Amazon Sellers Hit by Black Friday Chaos Deals Axed Brands Dropped

Amazon Sellers Hit by Black Friday Chaos Deals Axed Brands Dropped

During the Amazon Black Friday promotion, sellers encountered issues such as Lightning Deal cancellations and suspension of brand authorization, impacting sales. This article analyzes the reasons behind the Lightning Deal cancellations and explores the impact and potential causes of the brand authorization program's suspension. It emphasizes the importance of compliant operations for sellers on the Amazon platform to avoid such disruptions and maintain stable sales performance during peak seasons.

01/06/2026 Logistics Industry Insights
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Amazon Sellers Struggle With Costs Stock Limits Ahead of Black Friday

Amazon Sellers Struggle With Costs Stock Limits Ahead of Black Friday

Amazon sellers experienced a mixed bag during Black Friday. While some saw order surges, many faced poor sales, inventory pile-ups, and storage capacity limitations. Even sellers paying $4 million annually struggled with insufficient storage. Inflation and rising FBA fees further intensified operational pressures. To navigate these challenges, sellers need to adapt their strategies, and Amazon should optimize its policies to collectively embrace the opportunities of the holiday shopping season. This requires a collaborative approach to address the issues and ensure a more balanced outcome for all.

01/06/2026 Logistics Industry Insights
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Amazon Sellers Face Review System Changes Fraud Risks Ahead of Black Friday

Amazon Sellers Face Review System Changes Fraud Risks Ahead of Black Friday

Amazon's review rating system is being tested, potentially altering buyer decision-making and impacting product sales. Simultaneously, local groups are frequently launching malicious attacks against Chinese sellers, risking listing removals. To combat these challenges, sellers must operate compliantly, actively appeal violations, and optimize product selection, listings, and pricing strategies. This approach is crucial for breaking through during the Black Friday promotion and achieving success.

01/04/2026 Logistics Industry Insights
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SHEIN Expands Free Warehousing to US and Europe for Black Friday Sales

SHEIN Expands Free Warehousing to US and Europe for Black Friday Sales

SHEIN announced free access to its US and European warehouses, aiming to help sellers in the fully managed model reduce overseas warehousing costs and improve logistics efficiency, especially for the Black Friday shopping season. This move will shorten delivery times, enhance user experience, and provide sellers with a more convenient and efficient platform for overseas market expansion. With a significant increase in SHEIN platform users, sellers should seize the opportunity to capture market dividends. This offers a competitive advantage in the rapidly growing cross-border e-commerce landscape.

12/30/2025 Logistics
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Ecommerce Sellers Optimistic After Strong double 11 Sales

Ecommerce Sellers Optimistic After Strong double 11 Sales

Following a successful "Double 11" shopping festival, cross-border e-commerce sellers are gearing up for Black Friday. To maximize opportunities, sellers should prioritize Listing optimization, warehouse management, and data analysis for precise operation. Tools like Mabang ERP can help sellers improve efficiency, reduce costs, and capitalize on the Black Friday opportunity to achieve sales growth. Focusing on these key areas will be crucial for success during this peak shopping season.

01/05/2026 Logistics Industry Insights
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Amazon Ad Glitch Disrupts Sellers Postblack Friday

Amazon Ad Glitch Disrupts Sellers Postblack Friday

During Black Friday, Amazon's advertising system experienced data delays, leading to excessive ad spending and significant losses for sellers. This article analyzes the causes and impact of the problem. It also provides self-protection strategies for peak season advertising, including clarifying promotion goals, monitoring advertising data, controlling costs, diversifying risks, and actively protecting rights. By implementing these strategies, sellers can mitigate potential losses and optimize their advertising campaigns during high-traffic periods like Black Friday.

01/06/2026 Logistics Industry Insights
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Temus Deep Discounts Disrupt Ecommerce Rival Amazon

Temus Deep Discounts Disrupt Ecommerce Rival Amazon

Temu's 'Black Friday' promotion was extensive, but some sellers reported no significant order increase. Its low-price strategy impacted Amazon's 'Black Friday'. Temu's rise mirrors Pinduoduo's success in the domestic e-commerce market but faces sustainability challenges. Sellers should proactively adapt their strategies and enhance competitiveness to navigate this evolving landscape. The low-price strategy may not be sustainable in the long run, and sellers need to focus on other aspects like product quality and customer service.

01/07/2026 Logistics Industry Insights
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Amazons Early Prime Deals Signal Holiday Spending Trends

Amazons Early Prime Deals Signal Holiday Spending Trends

Data from Amazon's Prime Early Access Sale indicates a diversion of some Black Friday and Cyber Monday demand, leading to a decrease in average order value. Consumer sentiment suggests a wait-and-see approach. Amazon's own products performed strongly. Third-party sellers need to adapt by employing strategies such as differentiated competition, refined operations, and diversified channels to navigate the evolving market landscape. The report highlights the need for sellers to be proactive and responsive to changing consumer behaviors during major sales events.

12/30/2025 Logistics Industry Insights
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New Opportunities in the Latin American E-commerce Market Challenges and Prospects Amid Giants' Rivalry

New Opportunities in the Latin American E-commerce Market Challenges and Prospects Amid Giants' Rivalry

Despite the unexpected decline in Brazil's e-commerce 'Black Friday' sales, e-commerce giants remain confident in the Latin American market and are actively expanding their presence. As the last e-commerce blue ocean globally, Latin America presents both challenges and abundant opportunities. In the future, platforms can leverage localization and innovative strategies to embrace growth.

07/23/2025 Logistics
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Amazon Launches AB Testing Tool for Seller Listings

Amazon Launches AB Testing Tool for Seller Listings

Amazon's "Manage Your Experiments" tool empowers brand sellers with A/B testing capabilities. By comparing the performance of different listing versions, it helps pinpoint optimization areas and improve conversion rates. This article details the tool's features, value, and creation steps. It also reminds sellers to pay attention to FBA inventory deadlines for Black Friday and the Christmas season.

01/04/2026 Logistics
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