Wotohub Leads Overseas Influencer Marketing Saas Sector

According to an iResearch report, WotoHub leads the Chinese cross-border e-commerce overseas influencer marketing SaaS market, holding a market share close to the sum of the second and third players. WotoHub boasts vast influencer resources, building an integrated marketing chain, comprehensively covering TikTok Shop data, and continuously investing in technology R&D. It is committed to upgrading content marketing, taking responsibility for user results, and collaborating with the cross-border ecosystem to help Chinese brands go global.
Wotohub Leads Overseas Influencer Marketing Saas Sector

The latest industry report reveals WotoHub's dominant position in China's cross-border e-commerce influencer marketing SaaS sector, with its market share approaching the combined total of its closest competitors. The platform achieved an impressive 80% year-over-year growth in Q2 2025.

Comprehensive Resource Pool for Targeted Marketing

WotoHub has amassed a database of over 60 million global influencers across 150 countries, supporting more than 200 languages. This includes 155,000 Amazon affiliate influencers and comprehensive TikTok creator resources. The extensive network enables precise audience targeting and campaign optimization for e-commerce businesses.

Integrated Workflow for Streamlined Campaigns

The platform offers an end-to-end influencer marketing solution, connecting influencer discovery, content creation, and performance tracking in a seamless workflow. Powered by AI technology, WotoHub facilitates efficient influencer collaboration while providing real-time data analytics for transparent campaign management.

Global Coverage with TikTok Shop Integration

WotoHub provides complete market intelligence across TikTok Shop's 13 operating countries. The platform's data-resource-technology-service ecosystem drives intelligent marketing growth strategies. Native integrations with Shopify and TikTok Shop enable multi-platform coordination for omnichannel campaigns.

Technology-Driven Growth Solutions

With eight years of development in marketing systems and influencer analytics, WotoHub has processed over 1 billion content data points. The company invests more than $1 million annually in R&D, serving over 100,000 users to become China's largest SaaS platform in its category.

Future Development Roadmap

WotoHub plans to enhance its global content trend analysis capabilities, develop AI-powered "digital employees" for influencer marketing, and transition from SaaS to RAAS (Results-as-a-Service) models. The company remains committed to building collaborative ecosystems for cross-border commerce.

Since its founding, WotoHub has maintained its mission to connect global opinion leaders with Chinese brands expanding internationally. As the company continues its rapid growth, it seeks strategic partnerships to further empower Chinese brands in global markets.