Smartpushs Custom Attribution Boosts BFCM Marketing ROI

Smartpushs Custom Attribution Boosts BFCM Marketing ROI

With BFCM approaching, SmartPush introduces a custom attribution feature to help cross-border sellers accurately measure the value of marketing touchpoints and optimize budget allocation. By customizing attribution windows and UTM parameters, sellers can break free from the limitations of 'one-size-fits-all' attribution, more clearly identify channel contributions, and improve marketing efficiency. It's recommended to set the attribution period according to product characteristics; longer periods are suitable for high-priced, long-decision categories, while shorter periods are suitable for low-priced, impulse-buying categories.

01/23/2026 Logistics Industry Insights
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Google Ads Boost Crossborder Ecommerce Growth

Google Ads Boost Crossborder Ecommerce Growth

This article provides an in-depth analysis of Google Ads' principles, value, and optimization strategies. It offers practical guidance for cross-border e-commerce sellers looking to leverage Google Ads to enhance brand visibility, precisely target customers, and achieve performance growth in the global market. By mastering these strategies, cross-border e-commerce sellers can stand out in a highly competitive landscape. The article details key elements for successful Google Ads campaigns tailored for international markets, empowering sellers to maximize ROI and drive conversions.

01/23/2026 Logistics Encyclopedia
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US Home Goods Sector Faces Rising Costs Due to Tariffs

US Home Goods Sector Faces Rising Costs Due to Tariffs

US tariff policies have triggered significant disruptions in the American home furnishings industry, forcing companies to confront soaring costs and urgent procurement needs. Chinese enterprises are actively transforming, exploring new avenues such as digital factories and green certifications. The tariff war is reshaping the global supply chain's value distribution, creating uncertainty that demands flexible responses from businesses. Companies need to adapt to the changing landscape by diversifying sourcing, improving efficiency, and investing in innovation to mitigate the impact of tariffs and maintain competitiveness in the global market.

01/23/2026 Logistics Industry Insights
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Highpriced Social Media Courses Face Scrutiny Amid Industry Boom

Highpriced Social Media Courses Face Scrutiny Amid Industry Boom

This article analyzes the value of overseas social media customer acquisition training courses, emphasizing that success in foreign trade relies on long-term accumulation and practical experience. By comparing crash courses with real-world experience, it highlights the importance of continuous investment. The article also showcases the company's achievements over the past five years and concludes with an invitation to participate in an AI-powered foreign trade sharing session. It underscores that sustainable growth in foreign trade requires dedication and consistent effort beyond short-term training programs.

01/23/2026 Logistics Industry Insights
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UK Ecommerce Gains Boost From Streamlined FBA Shipping

UK Ecommerce Gains Boost From Streamlined FBA Shipping

This article introduces a one-stop FBA ocean freight solution for the UK, highlighting its advantages in efficient customs clearance, FBA services, end-to-end tracking, and a professional team. It aims to help cross-border e-commerce sellers easily enter the UK market, improve customer satisfaction, and increase sales. The value of this service is further emphasized through the sharing of successful case studies. This comprehensive solution streamlines the logistics process, allowing sellers to focus on growing their business in the competitive UK e-commerce landscape.

01/23/2026 Logistics Encyclopedia
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Amazon Innovations Boost US Commerce Growth

Amazon Innovations Boost US Commerce Growth

Amazon, a leading U.S. e-commerce giant, has profoundly reshaped the business landscape through its innovative models, efficient logistics, and value-added services. By engaging in government-business partnerships and tax agreements, Amazon strives to align its growth with social responsibility. Faced with challenges, Amazon remains committed to innovation, leading the development of the e-commerce industry and bringing convenience to global consumers. Its focus on customer experience and technological advancements continues to solidify its position as a dominant force in the digital marketplace.

01/26/2026 Logistics Industry Insights
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WCO Releases New Rules for Crossborder Ecommerce Shipments

WCO Releases New Rules for Crossborder Ecommerce Shipments

The World Customs Organization (WCO) has released a report addressing the challenges of customs clearance for low-value cross-border e-commerce parcels. It proposes solutions in five areas: facilitation, risk management, data exchange, anti-counterfeiting regulation, and tax collection. The aim is to improve customs clearance efficiency, maintain market order, and promote the healthy development of cross-border e-commerce. The report provides guidance for customs administrations to streamline processes, enhance security, and ensure fair revenue collection in the rapidly growing e-commerce landscape.

01/26/2026 Customs Knowledge
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Baiyun Network Expands US Air Freight Services in 2026 Strategy

Baiyun Network Expands US Air Freight Services in 2026 Strategy

Buyun.com held its 2026 strategic planning conference and a celebration for its US air freight service, reviewing achievements in 2025 and outlining the plan for 2026. The US air freight line, leveraging self-operated full-link control, a three-point interconnected customs clearance network, and a dual security insurance system, has achieved significant improvements in both delivery time and customer satisfaction. Buyun.com will continue to adhere to a value-oriented approach, continuously innovate in the cross-border logistics sector, and strive for a win-win future.

01/26/2026 Logistics
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Hans Laser Subsidiary Profits Soar on AI PCB Demand

Hans Laser Subsidiary Profits Soar on AI PCB Demand

Han's Laser's subsidiary, Han's CNC, forecasts a substantial net profit surge of 160.64% to 193.84% in 2025, driven by the booming demand for PCB equipment fueled by AI computing infrastructure development. The company's increased proportion of high-value products enhances profitability, with clear downstream capacity expansion plans indicating a peak delivery period in 2026. Furthermore, technological advancements are creating new demand for high-end equipment, with core products being purchased in bulk by leading companies. The A+H listing process is also progressing steadily.

01/26/2026 Logistics Industry Insights
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Millennial Ceos Aidriven Tax Firm Hits 50M Revenue

Millennial Ceos Aidriven Tax Firm Hits 50M Revenue

Ruicheng Group, led by Mr. Chen (born in the 90s), deeply integrates AI technology into traditional financial and tax services. By leveraging Tungee AI, they achieve precise customer acquisition and refined operations, significantly improving acquisition efficiency and conversion rates, reducing the cost per lead to less than 1 RMB. Starting with bookkeeping services, the group deeply explores customer needs, extends to high-value services, and ultimately achieves revenue breakthroughs. This provides a valuable reference for the transformation and upgrading of the traditional financial and tax industry.

01/26/2026 Logistics Industry Insights
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