Bytedances Ocean Engine Outlines Gaming Growth Strategy at OEGC

Bytedances Ocean Engine Outlines Gaming Growth Strategy at OEGC

The Ocean Engine OEGC conference focuses on long-term game growth, emphasizing product, traffic, and scenarios. It highlights dual-platform linkage, content-driven strategies, and AI-powered R&D and marketing. Douyin is building a marketing conversion bridge, with mini-games driving growth through both content and social interaction. The conference showcased how to leverage the Douyin ecosystem and Ocean Engine's capabilities for sustainable game growth and effective user acquisition.

Globalegrow Founder Probed As Crossborder Ecommerce Faces Debt Crisis

Globalegrow Founder Probed As Crossborder Ecommerce Faces Debt Crisis

Globalegrow's founder, Xu Jiadong, is under investigation, reportedly due to economic disputes with the company's actual controller, Yang Jianxin. This has drawn attention from suppliers, some of whom claim Globalegrow owes them money and have encountered unclear accounting practices. The investigation is ongoing, and further developments are awaited. The situation highlights potential financial challenges within the cross-border e-commerce company and raises concerns about its relationships with its suppliers and internal financial management.

Globalegrow Founder Investigated As Suppliers Seek Unpaid Funds

Globalegrow Founder Investigated As Suppliers Seek Unpaid Funds

Globalegrow founder Xu Jiadong responded to the investigation, claiming it stemmed from personal grievances with Yang Jianxin, the actual controller of Global Top. Subsequently, multiple suppliers accused Globalegrow of overdue payments, drawing industry attention. This incident highlights potential debt problems within rapidly growing cross-border e-commerce companies, necessitating intervention from relevant authorities to protect supplier rights. The situation reveals vulnerabilities in the sector and underscores the need for greater financial transparency and accountability.

Global Gaming Trends Key Terms for Crossborder Players

Global Gaming Trends Key Terms for Crossborder Players

This article provides an in-depth analysis of core terminology within the cross-border gaming landscape, exploring its meaning and application from a data analysis perspective. It covers aspects such as gameplay, server networks, social interaction, competitive rewards, guild teams, mission modes, game genres, and operational profitability. The aim is to offer a comprehensive guide for cross-border game players, developers, and industry professionals, providing valuable insights into the multifaceted world of global gaming and its underlying data drivers.

Facebook Gaming Ads See Growth Potential in Brazil

Facebook Gaming Ads See Growth Potential in Brazil

This article proposes three key strategies for promoting games in the Brazilian market: participating in game exhibitions to increase exposure, deeply localizing content to resonate with players, and leveraging collaborative marketing to expand promotional channels. It emphasizes the importance of partnering with a professional Facebook advertising team to develop personalized marketing plans, ultimately helping game developers achieve success in the Brazilian market. This approach focuses on maximizing reach and engagement within the specific nuances of the Brazilian gaming landscape.

Tiktok Minigames Boost Global Developer Growth

Tiktok Minigames Boost Global Developer Growth

TikTok Minis is ushering in a new era of convenience for mini-game developers, facilitating global growth through its established payment system, hybrid monetization models, and content-social synergy. Developers should prepare in advance by initiating lightweight game projects, developing content interfaces, and adopting a dual-engine operational strategy driven by 'content + social' to seize market opportunities. This approach leverages TikTok's existing user base and viral potential to maximize reach and engagement for these bite-sized games, leading to increased revenue streams.

Black Myth Wukong Boosts Chinas Cultural Exports and Ecommerce

Black Myth Wukong Boosts Chinas Cultural Exports and Ecommerce

The global success of "Black Myth: Wukong" is not only a gaming event but also an opportunity for cross-border e-commerce. Sellers need to be aware of infringement risks and grasp the new paradigm of cultural going global. By improving professional skills and compliance awareness, they can seize opportunities and achieve sustainable development. This game also provides new ideas and paradigms for the Chinese game industry to "go global." Its success is expected to promote the emergence of more high-quality, AAA domestic games.

Slots Games Gain Traction in Brazil Via Kwai Ads

Slots Games Gain Traction in Brazil Via Kwai Ads

This article provides an in-depth analysis of the Brazilian Slots game market and highlights the advantages of using the Kwai platform for video advertising. It explores strategies such as precise targeting, creative content, diverse formats, and data-driven optimization. By examining successful case studies, the paper offers comprehensive strategic guidance for promoting games in the Brazilian market. It emphasizes the crucial role of professional advertising services in enhancing ROI, providing valuable insights for game developers and marketers seeking to effectively reach the Brazilian audience through Kwai's advertising capabilities.

Can soul Street Revive Chinese Anime Ips in Mobile Gaming

Can soul Street Revive Chinese Anime Ips in Mobile Gaming

"Soul Street: King's Return" is a highly anticipated mobile game adapted from the top-tier Chinese animation IP, "Soul Street." This article analyzes the success of the "Soul Street" IP, explores the opportunities and challenges of IP-adapted mobile games, and provides an in-depth analysis of the debut PV of "Soul Street: King's Return." The article argues that the key to the success of IP-adapted mobile games lies in respecting the original work, innovating gameplay, and ensuring quality. With the rise of Chinese animation, the future of game adaptations based on Chinese animation IPs is promising.