Amazon Sellers Turn to Influencers to Boost Sales

Amazon Sellers Turn to Influencers to Boost Sales

This article introduces a method to quickly and accurately find relevant Key Opinion Leaders (KOLs) for Amazon products using Google search operators, helping sellers avoid blind placements and improve off-site promotion efficiency. It emphasizes the importance of understanding the fan base profile and provides advanced strategies for data analysis and continuous optimization, aiming to help sellers achieve explosive sales growth. The method allows for targeted influencer marketing, leading to better ROI and more effective product promotion outside of the Amazon platform.

01/06/2026 Logistics
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TESCO Metering Gains NEMA made in America Certification

TESCO Metering Gains NEMA made in America Certification

TESCO Metering has been certified as a pilot partner in NEMA's 'Made in USA' program, demonstrating its strong commitment to domestic manufacturing. Through dual certification of its supply chain processes and products, TESCO actively supports the 'Buy American' Act, setting a compliance benchmark for the power industry. TESCO's vertically integrated manufacturing model and customized solutions help companies reshore to the United States, empowering the modernization of energy infrastructure. This certification highlights TESCO's dedication to American jobs and a robust domestic economy.

01/06/2026 Logistics Industry Insights
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Shopee Guide Helps New Sellers Boost Listings Traffic

Shopee Guide Helps New Sellers Boost Listings Traffic

This article provides a detailed guide to Shopee's Bump Promotion, covering its operational steps, practical effects, and usage recommendations. It aims to help new sellers effectively utilize this free feature to increase product visibility, search ranking, and ultimately achieve rapid growth in shop traffic. It emphasizes key strategies such as prioritizing new products, using caution with best-selling items, and promoting during peak hours. This helps sellers succeed on the Shopee platform by maximizing the benefits of this free tool.

01/06/2026 Logistics Industry Insights
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Amazon Expands Sustainability Program for Sellers

Amazon Expands Sustainability Program for Sellers

Amazon's 'Climate Pledge Friendly' program aims to achieve net-zero carbon emissions by certifying sustainable products. Sellers can participate through third-party certifications or by optimizing product packaging, enhancing brand image, attracting environmentally conscious consumers, and potentially reducing shipping costs. This article provides a detailed analysis of the program's content, participation methods, and impact on sellers. It explores the benefits and requirements for businesses looking to align with Amazon's sustainability initiatives and appeal to a growing market segment focused on eco-friendly options.

01/06/2026 Logistics Encyclopedia
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Amazon Vine Strategy Enhances Product Reviews and Sales

Amazon Vine Strategy Enhances Product Reviews and Sales

This article details strategies for acquiring Green Badge reviews through the Amazon Vine program. By creating similar product listings, utilizing mixed shipments, independently applying for the Vine program, and merging listings, sellers can achieve a cyclical system of "unlimited Green Badges." This process helps sellers improve product conversion rates and create best-selling products on Amazon. The method focuses on leveraging the Vine program to its full potential by strategically managing listings and shipments to maximize Green Badge review acquisition.

01/06/2026 Logistics Encyclopedia
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Amazon Sellers Guide Three Steps to Bestseller Success

Amazon Sellers Guide Three Steps to Bestseller Success

This article presents a three-step method for Amazon product selection competitor analysis: defining the competitive landscape, screening core competitors, and deeply analyzing competitor operational details. Through product analysis, listing optimization, price and profit calculation, user feedback analysis, infringement risk assessment, and seller strength evaluation, it helps sellers avoid product selection risks, create high-quality products, and enhance Amazon operational competitiveness. The method provides insights into identifying successful strategies and potential pitfalls, ultimately leading to improved sales and profitability on the Amazon platform.

01/06/2026 Logistics Industry Insights
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Chinese Pet Brands Expand on Amazon Amid Global Demand

Chinese Pet Brands Expand on Amazon Amid Global Demand

The globalization of pet home products is opportune, with Amazon being a crucial channel. Feandrea, a brand under ZHIYU Technology, leverages Amazon Advertising to reach users through diverse channels. They utilize the 'Brand Metrics' feature for precise marketing and actively experiment with interactive formats like Amazon Live to enhance user experience and brand loyalty. Case studies like 'Sailor Plan' provide valuable references for Chinese brands venturing overseas. Amazon's platform offers significant opportunities for growth and brand building in the global pet supplies market.

01/16/2026 Logistics Industry Insights
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Amazon Alibaba Adjust Fees Amid Global Ecommerce Shifts

Amazon Alibaba Adjust Fees Amid Global Ecommerce Shifts

This article focuses on the latest trends in cross-border e-commerce, deeply analyzing Amazon US's fee adjustments, Alibaba.com's penalties for data fraud, and Canada's restrictions on the import of single-use plastic products. It aims to provide operational guidance for cross-border e-commerce practitioners, helping them to address challenges, seize opportunities, and succeed in the global market. The analysis covers key changes in platform policies and international trade regulations, offering practical insights for navigating the evolving landscape of global online retail.

01/16/2026 Logistics
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Walmart Merchants Encounter Compliance Activation Delays

Walmart Merchants Encounter Compliance Activation Delays

Several merchants have reported unreasonable aspects of Walmart's compliance audit process, leading to difficulties in opening stores. The stringent standards and lack of communication from the compliance department severely impact the merchant experience. Experts recommend that Walmart optimize its processes, strengthen communication, and protect merchant rights to promote the healthy development of the platform. The current system is perceived as overly demanding and opaque, hindering new businesses from joining the Walmart marketplace and potentially impacting the diversity of available products.

01/16/2026 Logistics Industry Insights
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Saudi Arabias M5azn Launches Zerocost Dropshipping Platform

Saudi Arabias M5azn Launches Zerocost Dropshipping Platform

M5azn, Saudi Arabia's first dropshipping e-commerce platform, offers entrepreneurs a zero-cost, inventory-free business opportunity. The platform provides access to over 30,000 wholesale products and integrates with popular local website builders, solving logistics challenges. M5azn aims to be a game-changer in the Middle Eastern e-commerce market, supporting local young entrepreneurs and emerging online businesses. It empowers individuals to start their online ventures without the burden of managing inventory or complex logistics, fostering growth within the Saudi e-commerce landscape.

01/16/2026 Logistics Industry Insights
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