Kraft Heinz Names Janelle Orozco North America Procurement Chief

Kraft Heinz Names Janelle Orozco North America Procurement Chief

Kraft Heinz has appointed Orozco as the Chief Procurement Officer for North America, reshaping procurement to address costs and risks. She will focus on optimizing supplier relationships, improving efficiency, and driving sustainability initiatives. This appointment signals a shift towards a more strategic and resilient procurement approach within the company. Orozco's leadership is expected to enhance the supply chain's responsiveness to market dynamics and contribute to long-term value creation for Kraft Heinz.

01/16/2026 Logistics Industry Insights
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Ecommerce Success Requires More Than Just Amazon Ads

Ecommerce Success Requires More Than Just Amazon Ads

Amazon sellers often struggle with advertising, focusing solely on ad data without addressing underlying issues. To overcome this, sellers must move beyond data obsession and adopt a holistic operations perspective. This involves considering factors like product selection, listing optimization, competitive analysis, and pricing strategies. By comprehensively evaluating these elements, sellers can effectively improve advertising performance and drive revenue growth. A broader understanding beyond just advertising metrics is crucial for long-term success on Amazon.

01/16/2026 Logistics Industry Insights
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Amazon Sellers Focus on ACOS to Boost Ad Profitability

Amazon Sellers Focus on ACOS to Boost Ad Profitability

This article provides an in-depth analysis of the ACOS metric in Amazon Advertising, highlighting its significance and influencing factors. It emphasizes the importance of ACOS optimization for improving store profitability. The article proposes several ACOS optimization strategies, including optimizing ad placement bids, negating ineffective keywords, and leveraging long-tail keywords. The aim is to assist sellers in achieving refined advertising operations on Amazon, effectively controlling advertising costs, and ultimately enhancing profitability.

01/16/2026 Logistics Encyclopedia
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Toyota Enhances Forklift Service with Fourpillar Support System

Toyota Enhances Forklift Service with Fourpillar Support System

Toyota Material Handling introduces the "360° Support" program, promising a four-hour rapid response to maintenance requests. Toyota-certified technicians will perform repairs using genuine parts, backed by comprehensive warranty plans. This initiative aims to provide customers with complete support from purchase to long-term use, ensuring efficient forklift operation and contributing to their business success. The program emphasizes minimizing downtime and maximizing productivity through reliable service and readily available, high-quality components.

01/19/2026 Logistics Industry Insights
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Crossborder Ecommerce Faces Currency Shipping Challenges

Crossborder Ecommerce Faces Currency Shipping Challenges

Faced with the dual challenges of exchange rate fluctuations and rising sea freight costs, cross-border e-commerce companies should focus on controllable factors to enhance their core competitiveness. By upholding product quality, strengthening traffic promotion, building customer trust, and maintaining customer relationships, they can find certainty in uncertainty and embrace new development opportunities. Focusing on these key areas will allow businesses to navigate the current economic climate and thrive in the long run.

01/15/2026 Logistics Industry Insights
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US Rail Freight Rises Slightly Intermodal Declines in October

US Rail Freight Rises Slightly Intermodal Declines in October

U.S. rail freight saw a slight increase in overall volume, while intermodal transportation experienced a decline. Certain freight categories demonstrated growth, while others decreased. Despite short-term fluctuations, the long-term trend remains positive. Railroad companies need to improve operational efficiency and adapt to evolving market demands to capitalize on future opportunities. This includes optimizing resource allocation, enhancing customer service, and embracing technological advancements to maintain competitiveness and sustain growth in the rail freight sector.

01/17/2026 Logistics
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Truckload Spot Rates Jump As Capacity Tightens in September

Truckload Spot Rates Jump As Capacity Tightens in September

Recent data reveals a 32% year-over-year increase in U.S. truckload spot volumes in September, marking the 14th consecutive month of record highs. Spot rates have also risen significantly. Capacity shortages are a primary driver, requiring shippers to strengthen carrier relationships and optimize transportation plans. While the industry faces long-term challenges, opportunities exist through technological innovation. The persistent capacity crunch necessitates proactive strategies from shippers to navigate the current freight market landscape.

01/21/2026 Logistics Industry Insights
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Freight Market Faces Capacity Crunch and Soaring Rates

Freight Market Faces Capacity Crunch and Soaring Rates

The freight industry is currently facing a capacity shortage, leading to a surge in rejected orders and inevitable freight rate increases. Shippers should acknowledge this reality, optimize their logistics strategies, and build long-term partnerships with freight companies. Freight companies need to increase technology investment, optimize talent structure, expand service scope, and embrace green logistics. By working together, stakeholders can address these challenges and seize the opportunities presented by the evolving freight landscape.

01/21/2026 Logistics Industry Insights
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Smart Supply Chains Boost Efficiency with Advanced Tech

Smart Supply Chains Boost Efficiency with Advanced Tech

The logistics industry faces challenges like labor shortages and supply chain disruptions. It needs to embrace technology, optimize processes, and attract talent to improve efficiency, reduce costs, and enhance service. Smart logistics solutions, including automation and data analytics, are crucial for addressing these issues. Supply chain optimization strategies can minimize disruptions and improve resilience. Investing in logistics technology and talent development is essential for long-term success and competitiveness in the evolving logistics landscape.

01/21/2026 Logistics
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Amazon Suspends Thirdparty Parcel Deliveries Amid Ecommerce Boom

Amazon Suspends Thirdparty Parcel Deliveries Amid Ecommerce Boom

Amazon plans to suspend its non-owned package delivery service to cope with a surge in orders for its own business during the pandemic. Experts believe this move is a strategic adjustment for Amazon to concentrate resources and address its own growth challenges. This decision may have a long-term impact on the competitive landscape of the logistics industry, potentially reshaping how Amazon and other players approach fulfillment and delivery strategies in the future.

01/21/2026 Logistics
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