Amazon Sellers Face Challenges in Sustainable Growth

Amazon Sellers Face Challenges in Sustainable Growth

This article exposes the common pitfall of chasing quick sales ('hundred orders at sunrise') in Amazon operations. Through case studies, it illustrates the risks associated with selling borderline products and employing short-sighted advertising strategies. It emphasizes that compliant operation, refined execution, continuous learning, and data-driven decision-making are crucial for Amazon success. Drawing on Zhang Yiming's epistemology, the article underscores the importance of a deep understanding of platform rules and market dynamics for long-term growth and sustainability.

12/31/2025 Logistics Industry Insights
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Google SEO Key to Global Growth for Foreign Trade Sites

Google SEO Key to Global Growth for Foreign Trade Sites

Google SEO offers a cost-effective and high-return traffic acquisition method for foreign trade independent websites. By optimizing website content and structure, it improves keyword rankings, generates free and stable organic traffic, and builds a private domain traffic pool to achieve precise lead generation and brand enhancement. Combining short-term SEM and long-term SEO strategies can achieve the best promotional results. Focus on optimizing for relevant keywords and providing valuable content to attract your target audience and improve your website's visibility.

12/31/2025 Logistics Encyclopedia
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ISAGO Checklist Enhances Ground Handling Compliance Efficiency

ISAGO Checklist Enhances Ground Handling Compliance Efficiency

The ISAGO Checklist allows for a quick assessment of ground handling compliance, improving efficiency, reducing costs, and enhancing trust. It facilitates self-assessment and software service upgrades. This tool helps organizations quickly identify areas where they meet or fall short of ISAGO standards, enabling them to proactively address compliance gaps. By streamlining the audit process, it saves time and resources while providing a clear picture of operational adherence to industry best practices. Ultimately, it contributes to safer and more reliable ground handling operations.

12/30/2025 Logistics Encyclopedia
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Macau Airlines Boosts Cargo Ops with AVS GSA Partnership

Macau Airlines Boosts Cargo Ops with AVS GSA Partnership

Air Macau has partnered with AVS GSA to expand its air freight business in Thailand. Both parties will collaborate on sales and marketing, operational support, and customer service to drive market growth and enhance service quality, in response to the increasing demand for air freight.

08/04/2025 Logistics
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Zhengzhou Airport to Build Dedicated Cargo Runway and Advance Drone Freight Trials

Zhengzhou Airport to Build Dedicated Cargo Runway and Advance Drone Freight Trials

Zhengzhou Airport plans to add a dedicated freight runway and actively promote testing of short-distance drone logistics to strengthen its position as an international logistics center and drive high-quality local economic development. Despite some achievements, the Zhengzhou Airport Economic Zone faces challenges such as a weak industrial structure and insufficient innovation capacity, necessitating the establishment of a modern industrial system. In the future, the integration of air transport with road and high-speed rail will optimize resource allocation and enhance logistics efficiency.

07/28/2025 Logistics
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Freight Rerouting Challenges Addressed in New Guide

Freight Rerouting Challenges Addressed in New Guide

This article provides an in-depth analysis of common issues in consolidation and distribution, including changing the discharge port after pre-entry, re-distribution processes, missed loading, and container misuse. It also addresses special circumstances such as vessel overbooking, incorrect entry information, and short-loading of containers. The aim is to offer practical operational guidance and risk avoidance advice for professionals in the consolidation and distribution industry. This guide helps navigate the complexities of cargo handling and ensures smooth operations within port logistics and cargo transportation.

08/22/2025 Logistics Encyclopedia
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Uschina Trade War Disrupts Shipping Alters Supply Chains

Uschina Trade War Disrupts Shipping Alters Supply Chains

Escalating US-China trade tensions have led some international brands to suspend ocean freight from China to the US. The Port of Los Angeles is experiencing a surge in canceled sailings, posing difficult choices for businesses. While short-term freight volume data remains acceptable, a decline is anticipated in the second half of the year. The trade friction may trigger a reshaping of supply chains, requiring businesses to proactively address challenges and seize opportunities. Companies must adapt to the evolving landscape to maintain competitiveness.

11/03/2025 Logistics
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Facebooks Algorithm Changes Challenge Marketers Growth Strategies

Facebooks Algorithm Changes Challenge Marketers Growth Strategies

Facebook's News Feed update prioritizes algorithmic recommendations in the Home tab and emphasizes followed content in the Feeds tab. Marketers should embrace short videos and live interactions, create high-quality content, refine community management, and supplement with precise ad targeting. This approach is crucial to stand out in the new Facebook landscape and achieve brand growth. Success hinges on understanding and adapting to the algorithm-driven Home feed and the more traditional Feeds tab, ensuring content reaches the right audience through both organic and paid strategies.

12/31/2025 Logistics Industry Insights
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Ecommerce Sellers Weigh Niche Vs Broad Product Strategies

Ecommerce Sellers Weigh Niche Vs Broad Product Strategies

Independent website operation primarily encompasses the viral product model and the vertical model. The viral product model rapidly identifies bestsellers through extensive testing, but faces intense competition and short lifecycles. The vertical model focuses on specific product categories, offering precise targeting, high repurchase rates, and facilitating brand building. Regardless of the chosen model, product selection and website optimization are fundamental to successful independent website operation. There's no one-size-fits-all solution; the optimal strategy is the one that best suits your specific needs and goals.

12/29/2025 Logistics Industry Insights
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Cathay Pacific Cargo Volumes Jump As Uschina Trade Eases

Cathay Pacific Cargo Volumes Jump As Uschina Trade Eases

Cathay Pacific saw a significant increase in international air cargo volume in May, boosted by easing US-China trade tensions and increased capacity. Cargo volume rose by 8.1% year-on-year to 734 million FTKs, with tonnage up by 12.2%. The suspension of US-China tariffs boosted short-term demand, with strong performance in live animal transport. Market sentiment is expected to remain stable in June, but close attention to market dynamics is needed. Hong Kong airport's cargo volume growth slowed, with transit cargo providing support.

06/23/2025 Logistics
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