Amazon Launches Ad Tools to Drive Holiday Sales

Amazon Launches Ad Tools to Drive Holiday Sales

How can Amazon sellers leverage the latest advertising reports to stand out during peak season? This article provides an in-depth analysis of Amazon's new 'Purchases attributed to ads report' and 'Total traffic and invalid traffic report'. It offers practical strategies for ASIN optimization and keyword optimization, helping sellers improve advertising effectiveness and achieve brand growth. By understanding and utilizing these reports, sellers can make data-driven decisions to maximize ROI and boost sales performance during critical shopping periods.

01/06/2026 Logistics Industry Insights
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Ecommerce Sellers Expect Yearend Boom After Strong Black Friday

Ecommerce Sellers Expect Yearend Boom After Strong Black Friday

Black Friday report reveals a surge in online spending in the Australian market, with footwear and digital cameras performing exceptionally well. Despite challenges in the European market, online sales still experienced exponential growth. E-commerce sellers should seize the year-end opportunities by carefully selecting products, optimizing listings, and improving customer service to strive for success in the Christmas shopping season. Focus on high-demand items and ensure a seamless shopping experience to maximize sales during this peak period.

01/06/2026 Logistics Industry Insights
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Amazon Suspends Sellers for Policy Violations

Amazon Suspends Sellers for Policy Violations

Amazon is strictly scrutinizing seller messaging and listing content for prohibited words, with violations potentially leading to account suspension and limited appeal options. Sellers must adhere to platform guidelines and avoid using sensitive terms. Compliant operations are crucial. This article provides a detailed list of prohibited words and corresponding strategies to help sellers mitigate risks and ensure successful peak season sales. It emphasizes the importance of understanding and avoiding these terms to maintain a healthy Amazon business.

01/06/2026 Logistics Industry Insights
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Amazon Updates Seller Tools for Video Ads Inventory Management

Amazon Updates Seller Tools for Video Ads Inventory Management

Amazon updated its video ad features, allowing Sponsored Brand Video (SBV) ads to link directly to Brand Stores, facilitating brand promotion. Meanwhile, four European countries will implement an automatic removal policy for aged inventory. Sellers need to adjust their advertising strategies and check inventory settings promptly to avoid unnecessary losses and seize peak season opportunities. This includes optimizing SBV campaigns to leverage the direct-to-store functionality and proactively managing inventory levels to comply with the new European policy.

01/05/2026 Logistics
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Amazon Tightens Seller Shipping Rules Boosts Tracking

Amazon Tightens Seller Shipping Rules Boosts Tracking

Amazon has updated its shipment page, adding a feature to track delivery addresses, aiming to combat non-compliant practices like 'shipping to distant warehouses instead of nearby ones' and protect seller rights. This move will disrupt industry 'unspoken rules', improve operational efficiency, and help sellers operate in compliance, preparing them for the peak season. The new feature enhances transparency and accountability in the logistics process, ultimately benefiting both Amazon and its sellers by promoting fair competition and optimized warehousing.

01/05/2026 Logistics Industry Insights
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Global Firms Adopt New Strategies to Tackle Supply Chain Volatility

Global Firms Adopt New Strategies to Tackle Supply Chain Volatility

In the face of ongoing global supply chain disruptions, businesses need to enhance end-to-end visibility, implement key strategies such as diversified sourcing and strategic inventory, and strengthen customs compliance. By building a resilient supply chain, companies can not only navigate peak season challenges but also gain a long-term competitive advantage and achieve sustainable development. Prioritizing these areas allows for proactive risk mitigation and ensures smoother operations, ultimately leading to improved customer satisfaction and profitability.

01/05/2026 Logistics Industry Insights
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Fedex Averts Strike As UPS Labor Dispute Threatens Holiday Deliveries

Fedex Averts Strike As UPS Labor Dispute Threatens Holiday Deliveries

FedEx pilots and management reached a new six-year agreement, featuring pay raises, bonuses, and enhanced benefits, ensuring operational stability during the peak holiday shipping season. Conversely, UPS pilots are potentially initiating a strike, posing a threat to global supply chains. The labor relations dynamics between these two air cargo giants will impact industry competition and market stability. This contrast highlights the different approaches to labor negotiations and their potential consequences on service reliability and the broader economy.

01/21/2026 Logistics
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Trucking Sector Struggles Amid Economic Slowdown

Trucking Sector Struggles Amid Economic Slowdown

Bloomberg analyst Lee Klaskow provides an in-depth analysis of the current US freight market, highlighting a "freight winter" driven by overcapacity and weak demand amid recessionary concerns. He predicts market stabilization in the second half of the year, with larger companies gaining an advantage. Klaskow anticipates a return to normalcy for the 2023 peak season and expects inventory levels to normalize. The article analyzes the market's challenges and opportunities, offering valuable insights for industry participants.

01/21/2026 Logistics Industry Insights
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AFS Expert Highlights Key Trends in Freight Logistics Future

AFS Expert Highlights Key Trends in Freight Logistics Future

This episode of the 'Logistics Management' podcast features Tom Nightingale, President of AFS Logistics, providing an in-depth analysis of the freight market. Discussions cover peak season outlook, capacity rate analysis, nearshoring trends, and the impact of the Baltimore incident. The podcast offers valuable insights for businesses seeking to optimize their supply chains and navigate current market challenges. It provides expert perspectives on key factors influencing freight logistics and helps companies make informed decisions to improve efficiency and resilience.

01/21/2026 Logistics Industry Insights
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AFS Logistics Expert Analyzes Freight Market Trends Challenges

AFS Logistics Expert Analyzes Freight Market Trends Challenges

AFS Logistics expert Tom Nightingale interprets the freight market, analyzing peak season outlook, capacity rates, nearshoring, and the impact of the Baltimore incident. He emphasizes that companies need to optimize inventory, secure capacity, and diversify their supply chains to address challenges and seize opportunities. This includes proactive planning and strategic partnerships to navigate volatility and ensure resilience in the face of evolving market dynamics. By adopting these strategies, businesses can better position themselves for success in the current environment.

01/21/2026 Logistics Industry Insights
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