Amazons Second Prime Day Seller Strategies for Success

Amazons Second Prime Day Seller Strategies for Success

Amazon's fall Prime Day is approaching, and sellers need to prepare in advance. Key strategies include driving external traffic, optimizing advertising, enriching creative content, and emphasizing inventory management. Attention to detail is also crucial, focusing on promotion planning, logistics and delivery, customer service, and data analysis. By implementing these strategies, sellers can stand out in the fierce competition and achieve sales growth during the Prime Day event.

10/10/2025 Logistics Industry Insights
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Google Play Store Paid Ads Boost Organic App Growth

Google Play Store Paid Ads Boost Organic App Growth

This article delves into the intricate relationship between paid acquisition and organic traffic from the Google Play Store, revealing the impact of channel attribution, user behavior, and store recommendation algorithms. It emphasizes the importance of a carefully calculated paid acquisition strategy, broad audience reach, optimized budget allocation, and high-quality user acquisition. By integrating ASO optimization, developers can maximize organic growth in their app promotion efforts.

01/06/2026 Logistics Industry Insights
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Douyin Shop Sales Double with Influencer Marketing Strategy

Douyin Shop Sales Double with Influencer Marketing Strategy

This article provides a complete guide for TikTok Shop owners to find influencers for product promotion. It covers key steps including defining product categories, joining the TikTok Creator Marketplace, analyzing data for sample sending, differentiating products, understanding the influencer's perspective, and efficiently connecting with influencers. Mastering these techniques will help merchants effectively connect with high-quality influencers and achieve significant growth in shop performance.

01/06/2026 Logistics Industry Insights
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Global Trade Program Extended to Strengthen Customs Operations

Global Trade Program Extended to Strengthen Customs Operations

The World Customs Organization (WCO) and the Swiss State Secretariat for Economic Affairs (SECO) have agreed to a no-cost extension of one year for the Global Trade Facilitation Programme (GTFP). Launched in 2018, the GTFP has benefited numerous countries by significantly improving customs management and trade facilitation through capacity building, institutional reforms, cooperation promotion, and technological innovation. This has injected new momentum into global trade development.

01/19/2026 Customs Knowledge
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Crossborder Ecommerce Expands Via Trade Shows

Crossborder Ecommerce Expands Via Trade Shows

Cross-border exhibitions are crucial platforms for cross-border e-commerce businesses to expand into international markets. Participating in exhibitions helps companies gain insights into industry trends, connect with potential customers, and enhance brand awareness. Effective utilization of exhibitions requires meticulous planning, including selecting the right exhibition, preparing exhibits, pre-exhibition promotion, and in-depth communication. These efforts can significantly contribute to successful market entry and growth.

01/23/2026 Logistics Industry Insights
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Tiktok Shop Malaysia Prioritizes Quality Over Quantity in Ecommerce Push

Tiktok Shop Malaysia Prioritizes Quality Over Quantity in Ecommerce Push

TikTok Shop Malaysia will implement new rules to restrict low-quality product promotion videos. Creators who post more than five 'non-interactive' videos with product links within seven consecutive days will face restrictions on the number of videos with shopping links they can publish for seven days. This measure aims to improve the platform's content quality and encourage creators to produce more creative and engaging content.

01/09/2026 Logistics Industry Insights
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Wuhan College Efire Wrap Up Ecommerce Training Camp

Wuhan College Efire Wrap Up Ecommerce Training Camp

The training program jointly conducted by Wuhan City College and Yihuo Cross-border E-commerce Training Base has successfully concluded. Through immersive training, students systematically learned platform operation, product selection analysis, and marketing promotion skills, achieving significant improvement in their capabilities. This university-enterprise cooperation model effectively enhances students' employment competitiveness and sustainable development ability, contributing to the talent pool for the cross-border e-commerce industry.

01/23/2026 Logistics Industry Insights
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Guide to Optimizing Facebook Ads for International Markets

Guide to Optimizing Facebook Ads for International Markets

This article delves into the advantages of Facebook overseas advertising accounts, including higher ROI, more flexible promotion, and greater creative freedom. It also details common pitfalls in Facebook overseas account sub-account review, helping advertisers avoid these mistakes and choose the appropriate account type to improve advertising effectiveness. The guide aims to provide insights on navigating the complexities of Facebook's overseas advertising platform and maximizing campaign performance.

01/26/2026 Logistics Industry Insights
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Unveiling the Roles and Operational Strategies of the Logistics Information Department

Unveiling the Roles and Operational Strategies of the Logistics Information Department

The Logistics Information Department serves as an information exchange platform between cargo owners and drivers in the modern logistics industry, addressing issues of information asymmetry. By collecting and publishing transportation information, it effectively facilitates transactions between both parties and enhances transport efficiency. Additionally, key steps in its operations include information collection, sourcing expansion, and transaction promotion, which lay a solid foundation for trust and cooperation in the logistics sector.

07/18/2025 Logistics
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Green Ships Pave Way for Sustainable Shipping Industry

Green Ships Pave Way for Sustainable Shipping Industry

The international maritime industry faces significant decarbonization pressure, making green shipping crucial for reshaping the market. Policy drives demand growth, while technological pathways are diverse but face commercialization challenges. The market essentially balances compliance and economics, requiring joint promotion through technological innovation, policy guidance, and market mechanisms. Achieving substantial progress demands collaborative efforts from stakeholders across the value chain to overcome existing barriers and accelerate the adoption of sustainable solutions.

11/03/2025 Logistics Industry Insights
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