Ecommerce Growth Hinges on Product Strategy Operations

Ecommerce Growth Hinges on Product Strategy Operations

This article summarizes practical courses on cross-border e-commerce product selection and operations, covering independent websites, Amazon, and Coupang platforms. From viral product selection and ad optimization to building an advanced operational system, it aims to help sellers learn systematically, improve product selection success rates and operational efficiency, seize emerging market opportunities, and achieve business growth. The courses cover key aspects of identifying trending products, optimizing advertising campaigns, and establishing a robust operational framework for sustainable success in the competitive e-commerce landscape.

01/07/2026 Logistics Encyclopedia
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Vueling Expands in European Ecommerce Logistics

Vueling Expands in European Ecommerce Logistics

Vueling Airlines is emerging as a rising star in cross-border e-commerce logistics due to its efficient operating model, extensive European route network, and innovative cargo system. Through flexible capacity allocation, excellent customer service, and a commitment to sustainable development, Vueling creates value for regional trade partners. The airline is poised to further enhance its industry competitiveness in the future by leveraging its strengths and adapting to the evolving needs of the market.

12/29/2025 Airlines
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Five Steps to Improve Supply Chain Forecasting Accuracy

Five Steps to Improve Supply Chain Forecasting Accuracy

This paper outlines five key steps to enhance the value of supply chain forecasting: defining clear forecasting objectives and scope, collecting and cleaning data, selecting appropriate forecasting methods, evaluating and optimizing prediction models, and continuously monitoring and adjusting. By following these steps, businesses can build a more accurate and reliable forecasting system, optimize inventory management, reduce operating costs, and improve customer satisfaction. This leads to a more efficient and responsive supply chain.

01/05/2026 Logistics Industry Insights
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Rocky Brands Enhances Ecommerce with Automated Sorting

Rocky Brands Enhances Ecommerce with Automated Sorting

Loki's e-commerce distribution center significantly improved order processing efficiency and customer service levels by introducing technologies such as pick-to-light and intelligent conveying and sorting, and optimizing the warehouse management system. The upgraded distribution center achieved higher throughput, lower operating costs, and optimized inventory management, providing a successful example of logistics upgrade for e-commerce companies. This showcases how technology integration can drive efficiency and cost-effectiveness in modern e-commerce fulfillment operations.

01/20/2026 Warehousing
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TMS Cuts Logistics Costs Optimizes Supply Chains

TMS Cuts Logistics Costs Optimizes Supply Chains

Facing rising freight costs, capacity constraints, and demand for supply chain visibility, businesses need to implement a Transportation Management System (TMS) to optimize logistics. TMS helps reduce costs, improve efficiency, and enhance transparency by automating transportation planning, tracking shipments in real-time, and optimizing carrier selection. Successful TMS implementation requires clearly defined goals, selecting the right system, developing a detailed plan, and continuously improving the process. The system enables companies to achieve cost reduction and efficiency gains in their transportation operations.

01/26/2026 Logistics Industry Insights
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Smart Supply Chains Face Logistics Tech Compatibility Security Challenges

Smart Supply Chains Face Logistics Tech Compatibility Security Challenges

This paper delves into the critical software considerations in logistics equipment selection, including compatibility with existing systems, scalability, security support lifecycle, and equipment management capabilities. It emphasizes the importance of choosing the right software solutions for building an efficient, intelligent, and secure logistics system. Practical advice and guidance are provided to aid in the selection process, highlighting the impact of software choices on overall logistics performance and operational effectiveness.

11/03/2025 Logistics Encyclopedia
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Tiktok Shop Emerges As Key Player in Ecommerce Growth

Tiktok Shop Emerges As Key Player in Ecommerce Growth

TikTok Shop is an e-commerce solution embedded within the TikTok platform, offering local shops, cross-border shops, and creator shopping carts. When joining, be mindful of shop quantity limitations, and remember that traffic is key. Operational strategies include account positioning, content creation, product selection, marketing promotion, and data analysis. Successfully operating a TikTok Shop requires refined strategies and sustained investment. It's important to understand the different shop types and tailor your approach accordingly to maximize visibility and sales potential within the competitive TikTok landscape.

01/04/2026 Logistics Industry Insights
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Tiktok Shop Vs Product Showcase Ecommerce Guide for Beginners

Tiktok Shop Vs Product Showcase Ecommerce Guide for Beginners

This article compares and analyzes the entry requirements, operating models, advantages, and disadvantages of TikTok Shop and Product Showcase, providing selection advice for novice merchants. TikTok Shop is suitable for merchants with supply chain and operational experience but lacking followers. Product Showcase is better for influencers with an established fanbase and content creation skills. Newcomers should choose the appropriate model based on their own circumstances and utilize data analysis to optimize their operational strategies. This helps ensure effective e-commerce growth on the TikTok platform.

01/04/2026 Logistics Encyclopedia
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Ecommerce Growth Drives Multistore Strategy Adoption

Ecommerce Growth Drives Multistore Strategy Adoption

This article delves into the operational strategies of the 'website network' model for independent websites, covering aspects such as website building, optimization, product selection, and advertising. It explores how to optimize landing pages using tools like ShopOem and how to achieve cost reduction and efficiency improvement through hierarchical management. The article aims to provide e-commerce sellers with more comprehensive guidance on operating a 'website network' model. It focuses on leveraging multiple interconnected independent sites to expand reach and sales, while streamlining operations for maximum profitability.

01/05/2026 Logistics Industry Insights
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Business Owners Urged to Lead Tiktok Strategy Over Outsourcing

Business Owners Urged to Lead Tiktok Strategy Over Outsourcing

Want to make money on TikTok? Don't rush to hire! Business owners should roll up their sleeves and get involved, personally running through the entire process from product selection and content creation to promotion and monetization, starting from scratch. Master key information gaps, build a replicable success model, and then hire to scale. Don't let 'experts' take advantage of you; the boss should first become the 'Chief Operating Officer'! This approach ensures a solid understanding of the platform before delegating and prevents costly mistakes.

01/15/2026 Logistics Industry Insights
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