Coupang has implemented significant policy adjustments regarding wood product sales, marking a positive shift for cross-border merchants who previously faced strict listing requirements.
Previous Challenges with Wood Products
The platform's previous wood product verification standards were notably stringent, particularly for items shipped through official logistics channels like CGF and CGF LITE modes. Many sellers reported difficulties obtaining approval even when providing complete documentation including fumigation marks, production reports, and quality inspection certificates. These restrictions not only increased operational costs but also limited sales opportunities for related products.
Policy Updates: New Opportunities for Processed Wood Items
Coupang has now revised its wood product verification criteria with the following key changes:
- Pure raw wood products remain prohibited: This unchanged policy aligns with sustainable development principles and forest conservation efforts.
- Various processed wood products now qualify: Items manufactured from materials like engineered wood, painted wood, artificial wood, or stabilized wood can now pass verification. This applies whether products are entirely made from these materials or contain only partial wood components.
Listing Requirements: Clear Documentation Essential
Sellers must clearly specify all wood-containing components and material types in product descriptions. Incomplete or unclear information will result in listing rejection.
Additionally, sellers should prepare supporting documents including production reports and inspection certificates to facilitate customs clearance. Failure to provide required documentation during customs inspections may lead to shipment delays or confiscation, with associated costs borne by sellers.
Key Policy Takeaways
- Non-raw wood products now qualify for listing, provided wood components and material types are clearly identified in product descriptions.
- Proper documentation remains crucial for smooth customs clearance, though separate from platform listing requirements.
Warehouse Holiday Schedule
Coupang has announced New Year holiday closures for official warehouses:
- Weihai SDS Warehouse: Closed December 31-January 1 (no inbound/outbound operations)
- Weihai Hongxin Warehouse: Closed December 31
- Dongguan Angli Warehouse: Closed January 1
Inventory Planning Considerations
Recent COVID-related disruptions have impacted some regional logistics networks, with anticipated challenges during the upcoming holiday period due to workforce shortages. Sellers are advised to maintain adequate inventory buffers to ensure timely order fulfillment during potential supply chain disruptions.