Imagine a customs system driven by diverse perspectives and exceptional capabilities—one that not only efficiently safeguards trade security but also fosters global economic prosperity. This is not merely a vision but a reality actively promoted by the World Customs Organization (WCO). As the 2025 International Women's Day approaches, the WCO is spotlighting its "Customs Women Excellence" initiative, showcasing women's remarkable contributions to customs and inspiring more women to join the field.
"Customs Women Excellence": The Power of Role Models
Launched in March 2024 by WCO Secretary General Ian Saunders, the "Customs Women Excellence" project highlights the stories of ten outstanding women in customs from around the world. These women have achieved significant milestones in their careers, demonstrating resilience, wisdom, and leadership that make them exemplary figures in the industry. Secretary General Saunders emphasized during the project launch, "You cannot be what you cannot see," underscoring the importance of role models in inspiring future generations.
Through interviews exploring their career paths, challenges, work environments, personal aspirations, and life reflections, the project aims to break gender barriers and encourage more women to pursue careers in customs. These conversations delve into critical topics such as leadership, communication, professional ethics, and continuous learning, revealing the exceptional qualities these women bring beyond their professional expertise.
International Women's Day and WCO's Commitment
Aligned with the 2025 International Women's Day theme—"For All Women and Girls: Rights, Equality, Empowerment"—and WCO's 2025 theme—"Customs Committed to Efficiency, Safety, and Prosperity"—the organization seeks to highlight the added value women bring to customs administrations and their pivotal role in daily operations. Women are increasingly vital in customs, contributing unique perspectives and skills that drive modernization and operational efficiency.
Secretary General Saunders noted, "All these women exemplify continuous self-reflection and self-improvement, demonstrating determination and resilience. This reinforces our belief that gender equality and diversity (GED) are not just matters of equal rights but can be integral to customs administrations' performance strategies by unlocking innovation." The WCO recognizes that gender equality and diversity are not only moral imperatives but also key factors in enhancing customs performance and fostering innovation.
WCO's Diversity Initiatives: Action Over Words
The "Customs Women Excellence" project is just one component of WCO's broader efforts to promote gender equality and diversity. The organization has implemented several initiatives to create equitable opportunities for all in the customs field:
- Third Edition of the Customs Gender Equality and Diversity Compendium: This comprehensive framework guides member customs administrations in developing and implementing policies to advance gender equality and diversity. The UK's HM Revenue & Customs provided financial support for this edition under WCO's Accelerate Trade Facilitation Program.
- Gender Equality Organizational Assessment Tool (2023 Update): This tool helps member customs administrations evaluate and improve their gender equality practices, offering a structured approach to identifying gaps and implementing targeted interventions.
- Customs Cooperation Council Declaration on Gender Equality and Diversity (2020): This political commitment calls on member customs administrations to eliminate gender discrimination, promote fair work environments, and ensure equal representation and opportunities for women in customs.
Looking Ahead: Building a Better Customs Future Together
Through the "Customs Women Excellence" project, the WCO honors not only these remarkable women but all women working in customs. The organization reaffirms its commitment to fostering an environment where everyone, regardless of gender, can reach their full potential. WCO's gender equality and diversity initiatives aim not only to advance fairness and justice but also to create a more efficient, secure, and prosperous global trade system.
The Rise of Women in Customs: Opportunities and Challenges
As global trade evolves and customs functions grow more complex, the demand for skilled professionals increases. Women possess immense potential in customs, helping to address talent gaps while introducing fresh perspectives and innovative thinking. However, challenges such as gender bias, unequal career advancement opportunities, and work-life balance persist.
Overcoming these hurdles requires collective effort. Customs administrations must implement robust gender equality policies, provide equitable career development opportunities, and cultivate inclusive workplaces. Training and support for women in customs are essential to enhancing their professional skills and leadership capabilities. Societal stereotypes about women's roles must also be challenged to encourage more women to join the field.
Gender Equality and Customs Modernization: A Mutually Beneficial Relationship
Gender equality is not just a social responsibility but a cornerstone of customs modernization. Research shows that gender-diverse teams are more innovative and effective at problem-solving. By promoting equality, customs administrations can attract and retain top talent, improving efficiency and performance. Gender equality also enhances customs' credibility and transparency, strengthening collaboration with stakeholders.
In the digital age, customs must innovate to adapt to new trade environments. Women bring unique strengths to technology, injecting fresh energy into digital transformation efforts. Their communication and coordination skills also facilitate internal and external collaboration, boosting operational efficiency.
Empowering Women to Shape Customs' Future
Moving forward, the WCO remains committed to advancing gender equality and diversity, creating more opportunities for women in customs. The organization will strengthen partnerships with member customs administrations to share best practices and provide technical support for effective gender equality policies. The "Customs Women Excellence" project will continue to showcase women's achievements, inspiring others to join the field.
By empowering women, we can shape the future of customs. A gender-equal and diverse customs sector will be more efficient, secure, and prosperous, making greater contributions to global trade. Together, we can build a brighter future for customs.