Google Ads Guide Boosts Global Ecommerce Growth

Google Ads Guide Boosts Global Ecommerce Growth

This article provides a detailed guide for cross-border e-commerce sellers on how to run Google Ads campaigns. It covers beginner-friendly methods, advanced techniques for refined operations, and the use of Google Analytics to track ad performance. The goal is to help sellers fully master Google Ads campaign skills, improve advertising ROI, and achieve rapid growth in their cross-border e-commerce businesses. From basic setup to performance analysis, this guide aims to empower sellers with the knowledge needed to optimize their Google Ads strategies.

01/06/2026 Logistics Encyclopedia
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WCO Report Green HS Codes Boost Sustainable Trade

WCO Report Green HS Codes Boost Sustainable Trade

The WCO report highlights the crucial role of HS codes in promoting environmentally friendly trade, as discussed in the "Visualizing Green HS" workshop. The report emphasizes the need for collaboration to translate discussions into action, optimizing the HS coding system to identify and facilitate trade in environmentally sound goods. This aims to drive global sustainable development and provide a clear roadmap for the greening of HS codes. It underscores the importance of a harmonized system that accurately reflects and supports green trade initiatives worldwide.

01/05/2026 Customs Knowledge
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Macys Supply Chain Revamp Boosts Efficiency Sustainability

Macys Supply Chain Revamp Boosts Efficiency Sustainability

Macy's is reshaping its supply chain, focusing on inventory efficiency and sustainability to address the challenges posed by fast fashion and e-commerce. Through data-driven forecasting, an omnichannel strategy, and technology enablement, Macy's aims to improve operational efficiency, optimize the customer experience, and build a more environmentally friendly and responsible retail enterprise. The company is committed to streamlining processes and reducing waste while providing seamless shopping experiences across all channels. This transformation is crucial for Macy's to remain competitive and relevant in the evolving retail landscape.

01/20/2026 Logistics Industry Insights
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Cold Chain Industry Adapts to Dry Ice Shortage with New Solutions

Cold Chain Industry Adapts to Dry Ice Shortage with New Solutions

The shortage of dry ice due to tight carbon dioxide supplies poses a challenge for cold chain packaging companies. To address this, companies are actively innovating by developing new phase change material packaging, exploring alternative coolants, and optimizing packaging designs to reduce reliance on dry ice. These efforts aim to enhance safety and sustainability while driving the development of the cold chain logistics industry. The focus is on finding effective and environmentally friendly solutions to maintain temperature control during transportation and storage, despite the dry ice limitations.

01/15/2026 Logistics Industry Insights
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Onego Bio Uses Fungi to Develop Sustainable Egg White Alternative

Onego Bio Uses Fungi to Develop Sustainable Egg White Alternative

Onego Bio launched a campaign showcasing the potential of Trichoderma reesei fermentation for producing animal-free egg white protein, Bioalbumen®. This initiative aims to accelerate its commercialization and promote sustainable development within the food industry. The focus is on highlighting the efficiency and scalability of the process, demonstrating how precision fermentation can provide a viable and environmentally friendly alternative to traditional egg production. By utilizing this innovative technology, Onego Bio seeks to revolutionize the food sector and contribute to a more sustainable future.

01/15/2026 Logistics Industry Insights
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Food Packaging Industry Faces Demand Surge Supply Challenges

Food Packaging Industry Faces Demand Surge Supply Challenges

The pandemic accelerated the restaurant industry's reliance on food delivery, driving transformation in the food packaging sector. This report analyzes challenges such as raw material shortages, design innovation, and sustainability. It proposes future trends including intelligent, personalized, and environmentally friendly packaging. The report suggests businesses strengthen supply chain management, increase R&D investment, and embrace sustainable development principles to enhance market competitiveness. Companies should focus on innovative materials and designs, while also addressing environmental concerns and adapting to evolving consumer preferences in the delivery economy.

01/19/2026 Logistics Industry Insights
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WCO Aids Sierra Leones Trade Recovery Postdisaster

WCO Aids Sierra Leones Trade Recovery Postdisaster

Following the devastating mudslides in Sierra Leone, the WCO assisted the National Revenue Authority (NRA) in developing its Strategic Plan for 2018-2022. This plan focuses on trade facilitation as a key driver for economic growth and development. The WCO's support aimed to strengthen the NRA's capacity to implement efficient and effective customs procedures, ultimately contributing to the country's reconstruction and long-term economic stability. The strategic plan provides a roadmap for modernizing customs operations and promoting a more business-friendly environment in Sierra Leone.

01/22/2026 Customs Knowledge
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Kikai Airports KKX Code Enhances Global Logistics

Kikai Airports KKX Code Enhances Global Logistics

This article details the three-letter code KKX for Kikai Airport and its significance in global air freight. It also explains how to efficiently search for airport three-letter codes, highlighting the advantages of the West Coast Freight Network's code query system. The system is praised for its comprehensive information, accurate data, powerful functions, and user-friendly operation. The aim is to help readers better understand and apply three-letter codes, thereby improving air freight efficiency. It emphasizes the importance of understanding these codes for smoother logistics operations.

09/28/2025 Airport Codes
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Chinas Android Users Gain Simplified Chatgpt Access Guide

Chinas Android Users Gain Simplified Chatgpt Access Guide

This article introduces a convenient method for domestic users to access ChatGPT through WeChat without registration or downloads. It highlights ChatGPT's powerful capabilities in data analysis, code generation, and text creation, showcasing its wide range of applications in work, study, and entertainment. The importance of embracing AI and empowering the future is emphasized. The article also reminds users to pay attention to information security and use ChatGPT rationally. This WeChat integration offers a user-friendly entry point to explore the potential of this AI tool within the popular social platform.

01/04/2026 Logistics Industry Insights
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Eus Single Sky Initiative Aims to Boost Airspace Efficiency

Eus Single Sky Initiative Aims to Boost Airspace Efficiency

The Single European Sky (SES) initiative aims to integrate European airspace management for more efficient, safe, and environmentally friendly air transport. The plan is projected to create millions of jobs, increase GDP, and significantly reduce carbon emissions. Support for SES implementation comes from the European Parliament's Committee on Transport, recommendations from the Wise Persons Group, and national airspace strategies like Poland's. Through collaborative efforts, a brighter future for aviation can be achieved. The SES initiative focuses on harmonizing regulations and technologies to improve airspace capacity and optimize flight routes.

01/05/2026 Logistics Industry Insights
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