Amazon OTT Ads Offer Brands Expanded Reach

Amazon OTT Ads Offer Brands Expanded Reach

Amazon OTT advertising offers an effective way to reach streaming audiences. Utilizing the Amazon DSP platform, advertisers can display video ads on platforms like FreeVee, Twitch, and Prime Video, reaching millions of users. This article delves into the mechanics, advantages, and best practices of OTT advertising, helping brands achieve precise marketing and enhance brand awareness. It provides insights into leveraging Amazon's OTT ecosystem for impactful campaigns and improved marketing outcomes within the streaming landscape.

12/29/2025 Logistics Encyclopedia
Read More
Google Chrome Adds Language Customization for Personalized Browsing

Google Chrome Adds Language Customization for Personalized Browsing

This article provides a detailed guide on how to change the language settings in Google Chrome. It covers accessing the settings menu, locating the language options, adding the desired language, setting it as the display language, and restarting the browser. By following this guide, users can easily switch the browser's interface language and enjoy a more comfortable and convenient browsing experience. The steps are straightforward and ensure a seamless language transition for optimal user experience.

12/29/2025 Customs Knowledge
Read More
Optimal Image Sizes Boost Ebay Sales Study Finds

Optimal Image Sizes Boost Ebay Sales Study Finds

This article details the size requirements and design techniques for eBay main images. It emphasizes the importance of high-definition images and provides five key design principles: clean backgrounds, compliance with specifications, mobile optimization, multi-angle display, and close-up shots. The aim is to help sellers create more appealing main images, thereby boosting product sales. Focusing on these elements can significantly improve click-through rates and overall performance on the eBay platform.

12/31/2025 Logistics Encyclopedia
Read More
Amazon Sellers Adapt to New Sales Transparency Rules

Amazon Sellers Adapt to New Sales Transparency Rules

Amazon is testing a feature to directly display product sales on the front-end, signaling a trend towards e-commerce transparency. This move will reshape product ranking displays, influence pricing and promotional strategies, and highlight the value of 'sales orders' and 'review-free orders'. Sellers need to improve product quality, optimize listings, actively promote their products, prioritize customer service, and operate in compliance to gain an advantage in the new competitive landscape.

01/05/2026 Logistics Industry Insights
Read More
Shine Optical Raises Millions to Transform AI Glasses Sector

Shine Optical Raises Millions to Transform AI Glasses Sector

Shenzhen-based AI hardware company Shargeek Technology has completed a near-100 million RMB Series A+ funding round to accelerate the R&D and market expansion of its next-generation AI glasses. The new product features comprehensive upgrades in AI capabilities, optical display, and hardware performance, aiming to enhance user experience. Facing intense market competition, it remains to be seen whether Shargeek Technology can reshape its competitiveness with this new product launch.

01/21/2026 Logistics Industry Insights
Read More
South Africa Eases Trademark Rules Expands Warehousing for Exporters

South Africa Eases Trademark Rules Expands Warehousing for Exporters

South Africa trademark registration has a long processing time, approximately 10 days for TM marks and potentially two years for R marks. It is recommended to utilize local warehousing and logistics services, such as Terklo overseas warehouses, to shorten delivery times, improve customer experience, and accelerate market expansion while registering. Users are responsible for evaluating the qualifications of third-party service providers. The platform only provides information display and assumes no responsibility for disputes.

01/21/2026 Customs Knowledge
Read More
Firefox Cache Clearing Boosts Browsing Speed

Firefox Cache Clearing Boosts Browsing Speed

From a data analyst's perspective, this article explains the necessity of clearing the Firefox browser cache and provides a detailed operational guide. By cleaning the cache, users can optimize their browsing experience and resolve issues such as slow page loading and display errors. This is especially helpful in improving the speed and stability of accessing online training platforms. Regular cache clearing can significantly enhance overall browser performance and ensure a smoother online experience.

01/20/2026 Customs Knowledge
Read More
Proven Strategies to Revive Stagnant Amazon Sales

Proven Strategies to Revive Stagnant Amazon Sales

This article unveils a strategy for revitalizing old products on Amazon. By optimizing advertising structures, including manual broad match keywords, automatic campaigns, targeting campaigns, video ads, and display ads, it aims to quickly improve listing rankings and boost sales of existing products. This approach helps sellers stand out during peak seasons by effectively re-engaging customers and driving renewed interest in established items. The focus is on strategic ad adjustments to maximize visibility and conversion rates for older listings.

01/04/2026 Logistics Industry Insights
Read More
Google Merchant Center Now Supports Chinese Language

Google Merchant Center Now Supports Chinese Language

This article provides a detailed guide on how to switch the Google Merchant Center (GMC) backend language from English or other languages to Chinese. Through illustrated step-by-step instructions, it helps users overcome language barriers and improve GMC usage efficiency. It emphasizes that switching the backend language does not affect the ad display language and provides important notes and considerations for users during the process. The tutorial aims to make GMC more accessible for Chinese-speaking users.

01/04/2026 Logistics Encyclopedia
Read More
Global Marketing Guide Optimizing ROI with Google Ads

Global Marketing Guide Optimizing ROI with Google Ads

This article provides an in-depth analysis of the five major Google Ads types: Search Ads, Shopping Ads, Display Network Ads, Video Ads, and App Install Ads. It emphasizes the crucial role of Google Analytics in data analysis and ad optimization, helping independent website sellers master overseas marketing and improve conversion rates. Understanding these ad types and leveraging data insights are key to successful Google Ads campaigns for independent businesses aiming to expand their reach internationally.

12/31/2025 Logistics Encyclopedia
Read More