Meesho Aims to Shed Discount Image Attract Brands in India

Meesho Aims to Shed Discount Image Attract Brands in India

Meesho's rise in the Indian e-commerce market is marked by downloads surpassing Amazon and Flipkart. The company is now striving to shed its low-price image and venture into branded product categories. This transition presents both significant challenges and opportunities. While its initial success was built on affordability, attracting higher-spending customers and competing with established players in the branded goods sector will require strategic shifts in marketing, product selection, and overall brand perception. The Indian e-commerce landscape is becoming increasingly competitive, making Meesho's evolution crucial for long-term success.

01/05/2026 Logistics Industry Insights
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Amazon Sellers Favor Female Managers Study Finds

Amazon Sellers Favor Female Managers Study Finds

A survey reveals that 85% of small and medium-sized Amazon sellers prefer female operators due to their meticulousness, stability, and teamwork skills. However, men still hold advantages in data analysis and product selection. As more female entrepreneurs enter Amazon and Chinese sellers regain peak market share, the gender trend in operations roles is expected to balance, with ability becoming key. Chinese sellers need to expand diversified channels to promote brand globalization. This shift highlights the evolving dynamics of the Amazon marketplace and the increasing importance of skills over gender.

01/06/2026 Logistics Industry Insights
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Key Costs and Strategies for Crossborder Ecommerce Expansion

Key Costs and Strategies for Crossborder Ecommerce Expansion

This article provides an in-depth analysis of building independent e-commerce websites for cross-border trade. It covers the limitations of free solutions, the cost components of self-built websites, and key factors in platform selection. The aim is to help sellers choose the most suitable independent website solution within their budget, while also considering future development trends, ultimately achieving success in the cross-border e-commerce landscape. It helps understand the trade-offs between different options and make informed decisions based on their specific business needs and resources.

01/06/2026 Logistics Encyclopedia
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Tiktok Shop Plans US Launch Boosting Crossborder Ecommerce

Tiktok Shop Plans US Launch Boosting Crossborder Ecommerce

Rumors suggest TikTok Shop US might fully launch in November, presenting new opportunities for cross-border sellers. TikTok is actively preparing 'fulfillment centers' to improve logistics efficiency and plans to collaborate with TalkShopLive for live streaming e-commerce. Sellers need to prepare in advance by focusing on product selection, content marketing, and logistics optimization to embrace the challenges and benefits. This potential expansion could significantly impact the cross-border e-commerce landscape and offer a new avenue for brands to reach US consumers through short-form video and live shopping experiences.

01/06/2026 Logistics Industry Insights
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Douyin Shops See Growth Through Refined Strategies

Douyin Shops See Growth Through Refined Strategies

Two experienced Douyin Shop operators share a detailed operation plan summarized from two years of practical experience. It emphasizes survival first, product testing, title and main image optimization, importance of output per unit area, stable category selection, leveraging influencer collaborations, and continuous learning and practice. The core focuses on data analysis, user maintenance, content marketing, event planning, and high-quality after-sales service, helping novice sellers achieve profitable growth in Douyin Shop. This approach provides a practical guide to navigate the complexities of the platform and maximize sales potential.

01/16/2026 Logistics Industry Insights
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SHEIN Nears 24 Billion Revenue As Fast Fashion Dominates

SHEIN Nears 24 Billion Revenue As Fast Fashion Dominates

SHEIN, an ultra-fast fashion cross-border e-commerce platform, has rapidly risen to prominence due to its low prices, vast selection, and rapid updates. Its revenue is projected to reach $24 billion in 2022. This analysis examines SHEIN's business model, competitive landscape, company history, and core competencies. It also explores the sustainability challenges the company faces and its future prospects. The brand's success is attributed to its agile supply chain and data-driven approach, but concerns remain about ethical labor practices and environmental impact within the fast fashion industry.

01/16/2026 Logistics Industry Insights
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Mom Builds Thriving Ecommerce Business in Southeast Asia

Mom Builds Thriving Ecommerce Business in Southeast Asia

This article reveals the practical experience of a full-time mom who built a 100-person cross-border e-commerce team in Southeast Asia from scratch. It analyzes the three core trends in the Southeast Asian market and provides a five-step 'minimum closed-loop' method to help novice sellers get started quickly. The article emphasizes data-driven product selection, standardized listing processes, and rapid testing strategies. It also outlines advancement paths and precautions, aiming to help readers achieve success in the Southeast Asian cross-border e-commerce field.

01/15/2026 Logistics Industry Insights
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Norways Ecommerce Market Offers Crossborder Growth Potential

Norways Ecommerce Market Offers Crossborder Growth Potential

This report provides an in-depth analysis of the Norwegian e-commerce market, highlighting its potential for cross-border sellers due to its high purchasing power and internet penetration. The report examines the market size, key platforms, consumer preferences, and competitive landscape. It also offers strategic recommendations on product selection, marketing, logistics, and customer service to help cross-border sellers successfully enter the Norwegian market. The insights provided aim to equip businesses with the knowledge needed to navigate the complexities and capitalize on the opportunities within this lucrative Nordic market.

01/21/2026 Logistics Encyclopedia
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New IATA Directory Enhances Dangerous Goods Transport Safety

New IATA Directory Enhances Dangerous Goods Transport Safety

The International Air Transport Association (IATA) publishes a directory of UN packaging suppliers and testing facilities to provide compliance guidance for companies transporting dangerous goods. This aims to simplify the search process, reduce compliance costs, and improve safety levels. The directory includes information on packaging manufacturers and suppliers that meet UN specifications, as well as packaging performance testing organizations. IATA emphasizes that the directory is for reference only and companies should exercise caution in their selection. IATA will continue to update the directory to promote the safe transportation of dangerous goods.

01/20/2026 Logistics
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Global Shipping Times Vary by Region Study Finds

Global Shipping Times Vary by Region Study Finds

International express delivery time is affected by factors such as delivery channel, destination, and customs clearance efficiency, with significant regional variations. Commercial express is fast, while postal services are economical but slower; dedicated lines balance speed and price. Delivery to Europe and the US is stable, Southeast Asia is relatively fast, and the Middle East and South America are slower. Customs clearance and force majeure events also impact delivery time. Optimizing channel selection, declaration information, and shipping time, choosing reliable service providers, and purchasing insurance can improve delivery time.

01/15/2026 Logistics
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