As the annual e-commerce peak season approaches, sellers are preparing for the anticipated surge in orders. The ability to deliver products to consumers promptly and efficiently has become a critical factor determining the success of major sales events.
Recognizing the importance of speed in user experience, Shopee has comprehensively upgraded its cross-border logistics services and prepared specialized shipping guidelines to help sellers excel during the peak season.
Enhanced Cross-Border Logistics: Improved Efficiency and Convenience
Shopee's cross-border logistics service (SLS) provides sellers with a streamlined shipping solution. Sellers only need to send products to Shopee's transit warehouses, while SLS handles subsequent cross-border transportation. In the first half of 2024, SLS has improved cross-border fulfillment efficiency by 16%, creating more market opportunities for sellers.
To further optimize shipping efficiency, Shopee has expanded its free pickup service coverage and introduced shipping subsidies for premium sellers in non-free pickup areas. The company has also added new transit warehouses in Jinan and Nanning to enhance regional coverage and processing capacity.
Pickup services have been upgraded with extended operating hours and more flexible scheduling options to accommodate diverse seller needs. In cross-border transportation, Shopee has achieved "3-day delivery" in some regions through its proprietary logistics network SPX Express, which covers over 90% of service areas.
Pre-Sales Shipping Optimization: Three Key Strategies
To handle the order surge during major sales events, sellers need comprehensive preparation in inventory management, warehouse configuration, and shipping arrangements.
- Precision Inventory Management: Sellers should forecast inventory needs based on historical sales data and market trends. Customized products are recommended to be listed as pre-sale items with sufficient lead time. Real-time inventory tracking systems and specialized management software can improve accuracy.
- Optimized Warehouse Layout: A well-organized warehouse with clear zones (receiving, storage, picking, packing, and shipping) significantly improves operational efficiency. Best practices include labeling shelves clearly, positioning best-selling items at ergonomic heights near packing stations, and maintaining regular inventory audits.
- Timely Shipping Execution: Implementing a detailed shipping plan following the "first-in-first-out" principle ensures order fulfillment efficiency. Key considerations include accurate order verification, appropriate packaging materials, clear shipping labels, and prompt tracking updates.
First Mile Tracking: Boosting Fulfillment Efficiency
Sellers are encouraged to utilize first-mile tracking by updating shipping information promptly after order processing. This proactive approach reduces order cancellation rates. Integration with Shopee-approved ERP systems enables batch processing and intelligent first-mile tracking operations, streamlining the shipping process.