Amazon Launches Preset Ad Campaigns for New Products

Amazon Launches Preset Ad Campaigns for New Products

Amazon introduces "Preset Sponsored Products campaigns" to help new product launches. This feature leverages big data analytics to provide recommendations on budget, bidding, and keywords, lowering the barrier to entry for advertising and improving precision and efficiency. Sellers can review estimated performance and adjust settings based on actual results, enabling intelligent and optimized promotion. This allows for a data-driven approach to advertising, simplifying the process and potentially increasing ROI for new product listings on Amazon.

01/16/2026 Logistics
Read More
US Streamlines Air Cargo Policy to Boost Competitiveness

US Streamlines Air Cargo Policy to Boost Competitiveness

The Air Transport Association of America (ATA) urges accelerated implementation of the National Air Cargo Policy. This includes expediting FAA navigation programs, streamlining NEPA review processes, and establishing evaluation metrics to improve air cargo efficiency, reduce costs, and enhance business competitiveness. Embracing NextGen technologies and optimizing supply chains are crucial for air cargo shippers to seize opportunities and secure their future. The policy aims to modernize the air cargo system and ensure its ability to meet growing demands.

Amazon Sellers Face VAT Brand Challenges in Crossborder Ecommerce

Amazon Sellers Face VAT Brand Challenges in Crossborder Ecommerce

Amazon sellers should prioritize VAT tax compliance to avoid tax risks. Combat malicious listing hijacking through brand registration and complaints. Implement meticulous FBA inventory management to optimize logistics. New sellers need to understand the store registration qualification review process. Mastering these key skills will help sellers achieve profitable growth on the Amazon platform. This involves understanding VAT regulations, protecting your brand from unauthorized sellers, efficiently managing your FBA inventory, and navigating the initial registration process smoothly.

Flexport Simplifies Amazon Europe FBA Shipping

Flexport Simplifies Amazon Europe FBA Shipping

This article provides a detailed guide for Amazon Europe Marketplace sellers on creating FBA shipment plans in Seller Central using Flexport. It covers key steps such as product selection, choosing the shipping address, following Amazon's official process, shipment review, and selecting the delivery method. The aim is to help sellers efficiently manage FBA shipments, avoid warehousing issues, and improve operational efficiency. This guide focuses on leveraging Flexport to streamline the FBA process specifically for the European market.

B2B Sales Boosted by Comparison Content for Lead Generation

B2B Sales Boosted by Comparison Content for Lead Generation

Foreign trade B2B companies face evolving customer decision journeys, making comparative content (VS content) an effective customer acquisition method. This article explains the value of comparative search, proposing four categories of comparison topics: product/specification/material, solution and delivery method, cost and risk, and selection strategy and suitable scenarios. It details how to write comparative content that both attracts traffic and drives inquiries, emphasizing that its essence is to bring the "procurement review" online, helping companies win more orders.

Blackstone Airport Releases 2025 Safety and Operational Data

Blackstone Airport Releases 2025 Safety and Operational Data

This paper analyzes Blackstone Airport's operational data from January 2025 from a data analyst's perspective. It focuses on key information such as runway details and safety alerts (runway crossing clearance, magnetic variation) to enhance pilot risk awareness and ensure flight safety. It recommends pilots review NOTAMs before flight, participate in regular safety training, and that the airport strengthens ground traffic management. Furthermore, relevant departments should regularly update airport data to maintain accuracy and improve overall safety.

Shein Expands German Market Access with Compliancefocused Program

Shein Expands German Market Access with Compliancefocused Program

This article, from a data analyst's perspective, deeply analyzes the SHEIN semi-managed onboarding process, providing practical tips to help you open your store efficiently. It details the required materials, account registration, filling in onboarding information, and submitting a cooperation application. Data analyst's advice is included to help you pass the review on the first try. As a bonus, new merchants can receive one year of German Packaging Act compliance service with a screenshot of their successful onboarding.

Freight Logistics Faces Supply Chain Challenges Expert Insights

Freight Logistics Faces Supply Chain Challenges Expert Insights

This episode review analyzes a Logistics Management Podcast Series episode where Tom Nightingale of AFS Logistics shares his unique insights into the current freight logistics market. The discussion covers peak season outlook, capacity rates, nearshoring, and the impact of the Baltimore incident. This provides valuable references for businesses to address supply chain challenges. Nightingale's expertise offers actionable intelligence for navigating the complexities of the current market and planning for future disruptions, making it a crucial listen for logistics professionals.

Guide to Avoiding Port Cargo Detention Fees

Guide to Avoiding Port Cargo Detention Fees

This article provides a detailed analysis of the complete process of ocean freight bill of lading exchange at the destination port. It covers the steps including pre-exchange preparation, application submission, agent review and fee settlement, and the retrieval of the delivery order. The article also lists the basic and special documents required for the exchange. Furthermore, it emphasizes the precautions in the exchange process, aiming to help consignees successfully complete the exchange and avoid additional costs.

Global Air Freight Industry Faces Rising Delays Experts Urge Mitigation

Global Air Freight Industry Faces Rising Delays Experts Urge Mitigation

International air freight delays pose a significant challenge to businesses. This paper analyzes the types and causes of delays, proposing a comprehensive solution encompassing pre-emptive prevention, in-process handling, and post-event review. By establishing a risk prediction system, rapid response mechanisms, and iterative optimization processes, companies can effectively mitigate delay risks and ensure supply chain stability. The proposed framework aims to minimize disruptions and maintain operational efficiency in the face of unpredictable air freight conditions.