Guide to Optimizing Facebook Ad Targeting and Structure

Guide to Optimizing Facebook Ad Targeting and Structure

This article provides an in-depth analysis of the Facebook advertising algorithm, offering practical advice on setting advertising goals and optimizing ad structure. It aims to help e-commerce website owners better understand the mechanics of Facebook Ads, improve ad performance, and achieve a higher return on investment. The article covers key aspects of the algorithm and provides actionable strategies for maximizing ad effectiveness and driving sales for independent online stores.

South Korea Tightens Rules on Overseas Ecommerce Firms

South Korea Tightens Rules on Overseas Ecommerce Firms

South Korea plans to revise the Electronic Commerce Act, requiring cross-border e-commerce platforms like Temu and AliExpress to appoint domestic agents in Korea to address consumer rights issues. The new regulations also cover consumer information protection and advertising standards, aiming to create a safer and more reliable cross-border e-commerce environment for Korean consumers. This may encourage cross-border e-commerce platforms to adopt a more localized approach in their operations within South Korea, enhancing consumer protection and ensuring compliance with local laws.

11/03/2025 Logistics
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VAT Promotes Fair Trade in Global Commerce

VAT Promotes Fair Trade in Global Commerce

This article explores how Value Added Tax (VAT) serves as a facilitator of fair competition in international trade, distinguishing it from tariffs. VAT achieves tax neutrality through a multi-stage payment mechanism, providing equal opportunities for all businesses, ensuring that goods are taxed in the consuming country rather than the producing country, thereby promoting growth in international trade.

National Bank of Commerce Simplifies SWIFT Transfers

National Bank of Commerce Simplifies SWIFT Transfers

This article explains the significance of the SWIFT code NLCBTZTX0T5 for the NATIONAL BANK OF COMMERCE in Tanzania. It highlights key considerations for international remittances, including the importance of verifying the bank's name, branch confirmation, and country matching. Readers are reminded to ensure the accuracy of the information to facilitate a smooth transaction.

Ondemand Warehousing Boosts Community Commerce in China

Ondemand Warehousing Boosts Community Commerce in China

Forward warehouses, a new format in instant retail, are reshaping community commerce by catering to consumers' personalized and immediate needs. This model, supported by e-commerce platforms, offers a wide range of products and flexible operations, providing a convenient shopping experience for consumers and new opportunities for entrepreneurs. Platforms like Ele.me are launching support programs to help develop convenience warehouses.

Amazon Influencer Program Expands Social Commerce Reach

Amazon Influencer Program Expands Social Commerce Reach

This article provides an in-depth analysis of the Amazon Influencer Program, covering its operational mechanisms, application strategies, monetization models, and practical techniques. It offers data-driven growth solutions through comparative analysis, tool introductions, and case studies. The aim is to empower social media influencers to thrive in social commerce, effectively monetize their traffic, and emphasize compliant operations and risk prevention. This guide helps influencers navigate the program, optimize their performance, and achieve sustainable success in the evolving landscape of influencer marketing and social e-commerce.