Retailers Use Standard Campaigns to Drive Targeted Store Traffic

Retailers Use Standard Campaigns to Drive Targeted Store Traffic

This article details how new stores can leverage Standard Campaigns for precise traffic acquisition. It outlines three steps: laying a solid foundation, launching a Standard Campaign, and making flexible adjustments. This approach helps merchants acquire the most accurate traffic at the lowest cost, enabling a rapid store launch. The article emphasizes the controllability and cost-effectiveness of Standard Campaigns, making them an effective choice for new stores to start their business.

01/15/2026 Logistics Industry Insights
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REI Opens Sustainable Distribution Hub Setting Retail Logistics Standard

REI Opens Sustainable Distribution Hub Setting Retail Logistics Standard

REI's sustainable distribution center in Arizona blends innovative technology and design for efficient operations, environmental protection, and social responsibility. As the first distribution facility in the US to achieve both LEED Platinum and Net-Zero Energy certifications, it sets a new standard for the retail logistics industry. The center showcases REI's commitment to sustainability by incorporating features like solar power, water conservation, and waste reduction. This project demonstrates that environmentally conscious practices can coexist with operational excellence and contribute to a more sustainable future for retail.

01/21/2026 Warehousing
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New IATA ONE Record Standard Streamlines Air Cargo Data

New IATA ONE Record Standard Streamlines Air Cargo Data

The IATA ONE Record standard aims to revolutionize air cargo data exchange by establishing a unified data sharing platform, enhancing operational efficiency, improving customer experience, promoting compliance, and fostering innovation. This paper delves into the strategic significance, business cases, compliance requirements, integrated operations, and change management aspects of ONE Record, providing a comprehensive guide for the digital transformation of air cargo. It explores the key benefits and challenges associated with adopting this data standard.

01/20/2026 Logistics Encyclopedia
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Chinas Air Cargo Adopts Iatas ONE Record Digital Standard

Chinas Air Cargo Adopts Iatas ONE Record Digital Standard

IATA is supporting the digital transformation of air cargo in China by promoting the ONE Record standard and electronic air waybills (e-AWB). China boasts the highest volume of e-AWB usage globally, positioning the country to potentially lead the industry's transformation. The adoption of ONE Record aims to streamline data sharing and improve efficiency across the air cargo supply chain. This initiative is expected to enhance collaboration and drive innovation in the sector, fostering a more connected and data-driven air cargo ecosystem.

01/19/2026 Logistics
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Global Aviation Ground Handling Workforce Gains IATA Training Standard

Global Aviation Ground Handling Workforce Gains IATA Training Standard

The IATA Ground Operations Training Passport enhances ground handling training, promoting global recognition of standards. This initiative aims to reduce costs, improve safety, and facilitate talent mobility and career development within the ground handling industry. By aligning training programs with IATA standards and providing a globally recognized credential, the passport ensures a consistent level of competence and facilitates the efficient movement of skilled personnel across borders. Ultimately, this contributes to a safer and more efficient ground handling operation worldwide.

01/20/2026 Logistics Industry Insights
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Comparing Customs Clearance for Express and Standard Air Freight

Comparing Customs Clearance for Express and Standard Air Freight

This article, from a data analyst's perspective, deeply analyzes the differences between international express and regular air freight in customs clearance procedures. It covers five key dimensions: responsible parties, declaration models, document requirements, time efficiency & cost, and applicable scenarios. The aim is to help readers make more informed decisions in cross-border logistics based on their specific needs, optimize solutions, improve efficiency, reduce costs, and mitigate risks. It provides a comprehensive comparison to guide selection and strategic planning for international shipping.

01/26/2026 Logistics Encyclopedia
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Legal Requirements and Implementation Guidelines for Standard Customs Declaration Elements

Legal Requirements and Implementation Guidelines for Standard Customs Declaration Elements

This guide outlines the regulatory requirements for customs declaration elements, aiming to assist customs officers in avoiding underreporting, incomplete reporting, and non-compliant declarations. It emphasizes the importance of comprehensive reporting on various content, accurate understanding of options in parentheses, the necessity of measurement units, and correct notation of formal symbols. By fully adhering to these guidelines, the compliance and accuracy of customs declarations can be effectively enhanced.

07/28/2025 Customs Knowledge
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