Mobile Game Ads Shift from CPI to ROAS by 2026

Mobile Game Ads Shift from CPI to ROAS by 2026

Rising traffic costs in IAA overseas expansion are limiting the traditional CPI model. ROAS targeting can improve profitability and ensure steady growth, making it a recommended strategy for IAA developers to actively adopt in response to market changes. By focusing on return on ad spend, companies can optimize their campaigns for better performance and sustainable growth in the competitive global market. This approach allows for more efficient ad spending and a greater focus on acquiring high-value users.

01/23/2026 Logistics Industry Insights
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Xiaomi Defends SU7 Braking Performance After 200 Kmh Test

Xiaomi Defends SU7 Braking Performance After 200 Kmh Test

The claim of Xiaomi SU7's "instantaneous braking from 200km/h" has sparked controversy. The official response clarifies that this statement was made within a specific context, showcasing the performance of carbon-ceramic brakes, and not a literal zero-time braking. They emphasized that the statement was not meant to be taken literally and offered to arrange another real-world test if necessary. This action aims to eliminate public misunderstanding and demonstrate confidence in the product's performance.

01/23/2026 Logistics Industry Insights
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ICAO Codes Role in Unlocking Bauerfield International Airport

ICAO Codes Role in Unlocking Bauerfield International Airport

This article provides a detailed overview of Bauerfield International Airport in Vanuatu, focusing on its ICAO code (NVVV) and other crucial information such as IATA code, geographical coordinates, and elevation. It highlights the airport's significant role in Vanuatu's tourism, trade, and emergency response efforts. Furthermore, the article explores the challenges the airport faces and discusses potential future development directions. It serves as a comprehensive resource for understanding the airport's importance and its impact on the region.

01/26/2026 Airport Codes
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Greenlands Upernavik Airport Assigned New ICAO Code

Greenlands Upernavik Airport Assigned New ICAO Code

This article provides the ICAO code (BGUK) and IATA code (JUV) for Upernavik Airport in Greenland, along with key details such as the airport's name, country, geographical coordinates, and a link to its Wikipedia page. It emphasizes the importance of accurately knowing airport codes for flight planning, air traffic control, and emergency response. The aim is to assist pilots, aviation enthusiasts, and anyone requiring precise airport information, ensuring they have access to reliable data for various purposes.

01/26/2026 Airport Codes
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Cameroon Customs Adopts Digital Tools to Strengthen Supply Chains

Cameroon Customs Adopts Digital Tools to Strengthen Supply Chains

Cameroon Customs, with the support of the WCO and the Government of Japan, held a seminar to enhance disaster response capabilities and promote digital tools to optimize customs clearance processes. This initiative aims to build a more resilient customs system, providing a more stable and efficient trading environment for businesses and fostering economic development in Cameroon. The focus is on strengthening customs' ability to withstand disruptions and leverage technology for improved efficiency and security in international trade.

01/26/2026 Customs Knowledge
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WCO Highlights Data Strategy and Trade Tools at June Meetings

WCO Highlights Data Strategy and Trade Tools at June Meetings

The World Customs Organization (WCO) Permanent Technical Committee (PTC) meeting focused on data strategy, emphasizing the future of data-driven customs management. The meeting approved several key tools, including the 'Study Report on Disruptive Technologies' and the 'Rail Transit Handbook,' which will be submitted to the Policy Commission and Council for approval. Furthermore, discussions covered e-commerce, pandemic response, and the circular economy. The meeting also saw the election of a new chairman and vice-chairman.

01/26/2026 Customs Knowledge
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WCO Enhances Malawis Wildlife Trafficking Fight

WCO Enhances Malawis Wildlife Trafficking Fight

The World Customs Organization's INAMA project is helping the Malawi Revenue Authority enhance its risk management capabilities to combat illegal wildlife trade. Through diagnostics, training, and collaboration, the project aims to improve the risk management framework, enhance risk analysis skills, strengthen international cooperation, and increase detection efficiency. It also focuses on raising public awareness to collectively combat illegal trade and protect endangered species. The project ultimately contributes to a more effective and coordinated response to wildlife trafficking in Malawi.

01/26/2026 Customs Knowledge
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Customs Key to Asiapacific Trade Resilience During Pandemic

Customs Key to Asiapacific Trade Resilience During Pandemic

The Asian Development Bank and UNESCAP jointly held a webinar focusing on the critical role of customs in safeguarding trade and connectivity during the pandemic. The WCO Secretary General emphasized the need for customs to ensure supply chain transparency and shared WCO's response measures and recommendations for regional cooperation. These included coordinating border management, digitizing procedures, and building capacity. The meeting highlighted the importance of customs in facilitating trade and building resilient supply chains during global crises.

01/26/2026 Customs Knowledge
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Global Air Freight Industry Faces Rising Delays Experts Urge Mitigation

Global Air Freight Industry Faces Rising Delays Experts Urge Mitigation

International air freight delays pose a significant challenge to businesses. This paper analyzes the types and causes of delays, proposing a comprehensive solution encompassing pre-emptive prevention, in-process handling, and post-event review. By establishing a risk prediction system, rapid response mechanisms, and iterative optimization processes, companies can effectively mitigate delay risks and ensure supply chain stability. The proposed framework aims to minimize disruptions and maintain operational efficiency in the face of unpredictable air freight conditions.

01/26/2026 Logistics Encyclopedia
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Smart Guide to Balancing Speed and Cost in Air Freight

Smart Guide to Balancing Speed and Cost in Air Freight

This paper analyzes the core benefits, cost premium, and applicable scenarios of international air freight priority booking, providing enterprises with a selection reference. Priority booking enhances time efficiency through prioritized booking, loading, and abnormal response, but at a higher cost. Companies should weigh the pros and cons based on factors such as cargo value, time sensitivity, and peak/off-peak seasons. Alternatively, consider compromise solutions like partial shipments or premium express lines to achieve the optimal cost-performance ratio.

01/26/2026 Logistics
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