Strategies for Brands to Thrive on Tiktok Amid Competition

Strategies for Brands to Thrive on Tiktok Amid Competition

This article analyzes three core mindsets for ordinary individuals entering the TikTok cross-border e-commerce market: localized operations, leveraging China's supply chain advantages, and transforming high barriers to entry into competitive moats. It provides action guidelines for minimizing trial and error, internalizing capabilities, and seizing opportunities, aiming to help readers gain a head start when the next wave of explosive growth arrives. The focus is on practical strategies for navigating the challenges and capitalizing on the potential of TikTok's e-commerce platform.

01/15/2026 Logistics Industry Insights
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Business Owners Urged to Lead Tiktok Strategy Over Outsourcing

Business Owners Urged to Lead Tiktok Strategy Over Outsourcing

Want to make money on TikTok? Don't rush to hire! Business owners should roll up their sleeves and get involved, personally running through the entire process from product selection and content creation to promotion and monetization, starting from scratch. Master key information gaps, build a replicable success model, and then hire to scale. Don't let 'experts' take advantage of you; the boss should first become the 'Chief Operating Officer'! This approach ensures a solid understanding of the platform before delegating and prevents costly mistakes.

01/15/2026 Logistics Industry Insights
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USPS Expands Lastmile Delivery to Compete in Retail Logistics

USPS Expands Lastmile Delivery to Compete in Retail Logistics

The United States Postal Service (USPS) has announced the opening of its 'last mile' delivery network, allowing shippers of all sizes to access over 18,000 Destination Delivery Units (DDUs) nationwide. This initiative aims to provide retailers with faster and more flexible delivery options by optimizing its existing physical network. The move is expected to enhance USPS's competitiveness in the e-commerce logistics market and generate new revenue streams for the agency.

01/15/2026 Logistics
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Senate Bill Aims to Revive Struggling US Postal Service

Senate Bill Aims to Revive Struggling US Postal Service

The US Senate passed the 21st Century Postal Service Reform Act, aiming to alleviate the USPS's financial struggles. The bill seeks to achieve USPS financial self-sufficiency through measures such as encouraging early retirement, adjusting the pre-funding mechanism for retirement benefits, and expanding business scope. While challenges remain significant, the act offers a glimmer of hope for USPS reform. It represents a crucial step towards stabilizing the postal service and ensuring its long-term viability in a rapidly changing communication landscape.

01/21/2026 Logistics
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USPS Expands Lastmile Delivery to Cut Costs Speed Service

USPS Expands Lastmile Delivery to Cut Costs Speed Service

USPS plans to open its last-mile delivery network, offering services to retailers and logistics providers through a bidding process. This initiative aims to reduce last-mile costs, improve delivery speed, and generate new revenue streams for USPS. Challenges include the complexity of the bidding process and pricing predictability. However, if successful, this move could reshape the US logistics landscape by providing increased capacity and potentially lower costs for shippers. The open bidding process is intended to foster competition and innovation within the delivery sector.

01/21/2026 Logistics Industry Insights
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West Coast Ports Resume Labor Talks to Prevent Congestion

West Coast Ports Resume Labor Talks to Prevent Congestion

The International Longshore and Warehouse Union (ILWU) and the Pacific Maritime Association (PMA) are scheduled to resume negotiations to proactively address contract extensions and prevent future freight congestion at West Coast ports. These talks are critical to global trade stability. Key negotiation points are expected to include wages and benefits, automation, job security, and contract duration. The outcome will directly impact shippers' supply chain efficiency and costs, making a timely agreement essential to avoid disruptions.

01/21/2026 Logistics
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US Regulators Push Rail Firms to Fix Service Delays

US Regulators Push Rail Firms to Fix Service Delays

US regulators have sent a letter to Class I railroads emphasizing the importance of ensuring rail transport service quality during the critical period of economic recovery. The letter highlights current issues such as personnel shortages and delays. Industry experts hold differing views, suggesting that excessive intervention should be avoided. This article explores the balance between efficiency and service in rail transport and proposes recommendations such as strengthening communication and optimizing resource allocation. The aim is to promote the healthy development of the rail transport industry and contribute to economic recovery.

01/21/2026 Logistics
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Pilot Freight Opens Amsterdam Hub to Expand Global Logistics

Pilot Freight Opens Amsterdam Hub to Expand Global Logistics

Pilot Freight Services has opened its first self-operated European station in Amsterdam, providing comprehensive logistics services including air, sea, and ground transportation. This initiative aims to enhance its European service capabilities, optimize trade lanes between Europe and the Americas, and further expand its European network. Pilot Freight's goal is to deliver superior logistics solutions to its global customers by establishing a strong presence and efficient operations within the European market.

01/21/2026 Logistics
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US Rail Freight Adapts to Market Shifts and Challenges

US Rail Freight Adapts to Market Shifts and Challenges

This article analyzes the current state and future of the US rail freight market under the COVID-19 pandemic, based on an interview with Ian Jefferies, President and CEO of the Association of American Railroads (AAR). It elaborates on the challenges and opportunities facing rail freight, discusses the impact of the policy environment on the rail industry, and envisions the transformation and development direction of rail freight. Rail freight plays a crucial role in economic recovery, supply chain security, and environmental protection.

01/21/2026 Logistics Industry Insights
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UPS Teamsters Strike Deal to Raise Wages Avoid Walkout

UPS Teamsters Strike Deal to Raise Wages Avoid Walkout

UPS and the Teamsters have reached a tentative five-year agreement, averting a potential strike. The agreement includes historic wage increases, wage improvements for part-time employees, and improved working conditions. However, the agreement is still subject to approval by union members. The agreement may lead to higher shipping rates and have a significant impact on the market. This deal addresses key concerns raised by the Teamsters, focusing on worker compensation and quality of life while working for UPS. The ratification vote will determine the final outcome.

01/21/2026 Logistics
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