Tiktok Advertisers Struggle With Algorithm Pitfalls

Tiktok Advertisers Struggle With Algorithm Pitfalls

This article analyzes three common mistakes businesses make in Douyin's organic traffic and Qianchuan advertising: low-cost creatives, individual ad specialists, and aggressive campaign launches. It proposes data-driven optimization strategies, including building/partnering with professional teams, selecting agency-managed campaigns, and implementing refined operations. The goal is to help businesses improve operational efficiency and achieve sustainable growth on Douyin. The strategies emphasize a more strategic and data-informed approach to avoid common pitfalls and maximize ROI.

01/06/2026 Logistics Industry Insights
Read More
Douyins Super Product Card Boosts Ecommerce Sales

Douyins Super Product Card Boosts Ecommerce Sales

TikTok Shop is launching the Super Product Card, a paid traffic channel following Qianchuan Search. It utilizes both seeding and product preheating modes to achieve precise 'product-finds-people' targeting, accelerating new product breakthroughs and sustained best-seller performance. Merchants can analyze traffic destinations through the E-commerce Compass to identify suitable products for preheating and capitalize on this new traffic opportunity. This feature allows for targeted promotion and helps drive sales by connecting products with interested users within the TikTok ecosystem.

01/04/2026 Logistics Industry Insights
Read More
2025 World Ports Conference Adapts to Postpandemic Era

2025 World Ports Conference Adapts to Postpandemic Era

The International Association of Ports and Harbors (IAPH) has innovatively transformed in response to the pandemic by reimagining the World Ports Conference as a televised event. This adaptation successfully attracted more participants, showcasing the organization's ability to flexibly respond to challenges and the industry's cohesion.

08/05/2025 Logistics
Read More
SADC Conference Boosts Regional Trade Through Customs Reform

SADC Conference Boosts Regional Trade Through Customs Reform

The 2010 SADC Customs Capacity Building Conference fostered regional customs reform and modernized management, strengthening regional coordination. Participants shared capacity-building experiences and identified areas for cooperation based on WCO standards. Significant attention was given to the SACU pilot project and the implementation of the WCO Customs Learning Standards, laying the foundation for future regional capacity-building development. The conference highlighted the importance of harmonized procedures and collaborative efforts in enhancing customs efficiency and regional trade facilitation within the SADC region.

12/30/2025 Customs Knowledge
Read More
WCO Europe Conference Focuses on Streamlining Global Trade

WCO Europe Conference Focuses on Streamlining Global Trade

The 2010 WCO European Regional Heads of Customs Conference, held in Macedonia, focused on key issues such as trade security and facilitation, globally networked customs, and risk management. The conference reviewed WCO's work, discussed challenges faced by customs administrations, and promoted the exchange of experiences through case studies. The aim was to improve customs management and promote international trade development.

12/30/2025 Customs Knowledge
Read More
Nextgen Supply Chain Conference Recognizes Leading Tech Innovators

Nextgen Supply Chain Conference Recognizes Leading Tech Innovators

The NextGen Supply Chain Conference awarded Quickcode.ai, Easy Metrics, and Corvus Robotics the 2025 Provider of the Year award, recognizing their contributions to supply chain innovation. These companies are leaders in leveraging digital technologies and intelligent solutions to optimize logistics, enhance efficiency, and drive transformative changes within the supply chain. Their innovative approaches are setting new standards for performance and resilience in a rapidly evolving global market.

01/08/2026 Logistics Industry Insights
Read More
Hungary Conference Explores Tax and Customs Cooperation Reforms

Hungary Conference Explores Tax and Customs Cooperation Reforms

A tax and customs cooperation conference held in Hungary focused on improving the synergistic efficiency of tax and customs departments. The World Customs Organization emphasized the importance of data sharing, joint risk management, and capacity building. The conference also commemorated Hungarian customs pioneers and explored future cooperation trends towards intelligence and synergy, aiming to build a more prosperous and secure international trade environment. The discussions highlighted the need for streamlined processes and enhanced collaboration to facilitate legitimate trade while combating illicit activities.

01/05/2026 Customs Knowledge
Read More