.

12/29/2025 Logistics Industry Insights
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Zibuyus North American Growth Faces High Return Rate Challenge

Zibuyus North American Growth Faces High Return Rate Challenge

Zibuyu, a leading cross-border e-commerce company in Zhejiang specializing in footwear and apparel, is preparing for its IPO. Despite being ranked first in GMV for footwear and apparel in the North American market, it faces the challenge of a high return rate. The return amount reached 140 million yuan in 2021 and surged to 340 million yuan in the first half of 2022. High return rates are a common issue in the fashion e-commerce industry. Zibuyu needs to effectively reduce its return rate and improve profitability to maintain its leading position in the competitive market.

12/30/2025 Logistics Industry Insights
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Special Tax Refunds and Exemptions for Export Goods

Special Tax Refunds and Exemptions for Export Goods

This article examines the applicable cases of special tax exemption policies, including foreign contracting projects and foreign repair services. It analyzes the impact of these policies on reducing export costs for enterprises and enhancing their market competitiveness.

07/24/2025 Logistics
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