Rakuten France Eyes Crossborder Ecommerce Growth

Rakuten France Eyes Crossborder Ecommerce Growth

Rakuten France, a leading e-commerce platform in Europe, offers a blue ocean market opportunity for cross-border sellers. This article details the platform's advantages, registration requirements, fees, logistics policies, and best-selling product categories, providing a practical guide for sellers interested in entering the French market. It covers key aspects like account setup, product listing, and fulfillment strategies to help sellers succeed on Rakuten France and tap into the growing online retail sector in France.

01/04/2026 Logistics Encyclopedia
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Amazon Tightens Brand Registry Rules Removes Unverified Sellers

Amazon Tightens Brand Registry Rules Removes Unverified Sellers

Recently, a large number of Amazon sellers have had their brand registries removed, causing industry shock. The reason may be related to the inconsistency between the store entity and the brand owner, but the official explanation is a new round of brand verification. Sellers need to prepare trademark certificates, authorization letters, production certificates, product pictures, business licenses and other materials for appeal. This event serves as a warning to sellers about the importance of compliant operation on Amazon.

01/04/2026 Logistics Industry Insights
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Can Xueersi Match New Orientals Livestreaming Ecommerce Success

Can Xueersi Match New Orientals Livestreaming Ecommerce Success

Xueersi's transition to live streaming e-commerce shows initial success, with impressive sales of educational books, sparking discussions about its imitation of New Oriental. While achieving some progress in the educational book market, Xueersi still needs to focus on differentiated competition, content innovation, and brand building to stand out in the fierce market competition and achieve its transformation goals. This includes developing unique offerings and strengthening its brand image to attract and retain customers in the evolving landscape.

01/04/2026 Logistics Industry Insights
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Tiktok Sellers Urged to Improve Shop Scores Below 45

Tiktok Sellers Urged to Improve Shop Scores Below 45

This article delves into the importance of Douyin Store's Experience Score and provides detailed improvement strategies for both above and below 4.5 points. It emphasizes the crucial roles of product selection, delivery, and after-sales service in boosting the Experience Score. The aim is to help merchants overcome low scores and enhance store competitiveness by optimizing these key areas. By focusing on these strategies, businesses can improve customer satisfaction and drive more traffic to their Douyin stores.

01/04/2026 Logistics Encyclopedia
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Amazon Brand Registry Shortterm Fix or Longterm Strategy

Amazon Brand Registry Shortterm Fix or Longterm Strategy

Amazon's Brand Registry Exemption is a temporary solution to address sellers' difficulties in listing products before Brand Registry approval. This article analyzes its advantages and limitations, providing a detailed application guide and important considerations. It emphasizes that Brand Registry Exemption is only a temporary measure, and registering a trademark and completing Brand Registry is the long-term solution to obtain comprehensive brand protection and competitive advantages on Amazon. It's crucial for building a sustainable brand presence.

01/04/2026 Logistics Encyclopedia
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Youtube Vs Tiktok Picking the Best Platform for Creators

Youtube Vs Tiktok Picking the Best Platform for Creators

This article provides an in-depth comparison of YouTube and TikTok, covering content types, user demographics, platform features, search functionality, and copyright issues. It also offers a detailed download guide to help users easily install and use both platforms. The aim is to assist content creators in choosing the most suitable platform for their needs and embarking on a global monetization journey. It highlights the key differences and provides practical advice for navigating each platform effectively.

01/04/2026 Logistics Encyclopedia
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Amazon Brand Registry Stepbystep Guide to Brand Protection

Amazon Brand Registry Stepbystep Guide to Brand Protection

This article provides a detailed interpretation of Amazon's latest Brand Registry process, covering key steps such as the official website entry, information filling, account verification, and document submission. It also offers solutions to common problems encountered during the registration process. The aim is to help sellers quickly master brand registry techniques, successfully protect their brand rights, and enhance brand value. This guide empowers sellers to navigate the complexities and secure their brand identity on the Amazon marketplace.

01/04/2026 Customs Knowledge
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Amazon Launches Inspire a Shortvideo Shopping Feature

Amazon Launches Inspire a Shortvideo Shopping Feature

Amazon launched "Inspire," a feature designed to offer a new product discovery and shopping experience through short videos and images, seen as a response to platforms like TikTok. This article analyzes the features of "Inspire," the challenges and opportunities it faces, and its potential impact on Amazon sellers. It also explores its potential role and future development within the e-commerce industry. The goal is to provide a more engaging and visually driven shopping experience for Amazon customers.

01/04/2026 Logistics Industry Insights
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New Douyin Shops Key Setup Steps to Avoid Pitfalls

New Douyin Shops Key Setup Steps to Avoid Pitfalls

This article provides a detailed guide for new TikTok Shop sellers, focusing on 7 essential settings to avoid common pitfalls. These include paying the security deposit, enabling multiple payment methods, linking the official account, setting up a customer service phone number, activating freight insurance, configuring accurate shipping templates, and enabling the TikTok Shop Affiliate program. Properly configuring these basic settings effectively prevents common operational issues, improves shop efficiency and user experience, and lays a solid foundation for shop success.

01/04/2026 Logistics Encyclopedia
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Amazon Expands Ecommerce with Buy with Prime Service

Amazon Expands Ecommerce with Buy with Prime Service

Amazon's Buy with Prime allows merchants to offer Prime shipping on their standalone websites, attracting members and boosting conversion rates. Understand how it works, including fees, advantages, disadvantages, and operational strategies to help drive sales growth. This service enables merchants to leverage the Prime badge and fast delivery options to enhance customer trust and compete more effectively in the e-commerce landscape. Explore key considerations for implementing Buy with Prime to maximize its potential for your business.

01/04/2026 Logistics Industry Insights
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