Amazon Shifts Traffic Offsite As Chinese Sellers Thrive on Ebay

Amazon Shifts Traffic Offsite As Chinese Sellers Thrive on Ebay

Amazon now allows off-site traffic, enabling sellers to direct traffic to independent websites. eBay's Chinese sellers are succeeding in specific categories with affordable, multi-category strategies. These changes foreshadow a new landscape in cross-border e-commerce. Sellers need to adopt a multi-platform strategy, emphasize brand building, refine operations, and pay attention to emerging markets. The focus should be on diversification and adaptation to thrive in the evolving global e-commerce environment. This includes understanding regional consumer preferences and optimizing supply chains for efficiency.

12/29/2025 Logistics Industry Insights
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Douyin Shop Launches Exam System to Reinstate Listings

Douyin Shop Launches Exam System to Reinstate Listings

Douyin Shop (TikTok Shop) introduces a new rule called "Restricted Product Posting Exam," designed to help merchants whose product posting is restricted due to violations. By studying platform rules, they can regain product posting privileges. The exam has unlimited attempts, and successful appeals can exempt merchants from taking it. Merchants should prioritize learning the rules to avoid violations from the outset and ensure healthy shop operations. This new rule emphasizes proactive learning to mitigate potential penalties and maintain compliance within the Douyin Shop ecosystem.

12/29/2025 Customs Knowledge
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Berbera Port Boosts Horn of Africa Trade

Berbera Port Boosts Horn of Africa Trade

Berbera Port, a crucial hub in the Horn of Africa, is attracting global trade attention. This analysis delves into its geographical advantages, code system, throughput, shipping network, customs clearance processes, logistics services, fee structure, and partner shipping companies. It provides a comprehensive understanding of the port's operational rules and resource network, helping optimize logistics costs, enhance supply chain resilience, and seize trade opportunities in the Horn of Africa. By understanding these key elements, businesses can strategically leverage Berbera Port for efficient and cost-effective operations.

12/29/2025 Port Encyclopedia
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Amazon Brand Metrics Drive Ecommerce Sales Growth

Amazon Brand Metrics Drive Ecommerce Sales Growth

This article delves into the application of Amazon Brand Metrics (Beta) for refined operations during peak seasons in cross-border e-commerce. By analyzing consumer behavior data across three stages – awareness, purchase intent, and purchase – sellers can develop more precise marketing strategies to improve conversion and repurchase rates. The article emphasizes the importance of leveraging Brand Metrics to optimize product detail pages, advertising campaigns, and brand stores, helping sellers stand out in a competitive market. Using these metrics effectively can lead to increased visibility and sales.

12/29/2025 Logistics Industry Insights
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Spains EPR Deadline Threatens Crossborder Ecommerce

Spains EPR Deadline Threatens Crossborder Ecommerce

This article delves into the impact of the Spanish EPR (Extended Producer Responsibility) system on cross-border e-commerce, emphasizing the importance of compliance. It details the definition of "producer", the covered WEEE categories, and the severe consequences of non-EPR registration. The article also provides information on the required registration documents and procedures. It advises sellers to plan their compliance strategy early to avoid customs clearance issues and financial losses. Proactive compliance is crucial for smooth operations and avoiding penalties within the Spanish market.

12/29/2025 Customs Knowledge
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Japans Amazon Sellers Face Stricter Consumption Tax Rules

Japans Amazon Sellers Face Stricter Consumption Tax Rules

This article, from a data analyst's perspective, delves into the JCT compliance issues on Amazon Japan, addressing sellers' concerns about the necessity of JCT registration. It explains the JCT-compliant invoice retention system, analyzes the potential impact of non-registration, and provides practical advice on registration timing, costs, and tax-saving strategies. The aim is to help sellers make informed decisions and ensure compliant operations. It sheds light on the complexities of navigating Japanese tax regulations within the Amazon marketplace and provides actionable insights for sellers.

12/29/2025 Customs Knowledge
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USPTO Launches Patent Search Tool for Ecommerce Sellers

USPTO Launches Patent Search Tool for Ecommerce Sellers

The United States Patent and Trademark Office (USPTO) has upgraded its public patent search tool, which can be utilized by cross-border e-commerce sellers to search for design patents and mitigate infringement risks. This article provides a detailed introduction to the new tool's features, methods for searching design patents, and the U.S. design patent application process. It aims to help sellers achieve compliant operations in the U.S. market by leveraging this resource to proactively avoid potential intellectual property issues related to design patents.

12/30/2025 Customs Knowledge
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Amazon Acquires Irobot to Expand Smart Home Dominance

Amazon Acquires Irobot to Expand Smart Home Dominance

Facing performance pressure, Amazon is strategically adjusting its business by scaling back its delivery operations while increasing its investment in the smart home sector. This includes deepening cooperation with Shenzhen CoolKit Technology to accelerate the implementation of the Matter standard and acquiring robot vacuum giant iRobot for $1.7 billion to build a smart home empire. However, this large acquisition has also attracted the attention of regulatory agencies and may face antitrust scrutiny. Amazon's ambition in smart home is evident, but the road ahead might be bumpy.

12/30/2025 Logistics Industry Insights
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Amazon Sellers Boost Sales with Targeted Ad Strategies

Amazon Sellers Boost Sales with Targeted Ad Strategies

This article provides detailed strategic guidance for Amazon sellers' advertising optimization needs across different operational stages. From rapid exposure during the new product launch phase to refined operations during the mature phase, and including advertising considerations, it helps sellers effectively improve advertising ROI and achieve sales growth. The importance of organic traffic and the guiding role of manual advertising are emphasized. The article also suggests sellers experiment with various ad formats, especially video ads, to maximize their advertising effectiveness and drive sales on Amazon.

12/30/2025 Logistics Industry Insights
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Douyin Adjusts Seller Deposit Rules to Boost Platform Growth

Douyin Adjusts Seller Deposit Rules to Boost Platform Growth

This article provides an in-depth analysis of TikTok Shop's security deposit system, exploring the reasons and impact of deposit adjustments, and offering corresponding strategies. It focuses on recent category adjustment cases, such as trendy toys blind boxes and agarwood. The article emphasizes streamlining categories, improving operational quality, and paying attention to platform announcements as key methods for merchants to mitigate risks and ensure smooth shop operations. It aims to help sellers navigate the changing deposit landscape and maintain a healthy TikTok Shop presence.

12/30/2025 Logistics Industry Insights
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