Amazon Ad Attribution Reports Key to Strategic Optimization

Amazon Ad Attribution Reports Key to Strategic Optimization

This article provides an in-depth analysis of the Amazon Sponsored Brands advertising attribution purchase report, guiding sellers on how to use it to evaluate ad performance. It explains how to differentiate between orders driven by advertising and those resulting from brand halo effects. The article also offers strategies for optimizing advertising campaigns, including adjusting ASIN targeting, leveraging brand halo, acquiring new customers, and controlling TACoS (Total Advertising Cost of Sales). Ultimately, the goal is to improve the return on advertising investment (ROAS) for Amazon sellers.

12/31/2025 Logistics Industry Insights
Read More
Linkedboosts Export Sales Via Lead Generation

Linkedboosts Export Sales Via Lead Generation

This article delves into the application value of LinkedIn in the field of foreign trade. From the perspectives of sales and management, it elaborates on how LinkedIn helps foreign trade companies accurately acquire customers, build trust, enhance brand influence, and optimize product design. It emphasizes the importance of LinkedIn in today's foreign trade environment and encourages foreign traders to actively embrace this platform to achieve business growth. It highlights LinkedIn's potential for lead generation, relationship building, and market research within the global trade landscape.

12/29/2025 Logistics Industry Insights
Read More
Amazon Sellers Can Now Adjust Ad Spend Hourly Via Adtomic

Amazon Sellers Can Now Adjust Ad Spend Hourly Via Adtomic

Helium 10 Adtomic enhances Amazon advertising with dayparting optimization! Precisely control your ad spend during peak performance hours to improve ACOS and drive more traffic. This upgrade automates ad management, helping boost sales and maximize ROI by focusing budget on the most profitable times of day. Optimize your campaigns by scheduling ads to run when customers are most likely to convert, leading to significant improvements in advertising efficiency and overall sales performance. This feature empowers sellers to refine their strategies and achieve better results.

12/29/2025 Logistics Industry Insights
Read More
Amazon Expands Streaming TV Ads for Targeted Growth

Amazon Expands Streaming TV Ads for Targeted Growth

Amazon Streaming TV (STV) ads leverage streaming platforms and Amazon data for precise targeting, enhancing brand awareness and conversion rates. Compared to traditional TV ads, STV advertising is more cost-effective, effectively reaching new customers and capturing a larger share of mid-to-long-term purchases. This article provides an in-depth analysis of STV advertising's operation, advantages, and suitability, helping you assess whether it's a good fit for your business growth. It highlights the targeted reach and data-driven approach that sets STV apart.

12/29/2025 Logistics Industry Insights
Read More
Ecommerce Brands Boost Sales with Longtail Keyword Strategies

Ecommerce Brands Boost Sales with Longtail Keyword Strategies

This article delves into the importance of long-tail keyword strategies in cross-border e-commerce. By defining the concept of long-tail keywords, explaining their characteristics, and providing methods for discovery and practical application suggestions, it aims to help sellers accurately target their ideal customers during product development. This approach helps reduce advertising costs, improve conversion rates, and ultimately gain an advantage in the highly competitive market. The focus is on leveraging specific, less common search terms to attract a more qualified audience.

12/31/2025 Logistics Encyclopedia
Read More
Grammarly for Chrome Enhances Ecommerce Communication

Grammarly for Chrome Enhances Ecommerce Communication

This article details how cross-border e-commerce sellers can install and use the Grammarly Chrome extension to improve the accuracy and professionalism of their English writing. Grammarly allows sellers to detect and correct grammar and spelling errors in real-time, improving communication efficiency and order conversion rates. It provides suggestions for sentence structure and style, helping sellers create clear and compelling product descriptions, customer service responses, and marketing materials. By leveraging Grammarly, sellers can enhance their brand image and build trust with international customers.

12/31/2025 Customs Knowledge
Read More
Coheung Marine Thrives in Sinokorean Shipping Market

Coheung Marine Thrives in Sinokorean Shipping Market

Jinghan Shipping is a shipping company specializing in China-Korea liner shipping routes. Leveraging its extensive network, rich experience, and high-standard service quality, it plays a vital role in China-Korea trade. This article delves into Jinghan Shipping's business model, service scope, operational advantages, and challenges. It also explores its timeliness, delivery size requirements, and pricing standards, providing a reference for customers choosing shipping services. The company's commitment to efficient and reliable transportation makes it a significant player in facilitating trade between the two countries.

12/31/2025 Shipping Company Encyclopedia
Read More
Googles Consent Mode V2 Mandatory for EU Marketers

Googles Consent Mode V2 Mandatory for EU Marketers

This article delves into the significance and implementation of Google Consent Mode V2, highlighting its crucial role for businesses serving EU/EEA customers in personalized advertising and analytics. It details the differences between the new and old versions, emphasizing the necessity for businesses to upgrade. The article provides a step-by-step guide to facilitate a smooth transition and avoid data loss and marketing disruptions due to non-compliance. It aims to help businesses understand and implement the necessary changes to adhere to GDPR regulations.

12/30/2025 Logistics Industry Insights
Read More
New Tool Automates Amazon Seller Keyword Research

New Tool Automates Amazon Seller Keyword Research

Youmai Cloud plugin introduces the "Search Box Keyword Expansion" feature, helping Amazon sellers efficiently discover keywords and say goodbye to manual, inefficient searching. With one-click keyword expansion, quickly obtain massive real buyer search terms for Listing optimization, advertising, and proactive negative keyword implementation. This enhances product visibility, improves advertising ROI, and allows sellers to seize market opportunities. This feature allows sellers to quickly find relevant keywords that customers are actually searching for on Amazon, leading to better listing performance and more effective advertising campaigns.

12/30/2025 Customs Knowledge
Read More
Meisuda Logistics Expands Global Express Delivery Reach

Meisuda Logistics Expands Global Express Delivery Reach

This paper delves into the strengths, service scope, time efficiency, pricing, and customer reputation of the emerging logistics company, Meisuda Logistics. With its global network, intelligent systems, professional team, and diverse services, Meisuda is committed to providing customers with efficient, convenient, and transparent one-stop global express solutions. The company continuously expands its service areas, strengthens technological innovation, and deepens international cooperation to enhance customer experience and market competitiveness. Meisuda aims to be a leading provider in the cross-border e-commerce logistics sector.

12/30/2025 Logistics
Read More