Ecommerce Growth Hinges on Product Strategy Operations

Ecommerce Growth Hinges on Product Strategy Operations

This article summarizes practical courses on cross-border e-commerce product selection and operations, covering independent websites, Amazon, and Coupang platforms. From viral product selection and ad optimization to building an advanced operational system, it aims to help sellers learn systematically, improve product selection success rates and operational efficiency, seize emerging market opportunities, and achieve business growth. The courses cover key aspects of identifying trending products, optimizing advertising campaigns, and establishing a robust operational framework for sustainable success in the competitive e-commerce landscape.

01/07/2026 Logistics Encyclopedia
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Douyin Sellers Advised to Enhance Service Scores for Better Performance

Douyin Sellers Advised to Enhance Service Scores for Better Performance

This paper addresses the issue of low service experience scores in TikTok Shops and proposes detailed solutions. It focuses on diagnosing the current shop status, accurately identifying key metrics for improvement, and providing effective strategies such as optimizing IM response time and reducing dissatisfaction rates. It also emphasizes important considerations like after-sales service, customer service professionalism, and data monitoring. Furthermore, it highlights methods to improve product and logistics experiences, aiming to help merchants comprehensively enhance their shop's experience score and overcome traffic bottlenecks.

01/07/2026 Logistics Industry Insights
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Pinterest Advertising Guide Helps Brands Boost Growth

Pinterest Advertising Guide Helps Brands Boost Growth

This article provides a detailed guide to the entire Pinterest ad campaign process. From setting goals and creating campaigns to ad group setup, optimization, and performance tracking, it offers practical advice to help brands effectively leverage Pinterest to expand their business and improve ad performance. It covers the complete workflow, empowering marketers to maximize their ROI on the platform and achieve desired results through strategic targeting and creative execution. Learn how to navigate Pinterest's advertising platform and drive meaningful engagement with your target audience.

01/07/2026 Logistics Industry Insights
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Ebay Sellers Gain Visibility with Best Match Ranking Tips

Ebay Sellers Gain Visibility with Best Match Ranking Tips

This article delves into eBay's "Best Match" ranking algorithm, revealing key factors influencing product visibility, such as conversion rate, logistics and after-sales service, bad transaction rate, and listing optimization. It provides practical strategies, including product selection, pricing, and keyword strategy, to improve product ranking and boost sales. Furthermore, it recommends several eBay ranking tools to help sellers operate efficiently. The goal is to provide actionable insights for optimizing listings and achieving higher placement in eBay search results, ultimately driving increased sales and profitability.

01/07/2026 Logistics Encyclopedia
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Hershey Invests 250M to Modernize Supply Chain

Hershey Invests 250M to Modernize Supply Chain

Hershey is investing $250 million in a supply chain upgrade focused on boosting operational efficiency and agility through digitalization and automation. The plan encompasses optimizing sourcing and manufacturing, accelerating R&D and planning, and integrating existing business units onto the SAP S/4 HANA platform. Expected to be completed in 2026, the initiative is projected to yield $300 million in annual savings, with 30% attributed to supply chain productivity gains. This transformation aims to create a more responsive and efficient supply chain for the company.

01/07/2026 Logistics Industry Insights
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Uber Freight Better Trucks Partner on Lastmile Delivery Innovation

Uber Freight Better Trucks Partner on Lastmile Delivery Innovation

Uber Freight has strategically partnered with and invested in Better Trucks to enhance last-mile delivery capabilities, providing more efficient and reliable end-to-end logistics solutions for retail and e-commerce customers. This collaboration will leverage technology, optimize networks, and scale delivery operations to achieve a more efficient, transparent, and flexible logistics experience, covering a broader customer base. The partnership aims to improve the final stage of delivery, addressing a critical challenge in the supply chain and offering enhanced service options for businesses.

01/07/2026 Logistics
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Ebay Sellers Gain Edge with Crossborder Product Strategies

Ebay Sellers Gain Edge with Crossborder Product Strategies

This article provides an in-depth analysis of eBay's bestseller product selection strategies, covering five key aspects: differentiated competition, continuous improvement, niche focus, data-driven approach, and competitor analysis. It also details compliance requirements for eBay product listings, emphasizing authenticity and intellectual property protection. The aim is to help sellers create popular products, avoid infringement risks, and achieve growth in their cross-border e-commerce business. This includes understanding market trends and customer needs to identify profitable product opportunities and optimize listings for maximum visibility and sales.

01/06/2026 Logistics Encyclopedia
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Guangzhou Ecommerce Sellers Face Pay Cuts Amid Slowdown

Guangzhou Ecommerce Sellers Face Pay Cuts Amid Slowdown

A leading cross-border e-commerce seller in Guangzhou adjusted its compensation and performance system, drawing industry attention and highlighting the challenges and transformation needs of the 'staffing' model. While the industry faces difficulties, some sellers have achieved revenue and profit growth, indicating ongoing opportunities. Companies need to embrace change and improve operational efficiency to stand out in the competition. This adjustment signals a shift away from simply hiring more staff towards a more strategic and efficient approach to business in the cross-border e-commerce sector.

01/06/2026 Logistics Industry Insights
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Amazon Sellers Face Challenges in Account Suspensions Fund Recovery

Amazon Sellers Face Challenges in Account Suspensions Fund Recovery

This article provides an in-depth analysis of the fund appeal process, required materials, and key considerations following an Amazon account suspension. It emphasizes the importance of compliant operations and offers professional advice to help sellers mitigate risks and maximize potential loss recovery. The article also cautions sellers to carefully select service providers to avoid scams and ensure they receive legitimate assistance during the appeal process. Focusing on proactive measures and understanding Amazon's policies is crucial for long-term success and avoiding account suspension.

01/06/2026 Logistics Encyclopedia
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Allegro Drives Polands Ecommerce Growth

Allegro Drives Polands Ecommerce Growth

Allegro is the leading e-commerce platform in Poland, offering significant traffic but posing challenges related to language and payment. Successful product selection requires localization, competitive pricing, and good quality. Key strategies include localized operations, optimized product information, and close monitoring of store performance. Overcoming the language barrier and offering secure payment options are crucial for success on the platform. Understanding Polish consumer preferences and adapting your product offerings accordingly will maximize your chances of achieving strong sales and building a loyal customer base.

01/06/2026 Logistics Industry Insights
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