Tiktok Tests Photo Mode for Global Marketing Expansion

Tiktok Tests Photo Mode for Global Marketing Expansion

TikTok has launched an image-text mode, allowing users to upload images with background music slideshows, drawing on Douyin's successful experience. This aims to expand content formats and attract e-commerce sellers. The new mode offers advantages such as high information density and efficient reading. However, its acceptance in overseas markets remains to be seen. Simultaneously, TikTok has upgraded its editing tools and increased description length, providing e-commerce sellers with more marketing opportunities. This move could significantly impact how brands engage with audiences and drive sales on the platform.

01/06/2026 Logistics Industry Insights
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Jumia Strategies for Growing Mobile Sales in Africa

Jumia Strategies for Growing Mobile Sales in Africa

This article delves into the market opportunities for mobile phone products on the Jumia platform, revealing the strong demand for smartphones among young African consumers and the strategies of Chinese mobile phone brands to seize the market with their high cost-performance ratio. It emphasizes the price sensitivity and the coexistence of feature phones and smartphones in the unique African market. Furthermore, it highlights the new growth points brought by Jumia's refurbished phone category and Tech Week promotions, helping sellers to grasp the first-mover advantage in the African e-commerce market.

01/06/2026 Logistics Industry Insights
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Tiktok Shop Plans US Launch Boosting Crossborder Ecommerce

Tiktok Shop Plans US Launch Boosting Crossborder Ecommerce

Rumors suggest TikTok Shop US might fully launch in November, presenting new opportunities for cross-border sellers. TikTok is actively preparing 'fulfillment centers' to improve logistics efficiency and plans to collaborate with TalkShopLive for live streaming e-commerce. Sellers need to prepare in advance by focusing on product selection, content marketing, and logistics optimization to embrace the challenges and benefits. This potential expansion could significantly impact the cross-border e-commerce landscape and offer a new avenue for brands to reach US consumers through short-form video and live shopping experiences.

01/06/2026 Logistics Industry Insights
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Ecommerce Sellers Face Rising IP Enforcement Over Sneakers Games

Ecommerce Sellers Face Rising IP Enforcement Over Sneakers Games

Recently, brands like Sneaker Shields and Assassin's Creed have initiated large-scale rights protection actions, resulting in the freezing of hundreds of cross-border e-commerce stores. This article provides a detailed analysis of these infringement cases, covering brand information, rights protection dynamics, types of infringement, and corresponding recommendations. It aims to remind sellers to strengthen their awareness of intellectual property, avoid trademark and copyright infringement, and achieve compliant operation. By understanding the risks and implementing preventative measures, sellers can protect their businesses and ensure long-term success in the competitive cross-border market.

01/16/2026 Customs Knowledge
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Major Ecommerce Firms Compete in Growing Secondhand Market

Major Ecommerce Firms Compete in Growing Secondhand Market

E-commerce giants are increasingly investing in the secondhand market, signaling the rise of sustainable consumption. eBay is reshaping its core business, and fast-fashion brands like SHEIN and Zara are also entering the space. The markets for secondhand apparel, sneakers, and furniture show significant potential, but profitability remains a challenge. Cross-border sellers should seize this opportunity by selecting appropriate product categories, establishing reliable supply chains, providing professional services, and embracing sustainable development principles. The secondhand market presents a promising avenue for growth within the evolving e-commerce landscape.

01/16/2026 Logistics Industry Insights
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Renewcell Expands Circulose Network to Boost Recycled Fiber Use

Renewcell Expands Circulose Network to Boost Recycled Fiber Use

Sweden's Renewcell has launched the Circulose Supplier Network, aiming to establish a stable and reliable supply chain for its recycled fiber, Circulose, and promote its widespread adoption in the textile industry. The network initially comprises 47 companies, complemented by RCS certification and the operational recycling plant. This marks an acceleration in the commercialization of Circulose and holds promise for driving sustainable development within the fashion industry. The initiative seeks to ensure consistent access to high-quality recycled materials, supporting brands in their efforts to reduce their environmental footprint.

01/19/2026 Logistics Industry Insights
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Florasis Expands to Department Stores in Longterm Growth Push

Florasis Expands to Department Stores in Longterm Growth Push

Florasis's first department store outlet at Intime marks a shift in its offline strategy from brand display to in-depth operations, focusing on high-end customers and enhancing repurchase rates. This represents a new consensus among domestic beauty brands: emphasizing long-term users, channels, and value, seeking a more stable growth path after the decline of traffic-driven models. The collaboration with Intime is a significant exploration for Florasis in high-end positioning and long-term operational capabilities. It signifies a move towards sustainable growth and customer loyalty.

01/23/2026 Logistics Industry Insights
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AI Boosts Crossborder Ecommerce in Emerging Markets

AI Boosts Crossborder Ecommerce in Emerging Markets

This week's cross-border e-commerce intelligence focuses on AI empowerment, lower-tier market opportunities, brand globalization strategies, and logistics supply chain integration. OpenAI's advertising initiatives and Google's AI shopping features indicate AI's deepening application in e-commerce. County-level and Latin American markets are emerging as new growth drivers. Brands like HEFANG Jewelry are accelerating their international expansion. J&T Express and SF Holding's mutual shareholding reflects new trends in the logistics industry. These developments highlight the dynamic landscape of cross-border e-commerce and the key strategies companies are employing to succeed.

01/23/2026 Logistics Industry Insights
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Douyin Awards Redefine Beauty Ecommerce with Sustainable Focus

Douyin Awards Redefine Beauty Ecommerce with Sustainable Focus

The 2025 Douyin Mall Beauty Awards reconstructs the narrative logic of new product launches, emphasizing authentic user experiences and the content ecosystem, shifting from functional competition to value innovation. Through online "One Test Wonder" campaigns and offline sample festivals, it builds a resonant online-offline promotion model. The initiative encourages brands to create high-quality content, prioritize user engagement, and transition from short-term buzz to long-term value, providing new growth strategies for the beauty industry. It's about moving beyond features to focus on what truly matters to the consumer.

01/23/2026 Logistics Industry Insights
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China's Waigaoqiao Shipbuilding A Pioneer Leading the Green Shipping Era

China's Waigaoqiao Shipbuilding A Pioneer Leading the Green Shipping Era

Shanghai Waigaoqiao Shipbuilding has successfully delivered the 210,000-ton bulk carrier 'Sumei' and the 180,000-ton bulk carrier 'Shandong Dechang', marking the delivery of the 250th and 251st ships with independent intellectual property rights. This accomplishment demonstrates the company's leadership in green shipping and technological innovation.

07/23/2025 Logistics
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