Amazon Struggles With Traffic Strategy in New Product Launch

Amazon Struggles With Traffic Strategy in New Product Launch

Launching new products on Amazon is challenging due to intense competition for traffic. Optimizing conversion rates and reviews is crucial. The off-season presents even greater difficulties. Focus on high-traffic, low-priced products and implement data-driven, refined operations. This approach helps navigate the competitive landscape and maximize visibility and sales for new products, especially during slower periods. Continuous monitoring and adjustments based on performance data are key to success.

12/31/2025 Logistics Industry Insights
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Amazon Sellers Warned to Avoid Six Common Product Pitfalls

Amazon Sellers Warned to Avoid Six Common Product Pitfalls

This article addresses the challenges faced by new Amazon sellers in product selection. It provides a detailed analysis of six categories to avoid, including those with high approval requirements, apparel, phone/computer accessories (screen protectors, cases, cables), pet supplies, automotive parts, and other restricted products. The aim is to help novice sellers steer clear of common pitfalls and choose products that better suit their circumstances, enabling a stable and successful start in the Amazon marketplace. (99 words)

12/31/2025 Logistics Industry Insights
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Amazon Sellers See Hot Product Trends in August Data

Amazon Sellers See Hot Product Trends in August Data

This article analyzes the impact of trends such as tourism recovery, back-to-school season, social media, and self-care consumption on product selection based on Amazon's August sales data. It reveals the growth drivers behind popular categories like cloud slippers, wireless cameras, acne patches, and dog calming chews. Furthermore, it provides corresponding product selection recommendations for sellers, aiming to help them grasp market trends and formulate data-driven product selection strategies. The analysis focuses on understanding consumer behavior and identifying opportunities for profitable product offerings on Amazon.

12/29/2025 Logistics Industry Insights
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Ecommerce Sellers Urged to Use Data for Product Selection

Ecommerce Sellers Urged to Use Data for Product Selection

Choosing the right products is the initial challenge for new cross-border e-commerce independent website sellers. This article delves into common subjectivity traps in product selection, emphasizing the importance of data-driven decision-making. It proposes understanding target market culture and conducting thorough market research to avoid subjectivity. The aim is to help sellers select products scientifically, improve success rates, and prevent issues like inventory backlog and wasted marketing expenses. By focusing on data and market understanding, sellers can make informed choices and increase their chances of building a profitable online business.

12/29/2025 Logistics Encyclopedia
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Douyin Shop Sellers Gain Tips to Optimize Product Listings

Douyin Shop Sellers Gain Tips to Optimize Product Listings

This paper addresses the difficulty in increasing product card traffic for TikTok Shops. It provides an in-depth analysis and corresponding solutions from three dimensions: initial store strategy, store experience score, and product title optimization. The paper emphasizes the strategic shift from sales activation to search optimization, raising the experience score above 4.6, and leveraging the e-commerce compass to optimize product titles. These strategies aim to help merchants break through traffic bottlenecks and improve overall performance on the TikTok Shop platform.

12/29/2025 Logistics Industry Insights
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Ebay Sellers Gain Edge with Strategic Product Selection Tips

Ebay Sellers Gain Edge with Strategic Product Selection Tips

This article provides an in-depth analysis of eBay product selection strategies, emphasizing demand-driven approaches, market trend awareness, and meticulous profit calculation, while drawing inspiration from other platforms. By leveraging methods like category searches, competitor analysis, product selection tools, and industry reports, this guide helps you pinpoint trending products, boost store traffic, and achieve significant performance growth. It focuses on identifying profitable niches and understanding customer needs to maximize sales potential in the competitive eBay marketplace.

12/31/2025 Logistics Encyclopedia
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Amazon Ads Boost New Product Sales While Reducing Costs

Amazon Ads Boost New Product Sales While Reducing Costs

This article presents an Amazon advertising strategy designed to help sellers achieve efficient traffic generation at a lower cost in a competitive market. The strategy encompasses three phases: automatic campaigns, competitor ASIN targeting campaigns, and manual campaigns. It emphasizes keyword research, Listing optimization, and precise targeting to ultimately boost product sales and organic keyword rankings. The approach focuses on a refined advertising campaign setup to maximize ROI and gain a competitive edge within the Amazon marketplace.

12/31/2025 Logistics Industry Insights
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Amazon Sellers Gain 24hour Fix for Locked Product Listings

Amazon Sellers Gain 24hour Fix for Locked Product Listings

This paper addresses the attribute locking issue on Amazon product detail pages and provides a solution based on a “24-hour SKU Restructuring” strategy. It details the operational steps, precautions, and risk responses to help sellers efficiently resolve the problem, reshape the product detail page, and improve operational efficiency. This method aims to quickly regain control over locked attributes and optimize the product listing for better performance.

12/31/2025 Logistics Encyclopedia
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Amazon Tightens Product Listing Rules on Color Size Brand

Amazon Tightens Product Listing Rules on Color Size Brand

Amazon will update its product information and brand name policies for the US, Europe, and Japan marketplaces in June. Sellers should pay attention to mandatory attributes like color and size, and standardize brand identification to avoid impacting sales due to incomplete information or brand confusion. Proactively adapting to policy changes is crucial for sellers' continued success on the Amazon platform. This update requires sellers to ensure their listings comply with the new guidelines to maintain smooth operations and avoid potential penalties.

12/31/2025 Logistics
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Ebay Sellers Boost Sales with Expert Product Photography Tips

Ebay Sellers Boost Sales with Expert Product Photography Tips

This article delves into the nine key elements of eBay main image optimization, including a clean background, compliance with specifications, mobile optimization, multi-angle display, close-up shots, scene recreation, main image selection, avoiding excessive beautification, and avoiding adding text. By optimizing the main image, sellers can effectively improve product click-through rates and conversion rates, thereby achieving better sales performance on the eBay platform. The focus is on creating visually appealing and informative images that attract potential buyers and drive sales.

12/30/2025 Logistics Encyclopedia
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