Amazon Enhances Brand Analytics for Seller Performance

Amazon Enhances Brand Analytics for Seller Performance

Amazon Brand Analytics has undergone a significant upgrade, introducing two new features: 'Search Catalog Performance' and 'Search Query Performance'. The former provides a comprehensive view of keyword performance, while the latter tracks the conversion effectiveness of organic traffic. Combined with other useful features in Brand Analytics, sellers can more accurately analyze data, optimize listings, improve organic search rankings, and achieve brand growth. This upgrade empowers sellers with enhanced data-driven insights for better decision-making and improved performance on Amazon.

12/29/2025 Logistics
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Amazon Sellers Share Yearend Review Strategies for Success

Amazon Sellers Share Yearend Review Strategies for Success

This article provides a guide to writing year-end summaries for Amazon operations, emphasizing the integration of task metrics, personal reflections, and vivid scenarios. It details how to quantify performance, analyze personal growth, and vividly recreate team collaboration. Practical suggestions are offered, including word count control and advance preparation, to help you efficiently complete a high-quality year-end summary. Focus on showcasing achievements, lessons learned, and future goals to create a compelling and insightful document. Remember to proofread carefully before submission.

12/29/2025 Logistics Industry Insights
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Pinduoduo Unveils Advanced Advertising Strategies for Ecommerce Sellers

Pinduoduo Unveils Advanced Advertising Strategies for Ecommerce Sellers

This article delves into two core modules of Pinduoduo advertising: Full Site Promotion and Search OCPX, revealing practical strategies for efficient campaigns. It provides a detailed explanation of the characteristics, practical techniques, and collaborative strategies of both Full Site Promotion and Search OCPX, helping merchants break through traffic bottlenecks and achieve sales growth. The article emphasizes that continuous testing and optimization are crucial for mastering Pinduoduo advertising and maximizing ROI. It offers insights to improve campaign performance and achieve better results.

12/29/2025 Logistics Industry Insights
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Amazon Sellers Guide to UPC Codes Key Insights

Amazon Sellers Guide to UPC Codes Key Insights

This article provides a comprehensive analysis of Amazon UPC codes, covering their definition, importance, purchase channels, usage methods, and differences from other product codes. It aims to help new sellers avoid UPC pitfalls, smoothly create product listings, and improve operational efficiency. It explains the significance of GS1 and how to properly acquire and utilize UPCs to ensure compliance and avoid listing issues on the Amazon marketplace. Understanding these aspects is crucial for successful product launches and long-term sales growth.

12/29/2025 Logistics Encyclopedia
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Douyin Sellers Adapt to New Shop Rules and Alliance Policies

Douyin Sellers Adapt to New Shop Rules and Alliance Policies

This article provides an in-depth analysis of the latest Douyin Shop policies, focusing on the Selected Alliance admission criteria, product listing standards, changes to the New Seller Period rules, and new regulations for product main images. It also interprets the express refund feature, offering a guide to help merchants avoid pitfalls and promote compliant operation and traffic growth for their shops. The analysis aims to help sellers navigate the platform's evolving rules and maximize their success on Douyin Shop.

12/29/2025 Logistics Industry Insights
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Russian Ecommerce Firms Wildberries Ozon Enter Global Top 10

Russian Ecommerce Firms Wildberries Ozon Enter Global Top 10

Russian e-commerce platforms Wildberries and Ozon rank among the top ten most visited globally, indicating the significant potential of the Russian e-commerce market. Wildberries is entering the Chinese market, while Ozon is taking various measures to promote growth, creating new opportunities for Chinese sellers. Understanding the characteristics of the Russian market, optimizing products, and providing high-quality service are key to success. This presents a valuable avenue for expansion and increased sales for businesses willing to adapt to the local nuances.

12/29/2025 Logistics Industry Insights
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Amazon FBA Sellers Face Capacity Cuts Logistics Challenges

Amazon FBA Sellers Face Capacity Cuts Logistics Challenges

The sharp drop in Amazon FBA storage capacity and chaotic logistics pose significant challenges for cross-border e-commerce sellers. Sellers need to optimize inventory management, diversify warehousing layouts, strengthen logistics supervision, enhance product competitiveness, and embrace compliant operations to break through the changes. Experts recommend reassessing FBA dependence, building a diversified warehousing system, strengthening cooperation and supervision with logistics providers, and improving logistics transparency. This multi-pronged approach is crucial for navigating the current landscape and ensuring sustainable growth.

12/29/2025 Logistics Industry Insights
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Chongqings Foreign Trade Grows 47 Amid Emerging Market Demand

Chongqings Foreign Trade Grows 47 Amid Emerging Market Demand

In the first four months of 2025, Chongqing's total foreign trade volume reached 226.46 billion yuan, a year-on-year increase of 4.7%. General trade and bonded logistics progressed simultaneously, with private enterprises becoming the main driving force for growth. ASEAN was the largest trading partner, and emerging markets showed potential. Exports of advantageous products such as laptops, motorcycles, and mobile phones remained stable. Intermediate goods and agricultural products performed well, jointly promoting the high-quality development of Chongqing's foreign trade.

05/19/2025 Logistics
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Akjoujt Airport Bolsters Northwestern Mauritanias Air Connectivity

Akjoujt Airport Bolsters Northwestern Mauritanias Air Connectivity

Akjoujt Airport is a vital air hub in northwestern Mauritania, with IATA code AJJ and ICAO code GQNJ. This article details the airport's geographical location, infrastructure, and operations, as well as its impact on local economic and social development. It also explores the future development direction of the airport, emphasizing the importance of safety and environmental protection measures. The airport plays a crucial role in connecting the region and facilitating trade and tourism, contributing significantly to the overall growth of Mauritania.

12/30/2025 Airport Codes
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Lomboks Selaparang Airport Yields Legacy Data Insights

Lomboks Selaparang Airport Yields Legacy Data Insights

This paper focuses on the closed Selaparang Airport in Lombok, Indonesia. By analyzing its IATA/ICAO codes, geographical coordinates, and altitude data, it explores the airport's historical value and potential reference significance for future aviation planning. The study emphasizes the role of data analysis in understanding regional transportation development. It highlights how even closed airports can provide valuable insights into past infrastructure decisions and inform future strategic planning in the aviation sector, particularly in regions undergoing rapid growth and change.

12/30/2025 Airport Codes
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