Crossborder Ecommerce Faces Hidden Fees Deceptive Returns

Crossborder Ecommerce Faces Hidden Fees Deceptive Returns

A survey by the Korea Consumer Agency reveals issues in cross-border e-commerce returns, including high return shipping fees, opaque information disclosure, and complex return processes. Consumers should carefully review return policies, retain evidence, choose reputable platforms, and file complaints promptly to protect their rights. The investigation highlights the need for increased transparency and clearer regulations in cross-border transactions to ensure fair treatment and accessible solutions for consumers facing return-related problems.

Amazon Success Guide for Smallbudget Sellers

Amazon Success Guide for Smallbudget Sellers

This article provides practical operational strategies for Amazon sellers with limited startup capital. It emphasizes lightweight product selection, avoiding direct competition in operations, controlling costs, and focusing on meticulous operation and a long-term perspective. Even with only 100,000 RMB in startup capital, sellers can achieve success on Amazon through the right strategies. The key is to choose products wisely, manage expenses carefully, and build a sustainable business model for long-term growth and profitability.

Timed Bidding Strategies Enhance Amazon Ads ROI

Timed Bidding Strategies Enhance Amazon Ads ROI

This article delves into the strategies and techniques of scheduled bidding for Amazon Advertising, analyzing the phenomenon of “early morning bid rush.” It emphasizes the importance of precisely monitoring ad performance and proposes methods of coordinating with lightning deals and continuous testing and optimization. The aim is to help sellers refine their operations, unlock the traffic code, and maximize advertising effectiveness. By implementing these strategies, sellers can gain a competitive edge and achieve better ROI on their Amazon ad spend.

Ecommerce Brands Explore Growth Strategies Beyond Amazon

Ecommerce Brands Explore Growth Strategies Beyond Amazon

This article addresses the challenges faced by cross-border e-commerce practitioners in product selection, operational bottlenecks, and career development within Amazon and independent website operations. It proposes practical solutions, emphasizing the importance of breaking free from resource dependence, expanding diversified promotion channels, and continuous learning and growth. The aim is to help practitioners build core competitiveness and stand out in the fierce market competition. It provides insights on how to effectively navigate the complexities of cross-border e-commerce and achieve sustainable success.

Crossborder Ecommerce Sellers Struggle Amid Rising Competition

Crossborder Ecommerce Sellers Struggle Amid Rising Competition

The 'involution' phenomenon in the cross-border e-commerce industry is resurfacing, with major sellers facing operational difficulties and small and medium-sized sellers experiencing increased survival pressure. This article analyzes phenomena such as major sellers suspending work, companies enforcing overtime, and canceling weekends. It provides cross-border e-commerce sellers with recommendations for breaking through, including refined operations, diversified channels, and brand building, helping them seize peak season opportunities.

Amazon Enhances BSR Tool for Sellers

Amazon Enhances BSR Tool for Sellers

The Oulu plugin has been updated to version V1.5.8, designed to help Amazon sellers analyze BSR ranking data more efficiently and quickly identify potential bestsellers. New features include one-click access to top-ranked products, new products, newly listed products, and products with rising rankings. It also provides advanced filtering and historical data download capabilities, helping sellers deeply analyze competitor operation strategies, grasp market trends, and improve product selection and operational efficiency.

Amazon Sellers Hit by Fraudulent Trademark Complaints

Amazon Sellers Hit by Fraudulent Trademark Complaints

Recently, Amazon platform experienced a large-scale listing removal event, with sellers facing malicious infringement complaints. This article delves into the incident, exposing potential extortion behaviors and providing a guide to help sellers protect their rights. It also calls on the platform to strengthen supervision, jointly maintain a fair competitive environment, and promote the healthy development of cross-border e-commerce. The article aims to equip sellers with the knowledge and strategies to navigate these challenges and advocate for a more equitable marketplace.

Googles Pmax Boosts DTC Brands Direct Traffic

Googles Pmax Boosts DTC Brands Direct Traffic

Cross-border e-commerce DTC transformation relies on private domain traffic. Google's PMax ads are efficient and convenient, improving conversions and helping brands quickly accumulate private domain traffic to achieve growth. Leveraging Google Ads, especially PMax campaigns, can be a powerful strategy for DTC brands expanding overseas to build a loyal customer base and drive sustainable sales by attracting and nurturing customers within their own ecosystem.

Facebook Ads Vertical Vs Horizontal Scaling Strategies

Facebook Ads Vertical Vs Horizontal Scaling Strategies

This article delves into the horizontal and vertical scaling strategies for Facebook ads. Vertical scaling involves increasing the budget of existing successful campaigns for rapid growth, suitable for businesses with ample budgets. Horizontal scaling, on the other hand, expands ad reach by replicating and adjusting target audiences, making it more suitable for small and medium-sized enterprises. Choosing the appropriate strategy and continuously optimizing are key to maximizing the effectiveness of Facebook advertising campaigns.

Shopee Exits Global Markets to Focus on Southeast Asia

Shopee Exits Global Markets to Focus on Southeast Asia

Shopee is strategically retrenching, optimizing resources through layoffs and site adjustments to focus on the Southeast Asian market, aiming for profitability in 2023. Leveraging user stickiness and market advantages, Shopee is shifting from extensive growth to refined operations, adopting a long-term approach to address challenges. This presents new opportunities for cross-border e-commerce sellers as Shopee streamlines its operations and concentrates on core markets within Southeast Asia, potentially leading to more efficient and targeted support for its seller base.