Appsflyer Addresses Ios 14 Attribution Challenges for Marketers

Appsflyer Addresses Ios 14 Attribution Challenges for Marketers

AppsFlyer's SSOT integrates SKAdNetwork (SKAN) and proprietary attribution to address iOS 14's attribution challenges. By deduplicating conversion values (CV), it provides a more accurate single source of truth. This helps marketers optimize channel evaluation and gain a clearer understanding of campaign performance in the post-iOS 14 landscape. SSOT aims to provide reliable and comprehensive attribution data for informed decision-making.

12/31/2025 Logistics Industry Insights
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Temu Aims to Help Chinese Sellers Grow Overseas

Temu Aims to Help Chinese Sellers Grow Overseas

This article provides a detailed guide to becoming a seller on Temu, Pinduoduo's overseas version. It offers step-by-step instructions, covering pre-registration preparation, account registration, entity information verification, store opening, and launch approval. Furthermore, it addresses post-launch operational strategies and frequently asked questions. This guide aims to help sellers successfully embark on their cross-border e-commerce journey with Temu.

01/05/2026 Logistics Encyclopedia
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Effective Zoom Negotiation Tactics for Remote Business Deals

Effective Zoom Negotiation Tactics for Remote Business Deals

This article explores the significance of video conferencing tools, exemplified by Zoom, in business negotiations in the post-pandemic era. It analyzes the advantages and challenges of Zoom negotiations and proposes strategies and techniques, including establishing a broad video communication network, mastering negotiation dominance, and reshaping business etiquette. The aim is to help buyers improve negotiation efficiency and build closer partnerships.

01/19/2026 Logistics Industry Insights
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CPG Brands Adapt to Ecommerce and Sustainability Demands Postpandemic

CPG Brands Adapt to Ecommerce and Sustainability Demands Postpandemic

In the post-pandemic era, the consumer packaged goods (CPG) industry faces multiple challenges, including e-commerce, transparency, and sustainability. CPG brands need to cultivate e-commerce channels, optimize supply chains, embrace transparency, practice sustainability, and continuously innovate products to meet consumers' demands for convenience and health. Only by doing so can they stand out in the fierce market competition.

01/19/2026 Logistics Industry Insights
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Bahrain Boosts Customs Efficiency with WCO Audit Clearance Systems

Bahrain Boosts Customs Efficiency with WCO Audit Clearance Systems

The WCO assisted Bahrain in enhancing its Post-Clearance Audit (PCA) and Pre-Arrival Processing (PAP) capabilities to align with the WTO Trade Facilitation Agreement. Bahrain committed to applying the acquired knowledge and skills. The WCO will continue to support Bahrain's customs modernization efforts. This assistance aims to improve efficiency and effectiveness in customs procedures, ultimately facilitating trade and economic growth for Bahrain.

01/22/2026 Customs Knowledge
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US Truckload Market Rebounds Postthanksgiving Amid Strong Demand

US Truckload Market Rebounds Postthanksgiving Amid Strong Demand

DAT data indicates a surge in truckload freight volumes in the US market post-Thanksgiving, leading to tighter capacity and slightly higher rates. The dry van, refrigerated, and flatbed sectors all experienced growth. Analysts attribute the market rebound to a combination of seasonal and macroeconomic factors. Looking ahead, key areas to watch include consumer demand, capacity availability, macroeconomic trends, and regulatory changes.

01/19/2026 Logistics Industry Insights
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Lucknow Airport Boosts Regional Economy with Global Connectivity

Lucknow Airport Boosts Regional Economy with Global Connectivity

Chaudhary Charan Singh International Airport in Lucknow is the thirteenth busiest airport in India, located in the city of Lucknow, Uttar Pradesh. It provides essential domestic and international air services. Built in 1986, it was upgraded to an international airport in 2012. The airport features two terminals: Terminal 1 serves international flights while Terminal 2 caters to domestic ones. Its transportation network connects multiple major cities, contributing to the economic development of the region.

07/29/2025 Logistics
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Keralas Cochin Airport Expands As Gateway to Indias Spice Coast

Keralas Cochin Airport Expands As Gateway to Indias Spice Coast

Cochin International Airport (COK) is a vital aviation hub in Kerala, India, connecting Cochin, the "Queen of the Arabian Sea," to the world. This article details the airport's size, facilities, passenger and cargo traffic, and the historical and cultural charm of Cochin city. It highlights the airport's crucial role in local economic development and the tourism industry, showcasing its importance as a gateway to the region and a facilitator of trade and travel.

09/26/2025 Airport Codes
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Khulna Emerges As Bangladeshs Vital Shipping and Industrial Hub

Khulna Emerges As Bangladeshs Vital Shipping and Industrial Hub

Khulna, the third-largest city in Bangladesh, is a significant industrial and commercial hub and an important inland port. Situated on the west bank of the Rupsa River, its industry is centered around shipbuilding. With a well-developed transportation network connecting Bangladesh and India, Khulna plays a crucial role in the regional economy. Its strategic location and robust infrastructure facilitate trade and contribute to the economic growth of both Bangladesh and the surrounding region.

09/29/2025 Port Encyclopedia
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Visakhapatnam Port Bolsters Indias Trade and Defense on Eastern Coast

Visakhapatnam Port Bolsters Indias Trade and Defense on Eastern Coast

Visakhapatnam Port is a crucial hub on India's east coast, possessing both economic and military significance. Serving as a vital trade gateway and a key base for the Indian Navy, this article provides an in-depth analysis of the port's overview, geographical location, economic functions, military strategic importance, and future development potential. It reveals the port's pivotal role in India and the broader South Asian region, highlighting its contributions to trade, security, and regional influence.

09/29/2025 Port Encyclopedia
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