Amazon Sellers Turn to Chatgpt for Competitive AI Advantage

Amazon Sellers Turn to Chatgpt for Competitive AI Advantage

The emergence of ChatGPT presents both opportunities and challenges for Amazon operations. This article details ChatGPT's functionalities and its applications in cross-border e-commerce, covering aspects like brand naming, listing optimization, and market insights. It also provides a step-by-step guide to registering a ChatGPT account and explores the survival strategies for Amazon operations in the AI era, emphasizing the importance of enhancing personal skills and embracing change. The article highlights how leveraging AI tools like ChatGPT can improve efficiency and drive growth in the competitive Amazon marketplace.

Jackery Expands From Ecommerce to B2B Power Market

Jackery Expands From Ecommerce to B2B Power Market

HuaBao New Energy has built a strong brand in the C-end market with its portable power station products, and then successfully expanded its B-end business, achieving cooperation with top European retailer Lidl. The company has experienced rapid performance growth and has a well-established social media presence. This provides valuable experience for cross-border e-commerce sellers: achieving B-end orders by first establishing a strong presence and reputation in the C-end market. This C-to-B approach demonstrates a successful strategy for expanding market reach and building brand credibility.

Amazon DSP Boosts Programmatic Advertising Growth

Amazon DSP Boosts Programmatic Advertising Growth

This article provides an in-depth analysis of Amazon DSP's operational mechanisms, advantages, applicable scenarios, and its differences from Sponsored Display. It aims to help sellers understand and effectively utilize this programmatic advertising tool to achieve business growth. The article highlights the DSP's advantages, including precise targeting, programmatic buying, and omnichannel reach. It also reminds sellers to consider its suitability and long-term value. By leveraging Amazon DSP, sellers can optimize their advertising spend and reach a wider audience, ultimately driving sales and increasing brand visibility within the competitive e-commerce landscape.

China Ecommerce Firms Face Scrutiny Over variable Pay Layoff Tactics

China Ecommerce Firms Face Scrutiny Over variable Pay Layoff Tactics

The implementation of a 'variable salary' system in a cross-border e-commerce company has sparked heated discussions. Eliminating base salaries and increasing commission rates, while seemingly incentivizing, may be a disguised form of layoffs. Companies should seek innovation during market downturns, but must consider employee benefits, avoiding crude cost-cutting measures. Optimizing products, refining operations, building strong teams, and implementing reasonable cost control are the keys to long-term success. This approach ensures both company growth and fair treatment of employees, fostering a sustainable and ethical business environment.

Amazon Sellers Capitalize on World Cup Merchandise Boom

Amazon Sellers Capitalize on World Cup Merchandise Boom

This article analyzes the opportunities the Qatar World Cup brought to cross-border e-commerce sellers, focusing on the rise of "Yiwu Manufacturing" and the success of popular items (such as the World Cup trophy and star cards). It also reminds sellers to pay attention to risks such as copyright and religious cultural differences. The article proposes suggestions for discovering potential "gold mines" to help sellers seize the tail end of the World Cup and achieve sales growth. It highlights the importance of strategic product selection and awareness of cultural sensitivities in the global market.

Ecommerce Sites Boost Sales with Optimized Search Tools

Ecommerce Sites Boost Sales with Optimized Search Tools

This article delves into the importance of on-site search for independent websites, highlighting its impact on user experience and conversion rates. By optimizing the on-site search functionality, businesses can better understand user needs, adjust marketing strategies, and increase product exposure, ultimately achieving revenue growth. Advanced search features, such as full-site search, can help users find the content they need more quickly and accurately, further enhancing the user experience. Effective on-site search is crucial for improving engagement and driving sales on independent e-commerce platforms.

Tiktoks Live Shopping Algorithm Drives Sales Growth

Tiktoks Live Shopping Algorithm Drives Sales Growth

This paper delves into the underlying logic of TikTok's live streaming e-commerce, focusing on the platform's horse racing mechanism. It analyzes its operational principles from both horizontal and vertical perspectives. The paper provides actionable strategies for building successful live streaming studios, including horizontal optimization of people, products, and scenes, as well as vertical spiral growth strategies for account bootstrapping. These practical techniques aim to help streamers leverage traffic and improve performance. It also addresses the question of choosing between semi-closed-loop small shops and central shops in the US market.

Zhengzhou Summit to Boost Crossborder Ecommerce Growth

Zhengzhou Summit to Boost Crossborder Ecommerce Growth

A 'Central Plains Trendy Products Revitalization Season' event focusing on Amazon and TikTok Shop will be held in Zhengzhou in June. This event provides insights into the operational secrets of both platforms, offering refined operational guidance and short video traffic strategies. Industry experts will share practical experiences and interpret market trends to help cross-border sellers achieve explosive order growth. The event aims to equip attendees with the knowledge and strategies needed to succeed in the competitive e-commerce landscape and capitalize on the growing demand for trendy products.

Shanghai Amazon Sellers Prioritize Skills Over Promises in Ecommerce

Shanghai Amazon Sellers Prioritize Skills Over Promises in Ecommerce

This article explores the relationship between Amazon cross-border e-commerce training in Shanghai and high-paying employment. It suggests that instead of blindly pursuing “guaranteed job placement” promises, individuals should choose professional institutions and dedicate themselves to mastering solid skills. The article emphasizes the importance of training institutions' teaching quality, employment services, and the students' own efforts. It aims to help readers make informed training choices and achieve their career goals. Focus on acquiring skills rather than relying solely on promises for a better chance at a high-paying job in the Amazon e-commerce sector.

Ecommerce Sellers Face Shoe Sole Patent Lawsuits

Ecommerce Sellers Face Shoe Sole Patent Lawsuits

Cross-border e-commerce sellers should be aware of the risk of patent infringement related to shoe soles! Recently, some sellers have been sued for imitating shoe sole designs, and their accounts may be frozen. This article reminds sellers to withdraw funds promptly to avoid high settlement fees and provides a detailed analysis of the three types of Amazon patent infringement and methods to avoid them. It emphasizes the importance of conducting thorough checks before launching new products, implementing differentiated designs, and securing patent protection. Compliant operation is key to the long-term development of cross-border e-commerce.