Brazilian Xennials Drive Black Friday Sales Via Shortform Video

Brazilian Xennials Drive Black Friday Sales Via Shortform Video

A recent Brazilian survey reveals that Generation X (individuals aged 45 and above) are emerging as the primary force behind Black Friday shopping. They favor online platforms and heavily rely on short video reviews to inform their purchasing decisions. Their spending is particularly strong in the home appliance and electronics categories. While electronics, appliances, and clothing are their main purchases, they exhibit more caution when it comes to personal care and beauty products. This highlights the growing influence of Gen X in the e-commerce landscape during major shopping events.

01/21/2026 Logistics Industry Insights
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Smes Adopt Sustainability but Lack Green Logistics Funding

Smes Adopt Sustainability but Lack Green Logistics Funding

A recent DHL Express survey reveals that while SMEs generally value sustainability, their actual investment in sustainable logistics remains relatively low. The report highlights the challenges SMEs face in implementing sustainable logistics strategies and emphasizes relevant solutions offered by DHL Express. The report calls for stronger collaboration to build a green logistics ecosystem and provides SMEs with practical advice for transitioning to sustainable logistics practices. It underscores the gap between SMEs' aspirations for environmental responsibility and their current actions in logistics, urging for increased commitment and investment in greener solutions.

01/15/2026 Logistics Industry Insights
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Ecommerce Layoffs Rise As Firms Cut Costs Amid Downturn

Ecommerce Layoffs Rise As Firms Cut Costs Amid Downturn

The cross-border e-commerce industry faces challenges, prompting companies to adopt cost-reduction measures like mandatory single-day off, leading to employee dissatisfaction. This article explores how companies and employees can overcome difficulties together and achieve a win-win situation. It analyzes various cost-saving methods employed by companies and how employees can protect their rights, advocating for the industry to collectively welcome a brighter future. The focus is on navigating the current economic climate while ensuring fairness and sustainability for both employers and employees.

12/31/2025 Logistics Industry Insights
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Crossborder Ecommerce Sellers Slash Costs Amid Challenges

Crossborder Ecommerce Sellers Slash Costs Amid Challenges

The cross-border e-commerce industry faces challenges, with major sellers adopting cost-saving measures like 'indefinite leave.' Amidst the industry downturn, companies need strategies like refined operations, diversified channels, and product innovation. Practitioners should enhance their skills and actively seek opportunities. Challenges and opportunities coexist, and those who adapt to change will prevail. Companies are struggling to maintain profitability and are implementing drastic measures to reduce expenses. The future requires agility and a proactive approach to navigate the evolving landscape.

01/16/2026 Logistics Industry Insights
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