Amazon Enhances Brand Analytics with Search Data for Sales Boost

Amazon Enhances Brand Analytics with Search Data for Sales Boost

Amazon has launched the Brand Analytics Search Dashboard in its European and Japanese marketplaces. This dashboard features Search Catalog Performance and Search Query Performance, empowering sellers to analyze buyer search and purchasing trends. This allows them to optimize product listings and advertising strategies, ultimately driving sales growth. The new tool provides valuable insights into customer behavior, enabling data-driven decisions to improve product visibility and conversion rates within these key international markets. By understanding what customers are searching for and how products are performing, sellers can refine their approach and maximize their potential on Amazon.

01/16/2026 Logistics Industry Insights
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House Committee Seeks Review of Truck Driver Hours Rules

House Committee Seeks Review of Truck Driver Hours Rules

The U.S. House Transportation Committee is urging the Government Accountability Office to review the Federal Motor Carrier Safety Administration's revisions to truck driver Hours of Service (HOS) rules, focusing on their safety and economic impacts. The review will emphasize the effectiveness of HOS restart rule studies and regulatory impact analyses. This aims to inform future decisions, balancing safety, efficiency, and economic benefits within the trucking industry. The committee seeks a comprehensive assessment to ensure regulations are data-driven and promote both driver well-being and a robust supply chain.

01/21/2026 Logistics
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Brazilian Xennials Drive Black Friday Sales Via Shortform Video

Brazilian Xennials Drive Black Friday Sales Via Shortform Video

A recent Brazilian survey reveals that Generation X (individuals aged 45 and above) are emerging as the primary force behind Black Friday shopping. They favor online platforms and heavily rely on short video reviews to inform their purchasing decisions. Their spending is particularly strong in the home appliance and electronics categories. While electronics, appliances, and clothing are their main purchases, they exhibit more caution when it comes to personal care and beauty products. This highlights the growing influence of Gen X in the e-commerce landscape during major shopping events.

01/21/2026 Logistics Industry Insights
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Data Shows Best Shipping Choice FCL Vs LCL

Data Shows Best Shipping Choice FCL Vs LCL

This paper analyzes the core differences between Full Container Load (FCL) and Less than Container Load (LCL) in international shipping from a data analyst's perspective. It covers aspects like cargo loading, applicable scenarios, cost structures, transit times, risks, and operational procedures. A decision-making framework based on cargo volume, cost, time sensitivity, and destination port convenience is provided to help beginners choose the most cost-effective sea freight solution and maximize cost efficiency. This guide aims to assist in making informed decisions between FCL and LCL based on specific shipping needs.

01/15/2026 Logistics Encyclopedia
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Fritolay Overhauls Supply Chain for Global Reach

Fritolay Overhauls Supply Chain for Global Reach

Frito-Lay shifted from a simplified supply chain strategy during the pandemic to an "everywhere" complexity strategy, aiming to meet consumer demand anytime, anywhere. This transition requires optimization across the entire value chain, relying on data-driven decisions and technological innovation. Consumer goods companies commonly face SKU rationalization and labor challenges. Frito-Lay addresses these through mentorship programs and technology, leveraging consumer insights to adapt to evolving market demands. They are actively working to streamline operations and improve efficiency to meet the increasingly complex needs of their customers and the market.

01/19/2026 Logistics Industry Insights
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Fourkites Infosys Partner to Boost Supply Chain Visibility

Fourkites Infosys Partner to Boost Supply Chain Visibility

FourKites and Infosys have partnered to accelerate supply chain innovation and address challenges posed by the pandemic. This alliance offers end-to-end solutions, jointly expands market reach, and enhances supply chain visibility capabilities. The collaboration aims to provide businesses with real-time insights and improved control over their supply chains, enabling them to make more informed decisions and optimize their operations. By combining FourKites' leading visibility platform with Infosys' expertise in digital transformation, the partnership promises to deliver significant value to customers seeking to build more resilient and agile supply chains.

01/19/2026 Logistics
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Freight Industry Leader Tom Nightingale Addresses Logistics Challenges

Freight Industry Leader Tom Nightingale Addresses Logistics Challenges

This episode of the LM Podcast Series features expert Tom Nightingale, providing an in-depth analysis of the freight logistics market. Key topics include peak season outlook, capacity rates, nearshoring, and the Baltimore incident. Drawing on his extensive industry experience, he offers valuable insights to help businesses navigate challenges and seize opportunities. The podcast aims to empower companies to optimize their supply chain management, enhance competitiveness, and make informed decisions in a dynamic market environment. This discussion provides a crucial understanding of current trends and potential impacts on the industry.

01/15/2026 Logistics Industry Insights
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Ecommerce Sellers Weigh Courier Insurance Costs for Global Shipping

Ecommerce Sellers Weigh Courier Insurance Costs for Global Shipping

While not mandatory, international express insurance is crucial for cross-border e-commerce sellers. This article analyzes whether purchasing insurance is necessary for high-value goods, low-value goods, and high-risk transportation scenarios. It also reminds sellers to pay attention to insurance claim rules, helping them make more informed decisions and reduce international logistics risks. Understanding when and how to utilize shipping insurance can significantly mitigate potential financial losses associated with damage, loss, or delays during transit, contributing to a more secure and profitable cross-border business.

01/15/2026 Logistics Encyclopedia
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Brazilian Beef Prices Rise Amid Global Demand Report Shows

Brazilian Beef Prices Rise Amid Global Demand Report Shows

This article analyzes Brazilian beef import quotations provided by Simba International of Spain in December 2025. It covers prices, shipping schedules, and payment terms for various brands and categories of beef. Through a detailed interpretation of different brands and cuts, it provides decision-making references for relevant enterprises. The analysis highlights market risks and offers corresponding mitigation strategies. The quotations encompass a range of Brazilian beef products, offering a comprehensive overview of the import market at that time. This information is intended to assist businesses in making informed decisions regarding Brazilian beef imports.

12/26/2025 Customs Knowledge
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LCL Shipping Offers Costeffective Freight Solutions

LCL Shipping Offers Costeffective Freight Solutions

Flexport's FlexU course, "Ocean LCL 101," is designed to help businesses understand the workings and benefits of Less than Container Load (LCL) ocean freight. It teaches when to choose LCL shipping and how to optimize supply chains for reduced logistics costs. The course covers key processes like consolidation and deconsolidation, enabling companies to make informed decisions between air freight, Full Container Load (FCL) ocean freight, and LCL ocean freight. It helps businesses understand the advantages of LCL and how it can be integrated into their overall shipping strategy.

01/22/2026 Logistics Encyclopedia
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