
Cross-border e-commerce operators facing operational challenges such as inefficient order processing, inventory management confusion, unclear financial data, and poor advertising performance now have a comprehensive solution. LinkStars ERP, established in 2017, has emerged as a specialized operational and financial integration platform tailored for cross-border sellers.
With services extended to over 100,000 cross-border e-commerce enterprises—including listed companies and sellers with annual revenues exceeding 100 million yuan—LinkStars has secured its industry leadership position. The company has attracted investments from prominent institutions including Xianghe Capital, Gaorong Ventures, Tiger Global Management, and Shunwei Capital, completing a Series C funding round of 280 million yuan.
Key Features and Solutions
1. Integrated Inventory Management
The platform replaces traditional manual processes with digital solutions for procurement, shipping, and logistics. Features include:
- Standardized procurement processes to reduce costs
- Real-time inventory tracking to prevent shortages or overstocking
- Logistics monitoring to improve efficiency
- Overseas warehouse integration for localized fulfillment
- Automated replenishment suggestions based on sales data
2. Comprehensive Financial Management
Addressing complex cross-border financial operations, the system offers:
- Multi-currency support with automatic exchange rate conversion
- Monthly expense allocation for accurate profit calculation
- Automated financial reporting
- Tax compliance recommendations
- Integration with major accounting software like Kingdee
3. Multidimensional Data Analytics
The platform provides actionable insights through:
- Performance tracking by manager, store, or ASIN
- Sales trend analysis and forecasting
- Traffic source evaluation
- Visual data representation
4. Intelligent Advertising Management
Advertising tools include:
- Support for all Amazon ad types (SP, SB, SD)
- Automated campaign execution
- Performance optimization suggestions
- ROI analysis
5. Centralized Customer Service
The system streamlines customer interactions with:
- Multi-store email management
- Automated review requests
- Unified performance monitoring
6. Operational Efficiency Tools
Additional features include:
- Real-time keyword ranking tracking
- Pricing and profit simulation
- Competitor product monitoring
7. Granular Permission Controls
The system ensures data security through:
- Store-specific access restrictions
- Listing editing permissions
- SKU-level visibility controls
- Warehouse operation limitations
- Document approval hierarchies
8. Multi-Platform Accessibility
Available across PC, mobile app, and WeChat mini-program interfaces for flexible access to operational data.
Service Tiers
LinkStars offers three service packages:
- Free Version: For SMEs with ≤3,000 monthly orders, including multi-store management and profit analysis
- Paid Version: Volume-based pricing starting at 0.04 yuan per order, with real-time financial integration
- Custom Version: Tailored solutions for large enterprises with flexible payment options
Data Security and Platform Support
The company implements strict confidentiality agreements and regular vulnerability assessments. As an Amazon SPN service provider, LinkStars ensures non-associative multi-store integration through SP-API authorization. The platform currently supports Amazon, eBay, and Walmart marketplace integrations.