Amazon Sellers Boost Sales with Product Videos Key Strategies

Amazon Sellers Boost Sales with Product Videos Key Strategies

This article delves into the significant role of Amazon product videos in boosting conversion rates. It details the advantages of adding videos to listings, including brand video permissions, video strategies, production guidelines, and the upload process. By adhering to Amazon's rules and best practices, sellers can effectively leverage video marketing to enhance product competitiveness and achieve sales growth. The guide provides actionable insights for creating compelling videos that resonate with customers and drive conversions on the Amazon platform.

01/16/2026 Logistics Industry Insights
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Ebay Offers Seller Protections for Australia Flood Disruptions

Ebay Offers Seller Protections for Australia Flood Disruptions

Australian floods have disrupted logistics, prompting eBay to release a seller protection policy. This policy covers late shipment rates, defects, 'item not received' disputes, and negative/neutral feedback exemptions. Sellers are advised to communicate proactively, retain evidence, and stay updated on policy changes. The platform and sellers should work together to overcome these challenging times. eBay aims to support its sellers facing difficulties due to the natural disaster and ensure fair treatment during this period of disruption.

01/16/2026 Logistics
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Coupangs Offsite Ad Feature Sparks Seller Debate

Coupangs Offsite Ad Feature Sparks Seller Debate

Coupang has launched a new off-site advertising feature, providing sellers with a new channel to acquire traffic. This article analyzes the advantages and disadvantages of this feature from the seller's perspective, and provides applicable audiences and usage suggestions. It emphasizes that Listing optimization is the core to improving conversion rates, and points out that the Coupang advertising algorithm still has room for improvement. Ultimately, successful campaigns require a solid product listing and understanding of the platform's algorithm.

01/16/2026 Logistics Industry Insights
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Usmexico Trucking Strains Under Driver Shortage As Nearshoring Grows

Usmexico Trucking Strains Under Driver Shortage As Nearshoring Grows

The US-Mexico trucking market in 2026 presents both opportunities and challenges. Nearshoring drives trade growth and foreign investment, but capacity shortages, security risks, and policy changes create a 'triple pressure'. Rates are expected to rebound, but driver shortages and customs reforms require attention. Technology enablement and regional cooperation are key to overcoming these obstacles. Companies need to be proactive and adaptable to navigate this evolving landscape, leveraging innovation and strategic partnerships to capitalize on growth while mitigating risks.

01/15/2026 Logistics Industry Insights
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Tranzacts Mike Regan Analyzes Freight Market Strategies

Tranzacts Mike Regan Analyzes Freight Market Strategies

In a Logistics Management podcast, Mike Regan of TranzAct provides an insightful analysis of the current freight economy, truckload rates, supply chain reset, C-suite and logistics alignment, and inventory management. He emphasizes the importance of digital adoption, supply chain optimization, enhanced strategic collaboration, and lean inventory management for businesses to navigate market challenges and seize growth opportunities. Companies must adapt to the evolving landscape by embracing these strategies to improve efficiency and resilience within their supply chains.

01/21/2026 Logistics Industry Insights
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Trucking Industry Braces for Tough Winter Amid Market Shifts

Trucking Industry Braces for Tough Winter Amid Market Shifts

The trucking industry experienced a significant shift within a year, transitioning from tight capacity and high rates during economic prosperity to overcapacity and declining demand. Industry leaders attribute this to weakening demand and excess supply, with policy uncertainty exacerbating market volatility. To navigate this uncertainty and seize opportunities, companies need to improve efficiency, control costs, and diversify their operations. The industry is facing a challenging period requiring strategic adaptation to survive and thrive in the changing market landscape.

01/21/2026 Logistics Industry Insights
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Truck Driver Shortage Worsens Straining US Supply Chains

Truck Driver Shortage Worsens Straining US Supply Chains

The American Trucking Associations reported a significant increase in truck driver turnover rates in the third quarter, with large truckload fleets reaching 92% and smaller fleets at 74%. The less-than-truckload sector also experienced a slight increase. This driver turnover exacerbates existing capacity challenges, requiring transportation companies to proactively address the issue by improving driver compensation and benefits to ensure the stability of the logistics supply chain. Addressing driver retention is crucial for maintaining efficient freight movement.

01/21/2026 Logistics Industry Insights
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Trucking Industry Index Signals Looming Market Downturn

Trucking Industry Index Signals Looming Market Downturn

The FTR Trucking Conditions Index (TCI) has turned negative, reflecting declining freight rates and softening demand in the US trucking market. Experts believe the market has returned to neutral, with future trends remaining uncertain. Trucking companies need to improve operational efficiency, expand service offerings, strengthen customer relationships, embrace technological innovation, and closely monitor market dynamics to address challenges and seize opportunities. The negative TCI signals a shift in the industry landscape, requiring proactive strategies for survival and growth.

01/21/2026 Logistics Industry Insights
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Truck Driver Hours Rule Delayed Amid Democratic Pushback

Truck Driver Hours Rule Delayed Amid Democratic Pushback

The new U.S. Hours of Service (HOS) rule for truck drivers aims to improve efficiency and flexibility. However, it faces delays due to safety concerns, casting uncertainty on the future of the reform. The rule's implementation and potential impact on driver fatigue and accident rates remain subjects of debate. Stakeholders are closely monitoring the situation, as the HOS regulations significantly affect the trucking industry and the overall supply chain. The future of these regulations is currently unclear.

01/21/2026 Logistics
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Cass Freight Index Reports October Decline Amid Weak Demand Strikes

Cass Freight Index Reports October Decline Amid Weak Demand Strikes

The Cass Freight Index report reveals a 9.5% year-over-year decrease in freight volume and a 23.3% year-over-year drop in expenditures for October. Weak demand, compounded by the United Auto Workers strike, contributed to these record lows. Analysts anticipate continued downward pressure on freight volume and rates in the short term. However, the impact of the strike may create the potential for a future rebound in freight activity as production resumes and backlogs are addressed.

01/21/2026 Logistics Industry Insights
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