Ecommerce Success Requires More Than Just Amazon Ads

Ecommerce Success Requires More Than Just Amazon Ads

Amazon sellers often struggle with advertising, focusing solely on ad data without addressing underlying issues. To overcome this, sellers must move beyond data obsession and adopt a holistic operations perspective. This involves considering factors like product selection, listing optimization, competitive analysis, and pricing strategies. By comprehensively evaluating these elements, sellers can effectively improve advertising performance and drive revenue growth. A broader understanding beyond just advertising metrics is crucial for long-term success on Amazon.

01/16/2026 Logistics Industry Insights
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Sales Strategies to Break Through Growth Plateaus

Sales Strategies to Break Through Growth Plateaus

Sales are a critical indicator for business operations. This paper delves into sales statistics methods, including sales records, inventory changes, customer orders, and market surveys. It analyzes influencing factors such as market demand, product quality, pricing strategies, and marketing campaigns. The paper proposes strategies to improve sales through market research, optimizing product portfolios, price adjustments, marketing innovation, and enhanced customer service. Businesses should comprehensively improve their sales capabilities to achieve sustainable development.

01/16/2026 Logistics Encyclopedia
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Europe Sees Growth in Crossborder FBA Shipping Efficiency

Europe Sees Growth in Crossborder FBA Shipping Efficiency

The European FBA double-clearance line is a cross-border logistics service designed for Amazon sellers, offering "double-clearance" services for export customs declaration and import customs clearance. It features security, efficiency, stability, reasonable pricing, and high flexibility. By optimizing transportation and customs clearance processes, this line helps sellers quickly deliver goods to European Amazon warehouses and seize market opportunities. In the future, the specialized line service will become more intelligent, personalized, and environmentally friendly.

01/16/2026 Logistics
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Streamlined Air Freight Platform TACT Boosts Global Market Efficiency

Streamlined Air Freight Platform TACT Boosts Global Market Efficiency

TACT Online is a web-based air freight solution providing real-time updates on rates, rules, schedules, and compliance information. It streamlines operations, enhances efficiency, and helps businesses succeed in the competitive global freight market. Through a single platform, users can access the latest information anytime, anywhere, optimizing pricing strategies and ensuring compliant operations. This comprehensive tool empowers businesses to navigate the complexities of air freight with ease and confidence, ultimately driving growth and profitability.

01/16/2026 Logistics
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Shopee Introduces Seller Fees in Southeast Asia

Shopee Introduces Seller Fees in Southeast Asia

Shopee announced a 5% technology service fee for sellers in Singapore, Malaysia, Thailand, and Vietnam, effective February 2026, to cover platform operating costs. To mitigate the impact, Shopee will provide advertising credit subsidies. This move may prompt sellers to re-evaluate their operating costs and adjust their business strategies accordingly. The introduction of the fee represents a change in Shopee's pricing structure and could influence seller behavior within the cross-border e-commerce landscape.

01/15/2026 Logistics Industry Insights
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Global Ocean Freight Rates Volatility Driven by Market Forces

Global Ocean Freight Rates Volatility Driven by Market Forces

International shipping costs fluctuate due to various factors including supply and demand, operating costs, geopolitics, and port efficiency. Capacity shortages, rising costs, geopolitical conflicts, port congestion, and digital pricing all contribute to the rollercoaster-like fluctuations in shipping rates. Exporters and importers need to closely monitor market dynamics and respond flexibly to these changes. Understanding these underlying drivers is crucial for mitigating risks and optimizing supply chain strategies in the face of unpredictable market conditions.

01/15/2026 Logistics Encyclopedia
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Courier Vs Logistics Picking Costeffective Shipping Solutions

Courier Vs Logistics Picking Costeffective Shipping Solutions

This article delves into the core differences between international express and international logistics. It provides a detailed comparison from various perspectives, including target customers, delivery time, transportation methods, service content, and pricing. The aim is to assist readers in selecting the most suitable cross-border transportation solution based on their specific needs, ultimately achieving efficiency and cost reduction. It highlights the nuances of each service to empower informed decision-making in global shipping.

01/15/2026 Logistics Encyclopedia
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USPS Expands Lastmile Delivery Network to Boost Efficiency

USPS Expands Lastmile Delivery Network to Boost Efficiency

USPS plans to open its 'last mile' delivery network, granting shippers access to its Destination Delivery Units (DDUs). This initiative aims to boost revenue, enhance efficiency, improve service, and potentially reshape the logistics landscape. However, implementation challenges, competitive pressures, internal efficiency, and customer acceptance are key hurdles. Critical unknowns include the bidding process, pricing strategies, service quality, and operational effectiveness. The success hinges on navigating these complexities and optimizing the use of the expanded network.

01/21/2026 Logistics Industry Insights
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Cowenafs Index Offers Freight Market Insights for Investors

Cowenafs Index Offers Freight Market Insights for Investors

The Cowen/AFS Freight Index is a forward-looking freight pricing forecast tool designed to provide institutional investors with accurate predictions in the less-than-truckload (LTL), truckload (TL), and parcel transportation sectors. The index integrates massive datasets, machine learning algorithms, and macro/microeconomic factors to deliver quarterly updates. It helps investors optimize investment portfolios, reduce risks, and improve decision-making efficiency by providing insights into future freight rate trends and potential market shifts.

01/21/2026 Logistics Industry Insights
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Freight Industry Adapts to Logistics Challenges Says Expert

Freight Industry Adapts to Logistics Challenges Says Expert

Tom Nightingale of AFS Logistics interprets the latest freight index report, analyzing peak season outlook, capacity pricing, nearshoring, and the impact of the Baltimore event on supply chains. He emphasizes that businesses should closely monitor market dynamics, flexibly adjust strategies, and collaborate with professional logistics partners to navigate challenges and seize opportunities. He advises proactive planning and strategic partnerships to mitigate risks and optimize supply chain performance in the face of evolving market conditions.

01/21/2026 Logistics Industry Insights
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