Guide to Optimizing Bing Shopping Ads for Marketers

Guide to Optimizing Bing Shopping Ads for Marketers

This article provides a detailed guide on how to run Shopping Ads on the Bing search engine. It covers key steps such as website domain verification, creating a Bing Merchant Center Store, creating a product feed, and setting up a Bing Shopping Campaign. By following this guide, readers can quickly get started with Bing Shopping Ads, effectively expand their marketing channels, and increase product exposure and sales. This is especially useful for cross-border e-commerce businesses looking to reach new customers through Bing's advertising platform.

01/06/2026 Logistics Encyclopedia
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Shipping Firms Idle Fleets Amid Weak Global Freight Demand

Shipping Firms Idle Fleets Amid Weak Global Freight Demand

The global ocean freight market is facing weak demand, prompting shipping companies to increase blank sailings to combat falling freight rates. While blank sailings offer temporary relief, they cannot resolve the fundamental supply-demand imbalance. Moving forward, shipping companies need to optimize strategies and improve services, while shippers must strengthen supply chain management. Collaborative efforts are crucial to navigate market challenges and achieve long-term stability in the ocean freight market. The key is addressing the core issues beyond short-term fixes like blank sailings.

01/16/2026 Logistics Industry Insights
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Highfidelity Audio The Role of Sample Rate in Music Production

Highfidelity Audio The Role of Sample Rate in Music Production

Sampling rate is a core parameter in digital audio, determining audio quality and cross-border transmission efficiency. Higher sampling rates capture more detail and create a more realistic sound, but also increase data size. Electronic music producers must balance audio quality and efficiency based on their creative style, target audience, and distribution channels. Choosing the appropriate sampling rate is crucial for achieving optimal presentation and global dissemination of their musical works. The decision involves a trade-off between fidelity and practicality for wider reach.

01/16/2026 Logistics Encyclopedia
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USPS Expands Lastmile Delivery with New Local Hubs

USPS Expands Lastmile Delivery with New Local Hubs

The United States Postal Service (USPS) is opening up over 18,000 Delivery Destination Units (DDUs) to all shippers, expanding its “last mile” delivery network. This initiative aims to enable faster delivery for retailers and logistics companies, increase USPS revenue, and particularly benefit small and medium-sized businesses. The more efficient delivery process is also expected to contribute to reduced carbon emissions. This expansion strengthens USPS's role in the increasingly competitive last-mile delivery landscape by providing more accessible and potentially cost-effective options for businesses.

01/15/2026 Logistics
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US Rail Freight Gains in Carloads but Loses in Container Volume

US Rail Freight Gains in Carloads but Loses in Container Volume

The latest report from the Association of American Railroads reveals a mixed picture of the US rail freight market. For the week ending December 6th, carload traffic increased by 1.7% year-over-year, while container traffic decreased by 5.4%. Year-to-date figures show a 1.8% increase in both carload and container volume. The report highlights the contrasting trends within the rail freight sector, analyzes the underlying causes, and forecasts future developments. This provides valuable insights for business operations and economic development in the US.

01/17/2026 Logistics
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US Rail Freight Gains in Carloads Dips in Intermodal

US Rail Freight Gains in Carloads Dips in Intermodal

Recent data reveals a mixed performance in the US rail freight market. Carload traffic saw a slight increase, but with significant structural divergence, with nonmetallic minerals outperforming while grains declined. Intermodal volume decreased, potentially due to cooling consumption and inventory adjustments. Year-to-date figures remain positive, but railway companies need to adapt to market changes and seize opportunities. The uneven performance highlights the need for strategic adjustments to navigate the evolving economic landscape and capitalize on growth areas within the rail freight sector.

01/21/2026 Logistics
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USPS Expands Lastmile Delivery to Compete in Logistics

USPS Expands Lastmile Delivery to Compete in Logistics

USPS plans to open its delivery network, allowing shippers to bid on using its postal delivery units to expand delivery reach and achieve same-day/next-day delivery. This initiative aims to leverage USPS's existing infrastructure for faster and more flexible last-mile solutions. By allowing shippers to tap into the USPS network, the organization hopes to increase efficiency and competitiveness in the rapidly evolving e-commerce landscape. The move could potentially disrupt traditional logistics models and provide shippers with a wider range of delivery options.

01/17/2026 Logistics Industry Insights
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US Multimodal Transport Faces Supply Chain Challenges Experts Warn

US Multimodal Transport Faces Supply Chain Challenges Experts Warn

Multimodal expert Larry Gross highlighted significant challenges facing US intermodal transportation at the RailTrends conference, citing port congestion, capacity constraints, and declining market share. He emphasized the diffused responsibility for the supply chain crisis, advocating for increased resilience. Gross predicted a future market shift from west to east, with a corresponding increase in trucking's share. While the damage inflicted in 2021 is repairable, it will require substantial effort. The focus should be on building a more robust and adaptable intermodal system to mitigate future disruptions.

01/21/2026 Logistics Industry Insights
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Collaborative Robots Boost Warehouse Efficiency Amid Logistics Strain

Collaborative Robots Boost Warehouse Efficiency Amid Logistics Strain

6 River Systems has upgraded its Chuck robot to improve warehouse picking efficiency and accuracy. This enhancement addresses the challenges in logistics, helping businesses reduce costs, increase efficiency, and enhance competitiveness. The upgraded Chuck robot streamlines order fulfillment processes, optimizing workflows and minimizing errors. By automating and optimizing picking tasks, businesses can achieve faster order processing times and improved customer satisfaction. This solution is designed to meet the growing demands of e-commerce and modern supply chains, providing a scalable and adaptable approach to warehouse automation.

01/21/2026 Logistics
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US Imports Stay Elevated As Port Delays Continue

US Imports Stay Elevated As Port Delays Continue

According to the Descartes Global Shipping Report, US imports in August decreased by 3% month-over-month but remained high, up 12.9% year-over-year, exceeding pre-pandemic levels. This high import volume exacerbates port congestion, with delays increasing at the seven major ports. Chinese imports remain a significant driver, growing by 17.2%. The report reveals a slight decrease in the West Coast ports' share and a general increase in port transportation delays. Addressing port congestion requires increased infrastructure investment, optimized operations, and improved inland transportation.

01/21/2026 Logistics
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