Amazon Launches Video Builder Tool for Sellers

Amazon Launches Video Builder Tool for Sellers

Amazon Video Builder is a free video creation tool designed to help sellers easily create engaging video ads, effectively boosting traffic and conversion rates. It simplifies the video production process by offering a range of pre-designed, customizable templates. Even sellers without professional video editing experience can quickly create high-quality brand promotion videos. This tool empowers sellers to leverage video marketing without significant investment in resources or expertise, ultimately improving their product visibility and sales performance on Amazon.

12/30/2025 Logistics Industry Insights
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Amazon Sellers Cut Ad Costs with Longtail Keywords

Amazon Sellers Cut Ad Costs with Longtail Keywords

This article addresses the issue of high costs associated with core keywords in Amazon advertising. It proposes a solution using long-tail keywords to reduce expenses. The article details how to select appropriate long-tail keywords based on category competition and introduces effective methods to improve ad quality score, thereby lowering CPC bids. This helps sellers maximize their advertising effectiveness and achieve a greater return on investment by targeting more specific customer searches at a lower cost.

12/30/2025 Logistics Industry Insights
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Namra Introduces AEO Program to Enhance Namibias Trade

Namra Introduces AEO Program to Enhance Namibias Trade

The Namibian Revenue Agency (NamRA) is fully implementing the AEO program to enhance supply chain security, streamline trade processes, and improve business competitiveness. Through pilot verification training and continuous optimization, NamRA is committed to working with businesses to build an efficient and convenient trade environment, promoting national economic prosperity. The AEO program aims to simplify customs procedures for trusted traders, reducing clearance times and costs. This initiative is expected to boost Namibia's trade performance and attract foreign investment.

12/30/2025 Customs Knowledge
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Aviation Industry Grapples With Fleet Shifts and Financial Strains

Aviation Industry Grapples With Fleet Shifts and Financial Strains

This paper provides an in-depth analysis of the current operational environment of the aviation industry, focusing on key issues such as fleet development trends, financial conditions, and demand forecasting. The report shows sustained growth in global air transport capacity, with the dominance of narrow-body aircraft strengthening. However, geopolitical risks and infrastructure bottlenecks pose challenges to industry development. Airlines need to respond flexibly and increase investment in technological innovation to seize opportunities and achieve sustainable development.

01/07/2026 Logistics Industry Insights
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Crossborder Ecommerce Brands Boost ROI With Google Bing Ads

Crossborder Ecommerce Brands Boost ROI With Google Bing Ads

This paper analyzes Google Ads and Bing Ads, two major advertising platforms for cross-border e-commerce, from the perspective of a data analyst. It provides actionable ROI optimization strategies, emphasizing refined operations, differentiated competition, and data-driven decision-making. The goal is to help cross-border e-commerce businesses maximize the effectiveness of their advertising campaigns. It explores platform-specific characteristics and offers practical insights for achieving higher returns on investment through strategic adjustments and performance monitoring.

01/07/2026 Logistics Industry Insights
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DHL Deploys 5000 Locus Robots to Modernize Global Logistics

DHL Deploys 5000 Locus Robots to Modernize Global Logistics

DHL Supply Chain announced an expanded partnership with Locus Robotics, planning to deploy 5,000 autonomous mobile robots (AMRs) globally. This aims to enhance warehouse efficiency, address labor challenges, and meet e-commerce demands. This collaboration marks a significant investment by DHL Supply Chain in logistics automation and is expected to lead the industry towards smarter logistics solutions. The large-scale deployment underscores DHL's commitment to innovation and its focus on optimizing supply chain operations through advanced robotics.

01/07/2026 Logistics
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Amazons India Shift Opens Doors for Chinese Sellers

Amazons India Shift Opens Doors for Chinese Sellers

Amazon's increased investment in the Indian market has sparked discussions about reshaping the global supply chain. Facing India's rise, Chinese sellers should proactively seize opportunities in the booming Indian e-commerce sector. Selecting the right products, leveraging India's potential to reach a global audience, fostering mutually beneficial collaborations, embracing change, and continuously innovating are crucial. This approach allows for complementary advantages and explosive growth in performance, enabling Chinese sellers to thrive in the dynamic Indian market and beyond.

01/07/2026 Logistics Industry Insights
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Pinterest Ads Boost Ecommerce Sales with 3D Strategy

Pinterest Ads Boost Ecommerce Sales with 3D Strategy

This article delves into three key dimensions of Pinterest ad optimization: enhancing ad relevance, adjusting bidding strategies, and refining targeting. By optimizing ad quality, keywords, and landing pages, and flexibly utilizing custom and automatic bidding, e-commerce sellers can effectively improve Pinterest ad performance and achieve business growth. Data-driven adjustments to targeting options further enhance campaign effectiveness. Focusing on these areas will lead to increased conversions and a stronger return on investment for Pinterest advertising efforts.

01/07/2026 Logistics Industry Insights
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Trade War Strains Global Freight Sector Amid Slow Growth

Trade War Strains Global Freight Sector Amid Slow Growth

US-led tariff actions have sparked trade war concerns. Reports indicate that these actions will reduce US and global economic growth, exacerbate inflation, and potentially lead to an economic recession. Business investment is declining, and consumer confidence is weakening. The uncertainty surrounding tariff policies poses a significant challenge to the freight economy, highlighting the urgent need for policy adjustments. The trade war's impact on global supply chains and international relations adds further complexity to the economic outlook.

01/07/2026 Logistics Industry Insights
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ATA Predicts Trucking Industry to Handle 14M Tons by 2035

ATA Predicts Trucking Industry to Handle 14M Tons by 2035

The American Trucking Associations (ATA) forecasts continued growth in the trucking industry over the next decade, projecting freight tonnage to reach 14 million tons by 2035, maintaining its dominance in the freight market. The report highlights the critical role of trucking in the supply chain. This forecast provides important insights for policymakers, underscoring the importance of infrastructure investment and workforce development to support the growing demands of the trucking industry and ensure a resilient supply chain.

01/07/2026 Logistics Industry Insights
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